How to Acquire Customers Without a Marketing Budget (Infographic) The old adage 'you have to spend money to make money' doesn't always apply to marketing.

May 27, 2015

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This story originally appeared on KISSmetrics

The old adage "you have to spend money to make money" doesn't always apply to marketing. If you have a product that people want, you don't need a $100,000 marketing budget to acquire customers. There are ways to acquire them without spending a penny.

Today's infographic shows you how to do just that. It applies to both startups and established companies. Following the infographic, you'll find some recommended reading on acquiring customers without spending money.

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