Covid19

Growth Strategies

Immersive Experiences: An AED45 Million UAE-Based Equity Fund, Is About To Reshape The MENA Region's Entertainment And Leisure Sector

Formed in 2017, Immersive Experiences came to life after the co-founders identified a gap in the region's entertainment industry, which led them to spend over a year and a half selecting a suite of pioneering, engaging, and multi-sensory entertainment concepts to completely reshape the current entertainment options that exist in the region today.

Growth Strategies

How Dubai's Events Sector Is Reimagining The Industry After Being Hit Hard By The COVID-19 Crisis

Since the UAE reopened to international visitors in July, the authorities have been examining how gatherings can take place safely, which resulted in the launch of a new set of guidelines for the business events scene.