From a Manual Start To an Electric Version The two-wheeler was a popular household from the 1970s to early 2000s, and now it plans to do the same for the current generation as well.

By Paromita Gupta

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Wiki Media Commons

Bajaj Chetak is a name that brings back nostalgic memories for millions of Gen Z and millennials across the country. The two-wheeler was a popular household from the 1970s to early 2000s, and now it plans to do the same for the current generation as well.

"Chetak was synonymous with the growth of two-wheeled mobility in India until the 80s and was India's most exported automotive product. It was the first 'Make in India' superstar, and with the new Chetak, we aim to do the same in the emerging electric two-wheeler industry. We are focused on building our own technology to strengthen our position and technological superiority, delivering a reliable product that consumers can ride without care and a high-quality sales and service network that consumers trust," shared Eric Vas, President Electric Division, Bajaj Auto with Entrepreneur India.

Paromita Gupta

Entrepreneur Staff

Features Writer with Entrepreneur India

Covering news and trends in AI and Metaverse segments. An avid book reader running her personal blog on the side. You may reach me at paromita@entrepreneurindia.com. 
Business News

Instagram Is Offering TikTok Creators Up to $50,000 Per Month For Exclusive Content

Leaked deals show that there are strict terms to receiving the money.

Business News

'Nobody Ever Gave Me Anything': More Boomers Say They're Not Transferring Wealth to Family Until They're Dead

A new survey from Charles Schwab found boomers are more hesitant to distribute their wealth than other generations.

Franchise

This Travel Franchise Turns Your Passion for Vacations Into a Money-Making Opportunity

Whether you're working from home, traveling or connecting with clients at their convenience, this franchise adapts to your lifestyle.

Leadership

The Core Traits of Effective Leaders — Here's What Every Manager Should Strive For

A team is only as great as its leader. Discover the core traits of effective leaders that you should be striving for.

Thought Leaders

10 Things I Wish I Knew Before I Took My Company Public

What I wish I would have known through the many turmoils of experience that lead to necessary wisdoms for company survival.