Get All Access for $5/mo

The Saviour: Zaheer Adenwala , co-founder and COO, Ketto The startup aims to address the healthcare financing gap by bridging the disparity that currently exist in receiving affordable healthcare

By Shrabona Ghosh

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

The COVID-induced lockdown negated all the means to raise funds. People started moving to online crowdfunding measures; one such platform is Ketto. The fintech industry has seen exponential growth in the last few years, the startup aims to address the healthcare financing gap by bridging the disparity that currently exist in receiving affordable healthcare for people regardless of their economic background.

"We ensure everyone has access to medical support they need," said, Zaheer Adenwala, co-founder and COO, Ketto, adding that the stratup is focused on expanding reach by partnering with more hospitals, including those in tier I and tier II,III cities, with an aim to improve connectivity by providing access to facilities in metro areas.

Initially developed using Core PHP, MySQL, and hosted on AWS, the platform now leverages Laravel for enhanced efficiency and scalability. "We prioritize customer satisfaction and engagement by providing regular update our users on the impact of their contributions, fostering a sense of community and involvement," he said.

Initially bootstrapped with INR 21 lakhs, Ketto has raised $10 million in funding and has a current turnover of 100 crore. Its focus remains on sustainable growth and expanding reach to serve more communities in need while maintaining financial viability.

On working in a sector which is largely regulated by the government, he explained, "Our experience has been one of collaboration with regulatory bodies to ensure that our platform adheres to all necessary regulations while effectively serving our users. It also ensures compliance and fosters trust among stakeholders." Building an enterprise requires resilience, adaptability, and a deep understanding of user needs. "It's essential to prioritize innovation, stay abreast of industry trends and foster a culture of transparency and trust within the organization," the co-founder shared.

Factsheet:

Amount of funding received: $10 million

Year of inception: 2012

Number of employees: 400

No. of app downloads: 500,000+

Current Turnover: 100 crore

Shrabona Ghosh

Correspondent

A journalist with a cosmopolitan mindset. I lead a project called 'Corporate Innovations' wherein I cover corporates across verticals and try to tell stories on innovations. Apart from this, I write industry pieces on FMCGs, auto, aviation, 5G and defense. 
Starting a Business

He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'

Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.

Diversity

5 Ways You Can Create a More Inclusive Workplace Immediately -- and Why You Should

The more diversity you bring to your team, the greater your chances of finding groundbreaking insights and solutions.

News and Trends

Tech Burner's Anarc Smartwatch Achieves INR 3 Cr Sales with USD 1 Mn Investment

Anarc features a patented octagonal design by Thought Over Design and Seymourpowell, with a medical-grade stainless steel body. It includes advanced technology like a Hisilicon chipset, AMOLED display, and seven-day battery life.

Marketing

4 Neuromarketing Hacks to Reach More People and Maximize Results

You don't need to be a neuroscientist or have a big budget to start upping your conversions immediately.

News and Trends

Fintech Start-Up CredFlow Secures $3.7M Pre-Series B Funding

CredFlow said that the funding proceeds will go towards "optimizing and scaling the startup's financial services and lending verticals, as well as towards improving its tech and innovation capabilities."

Business News

'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X

The team running Jaguar's X account was working hard on social media this week.