Small Business Encyclopedia
Letter: I
Image
The perception people have of your business when they hear your company name. A business's image is composed of an infinite variety of facts, events, personal histories, advertising and goals that work together to make an impression on the public.
Importing
The process of bringing goods from one country for the purpose of reselling them in another country
Income Statement
A financial document generated monthly and/or annually that reports the earnings of a company by stating all relevant revenues (or gross income) and expenses in order to calculate net income. Also referred to as a profit and loss statement.
Incorporation
To legally form a corporation
Independent Contractor
A person hired to do work for another but who is not an employee or agent of that person. Control is subjected to the end result and not as to how the work is performed as opposed to an employee who receives direction on what, when and, to some degree, how to do a job.
Individual Retirement Account (IRA)
An interest-earning retirement savings account in which the allowable contributions and earnings aren't taxed until the funds are withdrawn, after age 59 1/2.
Infomercial
A program-length TV commercial (also done sometimes on radio) that's very similar in appearance to a news program, talk show or other non-advertising format that provides consumers with in-depth information on a product or service
Information Technology
A term that encompasses all forms of technology used to create, store, exchange and utilize information in its various forms including business data, conversations, still images, motion pictures and multimedia presentations
Initial Public Offering (IPO)
The first sale of securities (almost always as stock) in a corporation under the regulations governing a public company
Insurance
Protection against loss for which you pay a certain sum periodically in exchange for a guarantee that you'll be compensated under stipulated conditions for any specified loss by fire, accident, death, etc
Intangible Assets
The assets you cannot touch or see but that have value. Intangible assets include franchise rights, goodwill, noncompete agreements and patents, among others.
Intellectual Property
The ownership of ideas. Unlike tangible assets to your business such as computers or your office, intellectual property is a collection of ideas and concepts.
Interns
A person, usually a student, participating in a program of temporary, supervised work in a particular field in order to gain practical experience
Invention
An object, process or technique that displays an element of novelty. In certain circumstances, legal protection may be granted to an invention by way of a patent.
Inventory
An itemized list or catalog of the stock of a business
Invoices
An itemized list of goods shipped or services rendered, stating quantities, prices, fees, shipping charges, etc. Also known as a "bill."
Popular Articles
He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'
Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.
The Top 10 Coffee Franchises in 2024
From a classic cup of joe to a creamy latte, grab your favorite mug and get ready to brew up success with the best coffee franchises.
63 Small Business Ideas to Start in 2024
We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.
How Small Businesses Can Leverage Dark Social to Drive Word-of-Mouth Marketing
Dark social accounts for 70% of social media shares and is crucial for small businesses. Here's how you can tap into this hidden marketing opportunity.
'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X
The team running Jaguar's X account was working hard on social media this week.
'Jaw-Dropping Performance in 2024,' Says a Senior Analyst as Nvidia Reports Earnings
Nvidia reported its highly-anticipated third-quarter earnings on Wednesday.