SPI 839: Less Marketing for More Profit with Allan Dib

#839 The best marketers focus on doing one or two things really well. Essentially, they take simple strategies seriously over a long enough time to...

#839 The best marketers focus on doing one or two things really well. Essentially, they take simple strategies seriously over a long enough time to see massive results. So how do we select the best tactics and do less to have a bigger impact? In this episode, I sit down with self-made entrepreneur, best-selling author, and marketing master Allan Dib. We discuss the top lessons from his incredible book, The 1-Page Marketing Plan, and get a peek at Allan's newest release, Lean Marketing. This powerful chat will change how you promote your brand. Allan will help you pare down your bloated marketing plan and zero in on the most effective strategies. We break down how to identify your ideal audience, craft a message that resonates, and select the right platform for your message. Also, tune in to hear Allan's four value levers, the secret ingredients that make your products and services irresistible! Show notes and more at https://SmartPassiveIncome.com/session839.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 838: The Problem with Passive Income

#838 Passive income is a myth. That might sound weird coming from the "passive income guy," but many people misunderstand the path to success and...

#838 Passive income is a myth. That might sound weird coming from the "passive income guy," but many people misunderstand the path to success and financial freedom. This is what's stopping them from building a thriving business! I just stumbled upon a mind-blowing example of this on X. Paddy Galloway, a YouTube expert, shared a DM from a teenage fan who was ready to shut down his channel after investing months and thousands of dollars in online courses and hiring editors. Listen to today's session for my reaction to this exchange because it perfectly illustrates why people struggle with building an audience! When the kid fessed up to not even being passionate about making videos and just being in it for the money, I lost it! This episode is a reality check for anyone chasing passive income without a genuine desire to help others. Show notes and more at SmartPassiveIncome.com/session838.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 837: The Best Tips for Success Without Burnout with Chris Ducker

#837 Is slowing down the key to unlocking the next level of your business and life? Tune in for today's episode, because my longtime friend...

#837 Is slowing down the key to unlocking the next level of your business and life? Tune in for today's episode, because my longtime friend Chris Ducker is back on the show. A lot has happened since our last chat, so join us to discover how Chris is building a powerful legacy without burning out! You'll get a sneak peek at Chris's upcoming book, The Long Haul Leader, and the scoop on his new and improved version of Youpreneur. We also discuss sustainable growth, gamifying your goals, networking and building relationships, and adapting to our changing business landscape. If you're feeling the side effects of hustle culture, listen in for an inspiring conversation on finding success while protecting your health! Show notes and more at SmartPassiveIncome.com/session837.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

[BONUS] The Updated SPI Community Is Here—Behind the Scenes of What’s New with Caleb Wojcik

Entrepreneurship is the best path toward financial freedom. That's why we've made it our mission at SPI to get you started on your journey and...

Entrepreneurship is the best path toward financial freedom. That's why we've made it our mission at SPI to get you started on your journey and help you go full-time on your passion. We're making big changes to serve you better, so listen in on today's bonus episode to find out more! I'm chatting with Caleb Wojcik, our new CEO, to give you an inside look at our decision to merge our SPI Pro and All-Access Pass communities. We're creating one unified space for entrepreneurs to come together for even greater connection and collaboration! The SPI Community will host everything from office hours with me to newly updated courses and accelerator programs. We want to supercharge student and member outcomes and give you our full support, all in one place! Got to SmartPassiveIncome.com/community to join other entrepreneurs just like you! Now's the best time to act because our email marketing accelerator starts on November 14th. Join me for a live Q&A session on my YouTube channel on November 13th at 10 AM PT to learn more! Show notes and more at SmartPassiveIncome.com/podcasts/the-updated-spi-community/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 836: You Can Sell and Serve at the Same Time (Part Two of My Entrepreneurial Journey)

#836 Overcoming impostor syndrome is often the key to building your business and unlocking more sales. But how do you prove your expertise and become...

#836 Overcoming impostor syndrome is often the key to building your business and unlocking more sales. But how do you prove your expertise and become an authority in your space? Join me because, in today's episode, I continue the trip down memory lane I started in session 834! Going into the online course boom, I faced a pivotal moment in my entrepreneurial journey. I reveal how my friend and mentor, Chalene Johnson, helped me overcome impostor syndrome and embrace selling through service. This was a game-changer because the course she pushed me to create, Power-Up Podcasting, generated over $250,000 at launch alone! I now had the confidence to take on bigger projects to help my students and audience. You'll hear about FlynnCon, my in-person conference, and how that led to the creation of our SPI Pro and All-Access Pass communities. I also want to give you a sneak peek at the future of SPI, so listen in! Show notes and more at SmartPassiveIncome.com/session836.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 835: Turn Your Expertise Into Content That Pops with Chris Lysy

#835 Creating content that pops is vital, especially if you're in a technical niche. So how do you leverage unique visuals and smart pricing to...

#835 Creating content that pops is vital, especially if you're in a technical niche. So how do you leverage unique visuals and smart pricing to get more clients? In this episode, I'm chatting with SPI Pro member Chris Lysy. This is a fascinating look at an entrepreneur, cartoonist, and social science researcher using data and design to craft powerful stories. Listen in because Chris has cracked the code to stand out in his space and attract high-paying clients! So, how do you choose the right platform for your content and create work that resonates with your target audience? Chris gives us an inside look at his unusual social media strategy. His knack for drawing cartoons that highlight the humor and absurdity in his niche is the driving engine behind his impressive consulting business. We dive into that and discuss pricing and packaging your services, and avoiding common traps for consultants. Show notes and more at SmartPassiveIncome.com/session835.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 834: Being Happy with Scrappy (Part One of My Entrepreneurial Journey)

#834 With the new phase of SPI coming, I take a trip down memory lane today to share how I started making money online. This...

#834 With the new phase of SPI coming, I take a trip down memory lane today to share how I started making money online. This is the first part of my story from getting laid off from a dream job to building my business and earning millions. If you need inspiration and motivation to keep going, tune in! Like many entrepreneurs, I started from scratch and quickly learned I had to be happy being scrappy. My encouraging success with GreenExamAcademy.com, my first online venture, was enough to fuel my ambition. For the longest time, I was putting out as much content as possible, becoming a trusted authority, and amassing an audience. The real game-changer, however, was starting this show in 2010, right as podcasting was catching on! From building in public to building relationships, listen in on this session because I want to share the lessons I've learned! Show notes and more at SmartPassiveIncome.com/session834.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 833: Dos and Don’ts of a Successful Rebrand with Charli Prangley

#833 The brand we envision when we first start is often not what we end up building in the long run. As our mission evolves,...

#833 The brand we envision when we first start is often not what we end up building in the long run. As our mission evolves, rebranding to reflect our growth can be a strategic game-changer. But how do we avoid the mistakes that cause more harm than good? Listen in on this episode to find out! I'm chatting with Charli Prangley today. She is an incredible design expert and the creative director at Kit, formerly known as ConvertKit. Our discussion is packed with actionable information on how to pull off a successful rebranding, so don't miss out! Charli and I dive into everything from choosing a new name and color scheme to reflect your brand to zeroing in on the right copy and messaging for your audience. Tune in because you'll learn the questions to ask and the tests to run to ensure your rebrand hits home! Show notes and more at SmartPassiveIncome.com/session833.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 832: The SCALE Framework for Passive Income

#832 Many of us want to level up in our entrepreneurship journey but are worried about taking on more work. Burnout is very real, which...

#832 Many of us want to level up in our entrepreneurship journey but are worried about taking on more work. Burnout is very real, which is why we need to take steps to make our businesses more passive. But how do we actually do it? In this episode, I want to introduce you to my powerful SCALE framework. I'll take you through the steps to systematize, consolidate, automate, leverage, and evaluate your business for maximum impact without working more hours! I also want to share a story from my taekwondo days that perfectly illustrates why it's important to stop going against the grain and start thinking smarter in your brand. This session will give you a roadmap to creating a business that works for you, not the other way around. Listen in because you can apply this framework at any point in your journey! Show notes and more at SmartPassiveIncome.com/session832.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 831: How to Find a Winning Strategy with Seth Godin

#831 You're not the one who should be promoting your products. Instead, how do you create something so good that your superfans can’t wait to...

#831 You're not the one who should be promoting your products. Instead, how do you create something so good that your superfans can’t wait to tell others about it? I'm so excited for today's session! After 830 episodes, I finally welcome marketing legend Seth Godin to the show. Don't miss this chat because you'll hear all about his new book, This Is Strategy, and get tips to help you make better plans in business and life! We discuss the dangers of chasing vanity numbers and why you should likely target the smallest viable audience. We also dive into how to start selling books by the box instead of the copy and explore self-publishing versus going the traditional route. Listen in because this session will set you on the right track and help you uncover your strategy for success! Show notes and more at SmartPassiveIncome.com/session831.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 830: Double Your Growth with a Business Buddy

#830 Remember the buddy system from school field trips? Having someone alongside you on an adventure is incredibly valuable. Here's the best part, though. You...

#830 Remember the buddy system from school field trips? Having someone alongside you on an adventure is incredibly valuable. Here's the best part, though. You can apply the same concept to your business journey to speed up your success! In this episode, I talk about the incredible accountability partners I've had over the years. Sharing insights and strategies with a friend at the same level has been a massive game-changer for me from the start and all the way to my most recent project at Short Pocket Monster. So how do you find your business buddy? Listen in on today's session for my suggestions because not going it alone is one of the top things you can do to grow fast. I also have a big update about my first traditionally published book, so tune in for a sneak peek at what's coming! Show notes and more at SmartPassiveIncome.com/session830.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 829: The Truth About Stealing like an Artist with Todd Herman

#829 Getting caught using other people's content is not a good look. On the flip side, we should also try to protect our own work...

#829 Getting caught using other people's content is not a good look. On the flip side, we should also try to protect our own work against theft! So, where's the line between inspiration and copying? How do we build on existing ideas while respecting other people's output? Essentially, what are the rules for “stealing like an artist?” Today, I'm joined by Todd Herman, entrepreneur and author of The Alter Ego Effect, for a fantastic chat on this topic. Don't miss this interview, because Todd has worked with some of the world's top athletes and public figures to help them reach their highest potential! In this episode, we unpack how to build on existing concepts while giving credit where credit is due and staying on the right side of the law. Todd and I also discuss generating original ideas, preventing others from copying you, apprenticeships, and honoring your mentors. Enjoy! Show notes and more at SmartPassiveIncome.com/session829.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 828: Is This the Best Learning Tool? Exploring NotebookLM

#828 Do you ever wish you could condense everything you need to read and learn into a podcast episode? If you're anything like me, that...

#828 Do you ever wish you could condense everything you need to read and learn into a podcast episode? If you're anything like me, that should sound pretty good faced with today's information overload culture. Well, you and I are both in luck! Google has a new tool for that, and this thing is amazing. I found out about NotebookLM from TikTok recently and seeing it in action really blew my mind! There's one key aspect that makes this tool different from ChatGPT and everything else. Setting NotebookLM apart is the ability to use your own documents, articles, books, links, videos, and other resources to train a niche AI assistant. Imagine then turning your files into easy-to-digest FAQs, briefing documents, or even audio podcasts. You have to listen in on today's episode because this is one of the coolest things I've seen in a while! Show notes and more at SmartPassiveIncome.com/session828.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 827: Win Big with Your First Physical Product with Thiefaine Magre

#827 How do you create and sell your first physical product in today's digital world? If you've ever asked yourself that question, today's expert guest...

#827 How do you create and sell your first physical product in today's digital world? If you've ever asked yourself that question, today's expert guest has the answers you're looking for! Thiefaine Magre of Prouduct is joining me for an illuminating masterclass on building a physical product portfolio. Listen in because we cover everything from merch to manufacturing and shipping solutions to help you get started! So what is the right first product for your audience members, and how do you test to find out if they'd buy it for you? Today, Thiefaine shares his sales-first approach to prototyping to zero in on in-demand merchandise. We discuss white-label products, packaging, third-party logistics companies, and more. This is a fascinating conversation that can help you uplevel your brand and enhance the experience you offer around it. Enjoy! Show notes and more at SmartPassiveIncome.com/session827.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 826: HUGE UPDATE!

#826 I'm so excited about the future of SPI! We have big changes coming and today's episode will loop you in on some of them....

#826 I'm so excited about the future of SPI! We have big changes coming and today's episode will loop you in on some of them. Don't worry, though, we're not going anywhere! Listen in on this revealing roundtable with my friends and partners Matt Gartland and Caleb Wojcik. Today, we dive into our history and discuss the new roles everyone's taking on to build something much bigger than ourselves. This episode is about what's coming next for us, but we also look at some of our forward-thinking ideas from the past. Matt, Caleb, and I have a fun chat about multimedia projects and the time we had the number-one video podcast in the world! Everything we've learned from our successes and failures is going into this new chapter of SPI. We want you alongside us, so join in for a sneak peek at what we're working on! Show notes and more at SmartPassiveIncome.com/session826.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 825: Behind the Scenes of a Major Rebrand & Lessons Learned After a Hard Fail

#825 Having a narrow focus is a fantastic way to run a business! But what happens when you set your sights on more ambitious goals?...

#825 Having a narrow focus is a fantastic way to run a business! But what happens when you set your sights on more ambitious goals? This is what I'm discussing with ConvertKit CEO Nathan Barry today. With a rebrand to Kit, they've built an incredible operating system for creators who mean business. In this episode, you'll hear all about the powerful app store they're launching to supercharge how we use their ecosystem. Kit will also come with an enhanced hub for next-level analytics, and a slew of performance improvements. Finally, Nathan and I chat about the Creator Network, the number one tool I use to grow my Unstuck newsletter, and Kit's free tier for users with up to ten thousand email subscribers. This is way more than you can get anywhere else, so go to SmartPassiveIncome.com/convertkit to sign up! [affiliate link] Show notes and more at SmartPassiveIncome.com/session825.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 824: Quality or Quantity—Here’s What’s Working (Shorts Update)

#824 I am shocked at the results of my Shorts experiment. It's only been two months, but I've already amassed over a hundred million views....

#824 I am shocked at the results of my Shorts experiment. It's only been two months, but I've already amassed over a hundred million views. That's just part of it, though. The big surprise is the money coming in. In the first twenty-eight days since Short Pocket Monster started being monetized, I made almost $15,000. What?! I didn't think this was possible! Tune in today because I break down one of the key mindset shifts that helped me wrap my head around short-form content. This was a struggle, but I had to let go of perfectionism to find a winning formula. I had to prioritize quantity over quality to get the YouTube algorithm to kick in! Now, you'll want to listen in because providing value for your audience is still vital. In this episode, I share my thoughts on finding the stand-out balance between quantity, quality, and substance. Enjoy! Show notes and more at SmartPassiveIncome.com/session824.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 823: Top Landing Page Dos and Don’ts with Martin Cris

#823 When someone's on your website, what are the best practices that convert them from visitor to buyer? If you want more newsletter subscribers, how...

#823 When someone's on your website, what are the best practices that convert them from visitor to buyer? If you want more newsletter subscribers, how do you design a landing page that gets the job done? In fact, what is the balance between copywriting and graphics that gets the biggest results? These are some of the questions I ask my expert guest, Martin Cris, in today's interview. If you don't know how to optimize your website, join us for this fantastic conversation to learn more! Martin is a master at creating sales pages that convert. He and I discuss everything from writing effective headlines to prompting your clients for compelling testimonials. We share design dos and don'ts and even get into how to leverage AI to fine-tune your messaging. This is the episode for you if you want to ensure you're not losing sales when people click on your links! Show notes and more at SmartPassiveIncome.com/session823.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 822: Why Small Communities Win Big—Roundtable with Natalie Franke and Matt Gartland

#822 Why do we let vanity numbers get in the way of making a meaningful impact? Instead of gathering a large audience, one of the...

#822 Why do we let vanity numbers get in the way of making a meaningful impact? Instead of gathering a large audience, one of the most powerful things we can do is bring people together in small groups. With human connection coming at a premium, is this where online business will go in the Age of AI? In this roundtable episode, we tackle the state of community building in 2024 and share our best tips for newcomers in the space. Joining me for this chat are the incredible Natalie Franke, Head of Marketing at Flodesk, and SPI CEO Matt Gartland. So, why are small-scale communities having such a moment in 2024? How do you find your competitive advantage and attract members to your private group? What is the number of people you need to start, and how do you grow without sacrificing deep relationships? Listen in to hear our thoughts and strategies! Show notes and more at SmartPassiveIncome.com/session822.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 821: How to Get Paid to Speak with Grant Baldwin

#821 What does it take to start landing paid speaking gigs? If you don't have an extraordinary life story, how do you begin crafting your...

#821 What does it take to start landing paid speaking gigs? If you don't have an extraordinary life story, how do you begin crafting your talks? Also, what are the steps to establish yourself as an authority and get your name out there? These are the questions we answer in today's chat with Grant Baldwin of The Speaker Lab! Here's the thing. If you build it they absolutely will not come. Unless you have the right assets in place and put in the promotional work, this is true for most of what you do online. The same goes for building a successful public speaking business! In this episode, Grant shares the roadmap he's used to help thousands of people get up and running. He and I dive into finding your niche and creating your first talk, setting up an effective digital presence, shooting a demo video, and reaching out to event planners. Enjoy! Show notes and more at SmartPassiveIncome.com/session821.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 820: The Power of Gift-Wrapped Content

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping"...

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping" around your content can help you level up fast. On YouTube, for instance, we often hear that the title and thumbnail are vital for your success. It's so important that I even hired a thumbnail guy, Jonathan Sippel, for Deep Pocket Monster! Another example is the jingle I use on my new Shorts channel. If you've listened to last week's episode, you know I'm already seeing massive numbers and earning thousands of dollars after only doing short-form content for a little over a month. These are the same type of videos I see plenty of other creators doing. The difference? My focus on presentation helps me stand out from the crowd. Listen in because you can apply this strategy of going the extra mile on packaging to anything! Show notes and more at SmartPassiveIncome.com/session820.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 819: The Future of Our Children—How Teens Win with Jon Acuff

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot...

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot of us have or want kids. Well, one of the best traits to develop as a parent is being interruptible for your family. This is coming straight from Jon Acuff, author of How Teens Win. I sat down with Jon for a fantastic in-person chat all about understanding our kids and helping them unlock their passion and potential. With teenagers at home, I know how important this topic is parent entrepreneurs! So, how do you communicate with young people and allow space for them to open up about their struggles? When you have more than one child, how do you get quality one-on-one time with each? Also, what are the tricks that make navigating around technology easier as a parent? Listen in to find out! Show notes and more at SmartPassiveIncome.com/session819.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 818: I Tried Shorts (Again) for 30 Days, and It’s Working This Time

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after...

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after starting from scratch, I'm only putting in fifteen minutes of work per day and getting millions of views! With a fresh understanding of what viewers want, my results are huge! In fact, I already have over 100K subscribers and am eligible for monetization on YouTube. You know I love Pokémon, so I started a new channel in the niche for this experiment at Short Pocket Monster. With no promotion, I published videos daily and let the algorithm do its magic. So why am I seeing such massive numbers this time? It turns out, the key is creating bingeable content. Listen in on today's episode to hear exactly what I'm doing and how you can replicate my success! Show notes and more at SmartPassiveIncome.com/session818.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 817: Is Anyone Getting Your Emails? with MV Braverman

#817 The easier you make it for readers to unsubscribe, the more effective your emails will be! Because this is counterintuitive, many of us land...

#817 The easier you make it for readers to unsubscribe, the more effective your emails will be! Because this is counterintuitive, many of us land in people's spam folders without knowing it. But here's the good news—a joint announcement from Google and Yahoo has shed light on the best practices that get our emails in front of more people. Join me and my expert guest, MV Braverman of Inbox Welcome, to learn more! So, what are the recent changes you need to know about? How do you set up your emails to avoid getting blacklisted? What are the tools that help you understand why you're not getting the results you want? MV does an incredible job of breaking down the technical aspects that play a huge role behind the scenes. We talk about authenticating your emails, using Google's Postmaster Tools, avoiding block lists, and setting up new domain names. Listen in! Show notes and more at SmartPassiveIncome.com/session817.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 816: Is Time Going by Faster for You Too?

#816 There are billionaires who are unhappy and die with regret. There are also people who waste their time and never take advantage of the...

#816 There are billionaires who are unhappy and die with regret. There are also people who waste their time and never take advantage of the opportunities in front of them. So, what does it mean to live a full life? Today, I want to share something I've never talked about before. This is something that really brought home the importance of finding meaning and focusing on the things that matter. It also brought me to tears because it was a message from a dying friend. At 41, with an 11-year-old daughter and a son heading into high school, it's unbelievable how fast time has gone by. If you feel the same way, join me for this chat to hear how I'm making the most of the moments I have with a renewed focus on nutrition, sleep, and longevity! Show notes and more at SmartPassiveIncome.com/session816.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 815: The One Story Your Brand Needs with Shane Sams

#815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's...

#815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's actually session 122 with Shane and Jocelyn Sams, two teachers turned millionaire entrepreneurs! In today's episode, I'm excited to have Shane back on the show to learn about the next step in this incredible journey. He shares a peek at his first book, Earn More, Live More, and delivers an absolute masterclass in storytelling for business. We discuss the ups and downs of the writing process and the mindset tricks that finally unlocked Shane's inspiration. We also dive into an effective story framework you can leverage again and again to grow and engage your audience. Shane and I also get into rebranding to enter the next chapter of your life and why everyone should have a podcast even if no one listens. Enjoy! Show notes and more at SmartPassiveIncome.com/session815.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland

#814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same...

#814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same way now? If you're anything like me, asking these questions can lead to some uncomfortable realizations. That said, the answers you come to can propel you into the next chapter of your life! Today's episode might be the push you need to start doing something that lights you up. Joining me for this roundtable chat are author Todd Henry, Jason Feifer of Entrepreneur magazine, and SPI CEO Matt Gartland. My guests and I discuss everything from leveraging short-lived social platforms for audience growth to building up your bravery in business. We touch on rebranding a podcast and how our show might change, book publishing, evergreen content, and understanding the value you bring to your audience. Enjoy! Show notes and more at SmartPassiveIncome.com/session814.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery

#813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is...

#813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is often enough to build a successful business. The key, however, is niching down enough to take advantage of your unique combination of skills! My guest, Kourt from The Station Bakery, is a perfect example of someone carving out her space online. She helps her audience of home bakers discover great new recipes while also building income streams around their passion. I always say the riches are in the niches, so listen in on my chat with Kourt to learn more! In this episode, we discuss starting a brand from scratch, staying on top of niche trends, making money from Instagram and YouTube, the golden rule of building an audience, and why going offline can grow your online business. Enjoy! Show notes and more at SmartPassiveIncome.com/session813.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 812: My Friend Quit the Internet. My Response.

#812 A lot of people are sick of how social media platforms are doing everything to get us hooked on their content. Many, like my...

#812 A lot of people are sick of how social media platforms are doing everything to get us hooked on their content. Many, like my friend Tommy, are quitting the internet to take back control of their time and attention. But what do you do if you need to be online for your business? Today, I share my quick tips for managing the information overload we're subjected to. This episode is especially valuable in an election year, so please listen in! Learning fewer things, having selective curiosity, and developing your capacity for storytelling are all vital for the modern online entrepreneur. I talk about each of these elements today to help you succeed in the Age of AI while staying healthy and focused on your goals. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session812.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 811: Cleaning up in a Surprising Niche with Becky Rapinchuk

#811 The way podcasting connects me with entrepreneurs in niches I know nothing about is so powerful. I'm lucky because that's a great way to...

#811 The way podcasting connects me with entrepreneurs in niches I know nothing about is so powerful. I'm lucky because that's a great way to get inspired and learn about strategies I haven't tried. Today's episode is a perfect opportunity to do just that! My guest is Becky Rapinchuk from Clean Mama. She helps her followers declutter their homes and establish effective cleaning routines. Becky's business insights about manufacturing and selling physical products are especially valuable, so listen in on this behind-the-scenes session to learn more about her brand! So, how do you write sales copy to create an organic connection with your audience? How do you create consumable products and sell them on a subscription basis? Also, what should you do to stand out in a niche dominated by someone as popular as Marie Kondo! Tune in because we tackle all those questions with Becky! Show notes and more SmartPassiveIncome.com/session811.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 810: Your Best Chance at Going Viral

#810 If you're looking for a shortcut to get your content in front of more people, this is it. The best part is you can...

#810 If you're looking for a shortcut to get your content in front of more people, this is it. The best part is you can apply the strategy I share today on any platform to boost your views, likes, or engagement of any kind. I wanted to record this quick solo episode because I'm getting massive results after studying outliers from other people online. I'm referring to content that gets a big spike in engagement compared to a creator's baseline. This has been a fantastic source of inspiration for videos on my YouTube channels. Now, I'm not going out and stealing other people's ideas. Here's what I'm doing instead. I'm analyzing titles, thumbnails, and basic video structures and bringing proven formats to my niche. Listen in on today's session to learn how you can uncover these viral frameworks and leverage them to create original posts that stand out. Show notes and more at SmartPassiveIncome.com/session810.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 809: The Secrets behind Conversion Copywriting and Making Consistent Sales

#809 What was going on in your life that brought you here today? That's the kind of question you should ask your clients to understand...

#809 What was going on in your life that brought you here today? That's the kind of question you should ask your clients to understand them better. Once that happens, you'll speak their language in your marketing, serve more people, and get next-level conversion rates! Today's guest, Abi Prendergast, will share how to uncover the words and phrases that compel people to open your emails, buy your courses, or engage with whatever you're offering. So how do you start a conversation with your audience members, and what are the things they say you should pay close attention to? To answer this question, Abi and I discuss one-on-one chats, surveys, and tapping into communities. We also talk about testimonials and analytics tools for next-level sales pages and share strategies like the Sinatra test to help you better position your products. Listen in to learn about the key things you should focus on! Show notes and more at SmartPassiveIncome.com/session809.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 808: How to Take Control of Your Time with Nir Eyal and Matt Gartland

#808 You have to choose. Like most people, you can give up control of your time and attention to others. That's the default in today's...

#808 You have to choose. Like most people, you can give up control of your time and attention to others. That's the default in today's world, but it's unlikely to put you on a path toward your goals. To succeed, you must make a different decision. You have to resist the things that break your focus and take control of your life. You have to be indistractable! This roundtable with author Nir Eyal and my business partner Matt Gartland is one of the most powerful discussions I've had on the podcast all year. Please listen in because the actionable tips shared today on managing your time are legit game-changers! We examine the lessons from Nir's latest book, Indistractable, and discuss willpower, scheduling, accountability, and even planned spontaneity. If your schedule is not aligned with your values and dreams, or even if you're too distracted by your smartphone, listen in to unlock your life! Show notes and more at SmartPassiveIncome.com/session808.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 807: The Future of Online Business and Digital Marketing with Eric Siu

#807 If we want to stay relevant as online creators, we have to keep reinventing ourselves! But how do we track the most effective tactics...

#807 If we want to stay relevant as online creators, we have to keep reinventing ourselves! But how do we track the most effective tactics and strategies as they come and go? With limited time on our hands, where should we invest our attention? My incredible guest, Eric Siu of Single Grain, is the perfect person to deliver insights on where things are going. He is a prolific entrepreneur, marketer, and podcaster with extensive content and business knowledge. Just listen in on our chat to hear what I'm talking about! Today's wide-ranging discussion covers everything from using a Community tab trick to boost your YouTube views to personal branding in a world of AI agents. We get into why some interview podcasts are dipping in popularity and share a look at what's next in the space. Don't miss this fascinating conversation to find out where you should focus your energy! Show notes and more at SmartPassiveIncome.com/session807.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 806: How to Not Launch to *Crickets* with Krystle Krueger

#806 "If you build it, they will come." You've heard it a lot, but don't apply this movie quote to your online business. Instead, gather...

#806 "If you build it, they will come." You've heard it a lot, but don't apply this movie quote to your online business. Instead, gather as big an audience as possible around your mission before launching anything! Of course, I know you're saying this is easier said than done. So, what are the actual steps you can take to build up your following if you're starting from scratch? Listen in on today's coaching call with Krystle Krueger of YourFashionIsArt.com to hear my advice for someone in this exact position! There's a lot of noise out there, so stories and brand culture should be essential parts of your marketing strategy. We dive into that and then discuss the best ways to get in front of new audiences starting with the relationships you might already have. Enjoy! Show notes and more at SmartPassiveIncome.com/session806.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 805: Stop Thinking like a Freelancer and Start Being an Entrepreneur and CEO with Hope Trory

#805 Even if you're working solo, going from freelancer to business owner is a powerful mindset shift you can make right now. In fact, just...

#805 Even if you're working solo, going from freelancer to business owner is a powerful mindset shift you can make right now. In fact, just seeing yourself in this new light is enough to unlock opportunities and allow you to charge more for the services you're offering! Today's guest, Hope Trory, is the perfect example of someone who has leveraged this perspective trick to level up. Like me, she had to give up on an architecture career to follow her true calling. Now, Hope is an online marketing pro helping her clients build lead-generation systems that bring in more business and free up time for meaningful work. Listen in for Hope's story and our tips for overcoming the sunk cost fallacy, finding your niche, and becoming the expert your clients need! Show notes and more at SmartPassiveIncome.com/session805.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 804: Never Be the Smartest in the Room! SPI Pro Anniversary Roundtable

#804 If you're the smartest person in the room, you're in the wrong room. Going at it alone is also not ideal for most entrepreneurs....

#804 If you're the smartest person in the room, you're in the wrong room. Going at it alone is also not ideal for most entrepreneurs. That's why joining the right community in your space can be such a boost to your business! We're marking four years of SPI Pro today, but this session is not a plea for you to join our communities. Instead, I want to motivate you to seek out whatever people or groups you need to be with to get better results in your niche! To inspire you, I'm joined by Mandie Kramer, Ron Desi, and Anita Sandoval—three incredible SPI Pro members. Listen in because all three share amazing information about everything from microlearning to making over a million dollars on Fiverr! Together, we discuss finding the right community for your needs, getting the most out of the group, building relationships by helping other members, and applying your new knowledge to a business. Enjoy! Show notes and more at SmartPassiveIncome.com/session804.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 803: From Shy to Shine—How to Be Great on Camera or on a Podcast with Kim Rittberg

#803 "Just be yourself!" People dole out this kind of advice as if being on camera is the easiest thing in the world. But if...

#803 "Just be yourself!" People dole out this kind of advice as if being on camera is the easiest thing in the world. But if you've ever been a guest on someone's podcast or had the chance to appear on TV, you understand how nerve-wracking these situations can be. So, how do you put your best foot forward and show up on another person's platform with confidence? To help us, I have Kim Rittberg joining me today. She is an award-winning digital marketer with over twenty years of media experience working for companies like Netflix and Us Weekly. Kim also hosts The Exit Interview, a podcast for entrepreneurs looking to grow their businesses. In this episode, we discuss creating your next-level elevator pitch, the best strategies to prepare for video interviews, Kim's PATCH framework for on-camera confidence, and the mistakes that stop you from being an effective communicator. Enjoy! Show notes and more at https://SmartPassiveIncome.com/session803.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 802: A Reaction to ConvertKit's BOLD Business Moves

#802 The creator economy is bigger than ever but also more complex than it used to be. That said, this ConvertKit update is the perfect...

#802 The creator economy is bigger than ever but also more complex than it used to be. That said, this ConvertKit update is the perfect example of a brand continuing to evolve and keep up with out needs. As a long-time user and advisor for the company, I'm excited to see what's next! You might have heard, but ConvertKit is rebranding to Kit. This is more than just a name change, though. They're launching an app store to supercharge how we use their platform. Kit will also come with next-level analytics and performance improvements. Of course, ConvertKit's Creator Network is also a massive part of this announcement. This is the number one tool I use to grow my Unstuck newsletter and how I get hundreds of new subscribers daily. But that's not all. ConvertKit is introducing a free tier for newsletters with up to ten thousand subscribers. Go to SmartPassiveIncome.com/convertkit to sign up! [affiliate link] Show notes and more at SmartPassiveIncome.com/session802.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 801: How to Win at Podcasting in 2024 with Alban Brooke of Buzzsprout

#801 With data showing there are over four million podcasts out there, does it still make sense to start your own show? Well, it also...

#801 With data showing there are over four million podcasts out there, does it still make sense to start your own show? Well, it also turns out there are only about four hundred thousand podcasts regularly publishing new episodes. If you niche down, there might be no one talking about the topic you'd like to cover! So how do you launch a show around your interests and attract an audience of engaged listeners? Today's guest, Alban Brooke, is here to uncover the data and reveal the best strategies for modern podcasters. We discuss the easiest way to use video to promote your show, tapping into communities to reach fully-formed audiences, and why typical interview podcasts are in trouble. Alban is the Head of Marketing at Buzzsprout, one of the top podcast hosting companies. We can learn a lot from the information he has access to, so listen in! Show notes and more at SmartPassiveIncome.com/session801.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 800: Time Is Accelerating (And This Is How I Feel)

#800 People know me for the online business advice, but I don't often talk about what happens at home. That said, balancing work and family...

#800 People know me for the online business advice, but I don't often talk about what happens at home. That said, balancing work and family life is crucial for sustainable success as an entrepreneur. For this milestone episode, I want to offer a glimpse at the Flynn household and my role as a father and husband. Like me, I know many in the Smart Passive Income Podcast audience are parents. That's why I think you'll resonate with what I share as you listen in on today's session! My son Keoni is now a high schooler, while my daughter Kailani is going into middle school. I'm excited to see my kids grow and flourish, but how have these years gone by so fast? Tune in for my 800th episode as I explore the importance of slowing down, appreciating the time you have, and finding and creating special moments with your loved ones! Show notes and more at SmartPassiveIncome.com/session800.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 799: Building a Business WITH a 9 to 5 Job with Eric Chou

#799 Is it possible to build a business while working a traditional job? How do you know when it's time to go all-in on your...

#799 Is it possible to build a business while working a traditional job? How do you know when it's time to go all-in on your side gig, and what are the things to consider before taking the leap? Also, what about growing a brand that complements your full-time work? These are the questions we explore in today's episode. My guest, Eric Chou of Network Automation Nerds, is a leader in his highly technical niche. He is an author and former Amazon and Microsoft employee leveraging his expertise to build a brand and community alongside his current high-paying job. Eric is applying strategies we often discuss on this show and within SPI Pro to engage his followers and readers in a big way. Tune in for this success story because some of his LinkedIn Learning courses have now attracted over ten thousand students. Enjoy! Show notes and more at SmartPassiveIncome.com/session799.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 798: Boost Your On-Camera Charisma with Elise Baughman

#798 Being on camera is like many other things people shy away from. We don't like public speaking until we practice and improve. Some of...

#798 Being on camera is like many other things people shy away from. We don't like public speaking until we practice and improve. Some of us don't even like the sound of our voice on recordings until we get used to hearing it. So, how do you develop your on-camera presence and use it to grow your business? Today's special guest will answer this question. Elise Baughman is the voice actor behind Dragon Ball GT's Pan and a fantastic on-camera coach. She does amazing work helping entrepreneurs captivate their audiences and leverage video. Tune in to get her tips and go to EliseCoaches.com/pat for more free resources! [affiliate link] This episode is also an AskPat-style coaching session. Listen in to hear me help Elise develop her online business and reach more people! We discuss finding and understanding a target audience, refining marketing copy for more sales, addressing customer objections, and getting testimonials! Show notes and more at SmartPassiveIncome.com/session798.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 797: A Niche Podcast Success Story with Dr. Yishan Xu

#797 It's one thing to come up with an idea for a business, but following through on your vision is another thing altogether. Today, I'm...

#797 It's one thing to come up with an idea for a business, but following through on your vision is another thing altogether. Today, I'm happy to introduce you to someone who has done just that. I met Dr. Yishan Xu in 2019 and she has since published almost two hundred episodes of her Deep Into Sleep podcast. Today, we discuss the pros and cons of running a bilingual business like hers, and how opening yourself up to audiences across the globe can help you scale faster. We also explore the benefits of starting a niche podcast for everything from improving your communication skills to forming relationships with key players in your space. Dr. Yishan is also diving into courses and community building and doing a fantastic job applying the strategies we often talk about on this show. Tune in to hear her amazing success story! Show notes and more at SmartPassiveIncome.com/session797.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 796: Don’t Skip These Legal Tips from Yasmine Salem Hamdan—SPI Pro Expert In Residence

#796 The legal ins and outs of running a business are a mystery to most beginner entrepreneurs. Fearing a huge bill, we don't reach out...

#796 The legal ins and outs of running a business are a mystery to most beginner entrepreneurs. Fearing a huge bill, we don't reach out to a professional who could help protect us from the start. But here's the thing. Doing damage control is always more expensive than being proactive! So where can you get legal advice for your business? Also, as online creators, can we find and use contract templates for most of what we do? Listen in on today's episode because our newest SPI Pro Expert in Residence, Yasmine Salem Hamdan of Coaches & Company, is here to answer your most pressing legal questions! You'll hear us uncover the three-part framework to establish a legal foundation for your brand. We also explore trademarking, copyrighting, contracts, and the implications of AI-generated content. Yasmine is a master communicator who makes these scary topics fun and easy to understand. Enjoy! Show notes and more at SmartPassiveIncome.com/session796.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 795: Thinking Small, Winning Big—the Unconventional Path of a Niche Software Company with Brenden Mulligan

#795 Why do we all chase numbers and try to grow our businesses too much? Instead, couldn't we run a small, flexible brand that generates...

#795 Why do we all chase numbers and try to grow our businesses too much? Instead, couldn't we run a small, flexible brand that generates enough passive income for a comfortable life? Today's guest, Brenden Mulligan of Podpage, is the perfect example of someone running a successful niche business and resisting the temptation to go big. His fantastic service helps podcasters create websites for their shows in minutes, with no technical expertise needed. In this episode, Brenden shares his journey from startup founder and Google employee to launching twelve products in one year and having eleven fail. We explore the lessons he's learned along the way and discuss starting a software company, finding the right pricing for your services, the value of niching down, seeking early feedback from your audience, and more! In our hustle-focused environment, Brenden makes the case for staying lean and working at a sustainable pace! Show notes and more at SmartPassiveIncome.com/session795.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 794: How to Become a Confident Speaker with Nausheen I. Chen—SPI Pro Expert in Residence

#794 With everything becoming artificial, building a personal brand is all about being human and letting your personality shine. In fact, one of the best...

#794 With everything becoming artificial, building a personal brand is all about being human and letting your personality shine. In fact, one of the best ways to stand out and grow your audience is to lean into public speaking. But why is being on stage or even being on camera so frightening? How do we overcome anxiety and learn the skills to become impactful speakers? What can we do to connect with our audience online and in person? Find out today from Nausheen Chen, our newest Expert in Residence within SPI Pro! Nausheen is a prolific speaker who leverages her experience to coach and transform entrepreneurs into thought leaders. In this session, we explore the magic trifecta that makes for confident and effective speakers. Nausheen shares strategies to reframe your nerves, warm up for your talks, and leverage your uniqueness to stand out in the Age of AI! Show notes and more at SmartPassiveIncome.com/session794. Learn more about Nausheen at www.Speaking.coach.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 793: A Personal Brand Masterclass with Rory Vaden

#793 Too many people focus on hacking algorithms and miss the most important element of growing their audience. More than anything, we need to work...

#793 Too many people focus on hacking algorithms and miss the most important element of growing their audience. More than anything, we need to work toward building trust! Tune in because this absolute masterclass with Rory Vaden will be an episode that we refer listeners to whenever we discuss branding from now on! Rory has not only helped me find clarity around my mission, but he has also been instrumental in the careers of people such as Lewis Howes, Ed Mylett, and Amy Porterfield. This session will help you find your uniqueness and teach you how to leverage it in the service of others. You'll get the shortcut to automating trust online and turning your customers into your best marketing asset. Rory shares everything from uncovering the one thing you should focus on to the specific types of content you should post for maximum growth. Don't miss this game-changing conversation! Show notes and more at SmartPassiveIncome.com/session793.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 792: How to Find Data to Support Your Content

#792 Your content can sometimes connect with people and drive action. Other times, it can fall flat and never stand out. Have you ever wondered...

#792 Your content can sometimes connect with people and drive action. Other times, it can fall flat and never stand out. Have you ever wondered why? For one, storytelling is an essential part of successful marketing. That said, we don't often discuss the other important ingredient in the secret sauce. In this episode, I share how you can leverage data to support your stories and add an extra element of believability to your message. Numbers don't lie, so join me to learn how to collect and present relevant figures to your audience. So where do you find data to support your content? We'll look at everything from uncovering relevant scientific research to the AI tools that can help you get information fast. I'll also discuss my popular income reports and why I've stopped sharing those numbers. Listen in because injecting data into your marketing is an easy strategy you can implement for big results! Show notes and more at SmartPassiveIncome.com/session792.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 791: How to Generate More Course Sales and the Crossover between Data and Art with John Ainsworth

#791 How do you generate more revenue per client? How do you make more sales with email marketing? Also, how do you grow your email...

#791 How do you generate more revenue per client? How do you make more sales with email marketing? Also, how do you grow your email list and engage your subscribers? Today's episode answers these questions to help you make more money without being salesy or spammy. Joining me for this chat is John Ainsworth of DataDrivenMarketing.co, PimpYourFunnel.com, and The Art of Selling Online Courses podcast. We discuss order bumps and upselling to enhance the effectiveness of your products, John's eleven-step framework for email promotions, using AI to write copy that converts, shifting your mindset around selling, overcoming the most common customer objections, and more. This incredible session looks at the top ways to increase your profit with online courses in 2024. John's expertise is also relevant for anyone running an online business and leveraging funnels to connect with potential clients! Show notes and more at SmartPassiveIncome.com/session791.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 790: How Do I Monetize My Niche Skills?—A Pat Flynn Coaching Call with Sarah Dawn

#790 Putting ourselves out there online can be scary for many of us. This is especially true when we first start creating videos. But here's...

#790 Putting ourselves out there online can be scary for many of us. This is especially true when we first start creating videos. But here's the thing. Your personality might be the unique selling proposition that takes your brand to the next level. So, how do you begin to share more of who you are to stand out in your space? Find out in today's session with Sarah Dawn, a knit and crochet designer and an incredible member of our SPI Pro community! Listen in on this coaching call to hear me help Sarah uncover new ways to monetize her skills and grow her business. We explore workshops, niche relationship building, YouTube, time management, and more. Sarah's personality shines throughout this interview, so you'll understand why I always stress the importance of putting yourself out there. This has always been the key to audience building but is becoming even more essential in the Age of AI. Enjoy! Show notes and more at SmartPassiveIncome.com/session790.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 789: The World of High-Value Business Exits with Nick Bradley

#789 Selling your business can be a once-in-a-lifetime moment that creates generational wealth for you and your family. But how do you build a brand...

#789 Selling your business can be a once-in-a-lifetime moment that creates generational wealth for you and your family. But how do you build a brand that attracts potential buyers? If you're inexperienced, how do you avoid being taken advantage of and leaving money on the table? To help us level the playing field, I'm interviewing Nick Bradley from High Value Exit and the Scale Up podcast. Nick has spent a decade in private equity and has been involved in over one hundred acquisitions. His expertise will help us build our businesses to sell and avoid falling easy prey to sophisticated buyers. So, what are the fifteen areas to focus on to increase your chances of creating a big exit? What are the minimum requirements your business should meet before you can consider selling? Also, how are you going to handle receiving a life-changing payout? We explore these questions in today's session! Show notes and more at SmartPassiveIncome.com/session789.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 788: Top Tips from 30 Years of Business with Pamela Slim—SPI Pro Expert in Residence

#788 There's nothing wrong with building an empire around your brand. But why aren't more entrepreneurs with complementary skills teaming up to create ecosystems? What...

#788 There's nothing wrong with building an empire around your brand. But why aren't more entrepreneurs with complementary skills teaming up to create ecosystems? What if this was a better way to serve our audiences? Let's explore that with our newest SPI Pro Expert in Residence, Pamela Slim! Like all of our EIRs, Pam is here to serve our community members with next-level knowledge and support. She has a serious track record, having spent three decades helping entrepreneurs scale their businesses and IP! Today's chat covers everything from creating a certification program around your workflow to advice for young people considering college. Join us to tap into Pam's expertise in networking, marketing, and leveraging social platforms. You'll also learn about the top skills to build up and focus on in the Age of AI. If you're a parent, these golden nuggets will also help your kids achieve their dreams. Enjoy! Show notes and more at SmartPassiveIncome.com/session788.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 787: The Secrets of Creating (and Joining) a Podcast Network with Hala Taha

#787 Some of my favorite success stories are ones where someone achieves their dream, only to realize their true passion lies elsewhere. Not settling, these...

#787 Some of my favorite success stories are ones where someone achieves their dream, only to realize their true passion lies elsewhere. Not settling, these people often redirect their skills into something greater. And that's exactly what today's guest is doing! Hala Taha, host of Young and Profiting and CEO of YAP Media, is applying everything her successes and failures have taught her to bring people together. She now runs one of the top podcast networks and leverages her knowledge and platform to generate millions of dollars. So, how do you attract volunteers and superfans to help grow your brand? What are the things sponsors look for, and how do your podcast art and reviews affect the offers you get? What are the minimum requirements to join a network, and how do you avoid signing a bad deal? These are just a few of the questions we explore today. Listen in! Show notes and more at SmartPassiveIncome.com/session787.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 786: Pivoting to Follow Your Passion with Amy Nelson—SPI Pro Expert in Residence

#786 The top lesson becoming a parent teaches us about our careers is that time is our most important resource. That's because every moment spent...

#786 The top lesson becoming a parent teaches us about our careers is that time is our most important resource. That's because every moment spent on things we're not passionate about is time away from our kids! So how do you do more of the work you care about? Amy Nelson of The Riveter and the What's Her Story podcast, is joining me today for an inspiring chat about following your calling and helping others do the same. Listen in because Amy is our newest Expert in Residence within SPI Pro. The EIR program connects our community members with support from entrepreneurs with serious track records. Check out today's interview for more! In this episode, we discuss everything from pivoting a coworking business in the pandemic to being a parent entrepreneur. Amy also shares her insights into networking and building a community of like-minded people, the importance of storytelling, and supporting women in their careers! Show notes and more at SmartPassiveIncome.com/session786.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 785: Small Tweaks for Big Sales with Brian Moran from SamCart

#785 Tiny changes to improve your sales process add up to a lot more revenue. This is especially true for your checkout pages! So, how...

#785 Tiny changes to improve your sales process add up to a lot more revenue. This is especially true for your checkout pages! So, how do you build a frictionless experience for your customers? Find out in my chat with Brian Moran from SamCart, a platform for creating fully optimized checkout pages. I'm an advisor for this company, so I'm very familiar with the work they do to help their users make more sales. Join us for this episode because this is the kind of thing that can fundamentally change how you do business! So, what is working in today's ecommerce landscape? How do we increase conversions and eliminate the extra clicks where we lose buyers? Brian and I cover this and more in today's session. We also dive into some game-changing use cases I didn't know were possible. You'll hear my gears turning throughout this conversation because the opportunities here are incredible! Show notes and more at SmartPassiveIncome.com/session785.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 784: Find Your Champions

#784 Don't underestimate the power of knowing somebody who knows somebody! In fact, building friendships in your niche is one of the best ways to...

#784 Don't underestimate the power of knowing somebody who knows somebody! In fact, building friendships in your niche is one of the best ways to fast-track your success in business. But how do you find the people who will champion your work and help you reach your goals? Tune in because today's session is all about exploring the types of connections that can help you at every stage of your journey. I share my thoughts about receiving support from family and friends, peers, and mentors while also doing your part to help the people in your life grow. Of course, joining a community like SPI Pro or a mastermind group is one of the best ways to learn from and start networking with like-minded people. These relationships can and will change the course of your life. Listen in on today's episode to start finding your champions! Show notes and more at SmartPassiveIncome.com/session784.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 783: How Kevin Espiritu Converted His Backyard into an 8-Figure Gardening Empire

#783 As creators, starting a physical products business might seem daunting. But is there a future where something like MrBeast's Feastables puts companies like Hershey...

#783 As creators, starting a physical products business might seem daunting. But is there a future where something like MrBeast's Feastables puts companies like Hershey out of business? Will influencers eventually run the biggest brands in the world? In this episode, I chat with a solo blogger turned empire builder. My friend Kevin Espiritu of Epic Gardening is back on the show to give us an inside look at the 10x growth he's pulled off since our last chat. We discuss affiliate marketing, drop shipping, and creating original products on your own or through partnerships with other companies. We also dive into Kevin's content creation schedule. His brand puts out a wild 120 to 180 articles per month. But that's not all. Kevin and his team publish across several YouTube channels, with some videos requiring months of shooting and preparation. Listen in! Show notes and more at SmartPassiveIncome.com/session783.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 782: A Wild Situation at Lunch

#782 Something wild happened to me at lunch the other day. Even though this embarrassed me in public, there are lessons for us here. So,...

#782 Something wild happened to me at lunch the other day. Even though this embarrassed me in public, there are lessons for us here. So, let me get it off my chest! I was on a Zoom call for work when, out of nowhere, a woman snapped at me. You see, she thought I was recording a video of her and her son. Before I could explain, this woman started calling me a creeper. As I turned my screen toward her to reveal I was on a call, she immediately realized her error. Apologies started flying, but it was clear this woman had other stuff going on that made her verbally attack me. The truth is, we can't ever know what other people are going through. This also applies to the trolls and haters we encounter as content creators and online business owners. So listen in for my perspective on leading with empathy and the importance of controlling your reactions! Show notes and more at SmartPassiveIncome.com/session782.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 781: The Future of VOICE Content in the Age of AI with Mike and Izabela from Music Radio Creative

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself...

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself and your services irreplaceable? In this episode, we have an honest conversation about the future of audio content. As we look at how voice cloning is already affecting creators and artists, we share both rosy and realistic predictions for where things are going. Joining me are Mike and Izabela Russell from Music Radio Creative. [affiliate link] I use their audio agency for everything from podcast editing to original songs about Pokémon for Deep Pocket Monster! Mike and Izabela reveal how they leverage free educational content, Shopify, affiliate marketing, and relationships with hundreds of artists and audio engineers to grow and run their massive business. I also know their tips for staying profitable in the Age of AI will be a wake-up call for some and a game-changer for others. Enjoy! Show notes and more at SmartPassiveIncome.com/session781.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 780: 10x is Easier than 2x

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your...

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that lead to massive rewards? For the last year, we've all been talking about the incredible 10x is Easier than 2x by Dan Sullivan and Dr. Benjamin Hardy. I've also been applying this perspective to SPI and Deep Pocket Monster, my Pokémon YouTube channel, and the results have been game-changing! So what are the key principles that have stuck with me after reading this book? How do you leverage and set ambitious goals to 10x your growth? When does it make sense to focus on incremental improvements instead? I cover all of this in today's deep dive into one of the most influential books of the last few years. Show notes and more at SmartPassiveIncome.com/session780.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective...

#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective partnership, the value proposition should be obvious to you, the brand you're promoting, and your audience. So, how do you ask the right questions to uncover unexpected sponsorship opportunities? My returning guest, Justin Moore, is the founder of Creator Wizard. Since our last chat in episode 631, his incredible work helping people learn about brand deals has been blowing up online. Today, I wanted to have Justin back on the show to share a look at his business and the mindset that's helping him grow! This is a great chat because we dive into Justin's Sponsorship Strategy Summit, the value of networking and building relationships, finding the right mastermind group to help you level up, and why you should share case studies and success stories. Enjoy! Show notes and more at SmartPassiveIncome.com/session779.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 778: Inside a Pat Flynn Coaching Call with Cassie Shawcross

#778 If growing your business were easy, what would it look like? This is a powerful question because many of us tend to overcomplicate things....

#778 If growing your business were easy, what would it look like? This is a powerful question because many of us tend to overcomplicate things. So how do we build a brand without getting distracted by things that don't matter? I haven't recorded a coaching call episode like this in a long time—not since the AskPat days! We wanted to bring that energy back in today's session, so listen in as I help Cassie Shawcross of DivineJourneyBoutique.com understand her limiting beliefs and use her strengths to grow! Leaving a traditional career to become an entrepreneur is scary. But isn't always being stuck in jobs we don't want just as frightening a prospect? You'll want to listen in on this call because the perspective we gain leads to some inspiring breakthroughs for Cassie! This is a great conversation about being open to opportunities and bringing your people together. Enjoy! Show notes and more at SmartPassiveIncome.com/session778.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 777: Making More Sales and Talking Funnels with Ben Harris from ClickFunnels

#777 How do we sell more of our products? Essentially, what are the top strategies to get new leads and convert them into customers? Also,...

#777 How do we sell more of our products? Essentially, what are the top strategies to get new leads and convert them into customers? Also, which tactics have stopped working, and where do we invest our time and money to get the best results? This is just a small part of today's wide-ranging conversation. My guest is Ben Harris from ClickFunnels, a popular and powerful platform for getting more people to your website and online store. You don't need to be a ClickFunnels user to learn from today's episode, though! Ben and I chat about buying ads outside platforms like Google and Meta, leveraging Facebook groups to simultaneously generate leads and build a community, soap opera email sequences, running webinars on YouTube, and more! Tune in because we get into basic and advanced tactics you might not have explored or considered yet! Show notes and more at SmartPassiveIncome.com/session777.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 776: The Perfect Bonus Sandwich

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers....

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers. But when do the extras you offer start working against you? How do you use this tactic the right way to create irresistible deals? In 2024, I'm taking these Friday episodes up a notch with specific ideas and frameworks you can implement to optimize and grow your brand. This session is no different because today I'll help you create the perfect bonus sandwich. With this strategy, you'll select the best perks to complement your main product and avoid mistakes many entrepreneurs make! So, what are the bonuses that customers actually want? When should you avoid using any extras at all? How do you determine and market the total value of your offer? Join me to find out! Show notes and more at SmartPassiveIncome.com/session776.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 775: What You Need to Know Before Creating Software For Your Audience

#775 Selling a piece of software you've created and grown can be a massive windfall. But where do you start if you have an idea...

#775 Selling a piece of software you've created and grown can be a massive windfall. But where do you start if you have an idea for a tool or service but can't write any code? What do you need to know upfront, and what would working with a programmer or development team cost? In episode 772, I offered you a sneak peek at my newest software venture. Now, Dave Chesson and Bhanuka Harischandra of Surge Global are joining me to reveal even more about this project and process. Together with their incredible team in Sri Lanka, Dave and Bhanuka are helping me bring my vision to life. So, how do you decide if your idea is worth building and investing in? What are the hidden costs of developing and maintaining software? How do you build something that actually works and attracts users? Tune in to find out! Show notes and more at SmartPassiveIncome.com/session775.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 774: If I Had $1000 and Started Over...

#774 I get asked this all the time—if I were starting over with $1000 to invest in an online business, what would I do? And...

#774 I get asked this all the time—if I were starting over with $1000 to invest in an online business, what would I do? And here's my answer—I would go offline. This always surprises people, but the approach I cover today is the most powerful way to begin your entrepreneurial journey. But if you want to set yourself up for success, the most important part of this process should happen before you spend any money at all! In this episode, I want to help you find the right niche for your skillset and identify the key elements that will give you a leg up. So where would my $1000 go? This is the part that surprises people the most because my budget would all go toward building relationships in the space I've chosen. So, listen in to learn how I would leverage the easiest way to meet people in any industry—attending in-person live events! Show notes and more SmartPassiveIncome.com/session774.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 773: How to Write GREAT Copy in Today's World with Ray Edwards

#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with...

#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with the most. And the truth is, there are no shortcuts to great writing. So, how do we generate compelling stories and sales pages? There's no one better to answer this question for us than the godfather of modern copywriting himself, Ray Edwards. Ray is the author of How to Write Copy That Sells and Read This or Die. His expertise is priceless, and today, Ray delivers an absolute masterclass on marketing communication in the age of AI. You'll hear us explore his PASTOR framework to guide you through every step, from positioning your products to making sales and getting incredible testimonials. Listen in because Ray and I also share the most powerful ways to leverage tools like ChatGPT to take your marketing game to the next level fast! Show notes and more at SmartPassiveIncome.com/session773.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 772: My Next Software Build Starts Here (Follow Along)

#772 Regular listeners know I love bringing you along for the journey as I start new projects. Listen in to get a first glimpse at...

#772 Regular listeners know I love bringing you along for the journey as I start new projects. Listen in to get a first glimpse at the software venture I hope will provide a game-changing solution for a problem no one is tackling. I desperately need this tool in my workflow, and know a lot of other creators will benefit from it as well. So, what am I talking about? I won't share all the details in this episode, but you'll get a clear look at what I'm building. This is a fascinating process because, like many of you, I don't know how to write code. That said, this is not my first time dabbling in software. I'm taking everything I've learned creating Fusebox.fm, sharing it with you, and applying it to this project. I'm also building this to sell, so I get into the economics behind this venture as well today. Tune in, and enjoy! Show notes and more at SmartPassiveIncome.com/session772.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 771: How to Consistently Create Videos to Grow Your Business with Caleb Wojcik

#771 What comes to mind when you think about recording video? Many people let their aversion to being on camera hurt the growth of their...

#771 What comes to mind when you think about recording video? Many people let their aversion to being on camera hurt the growth of their brands. Still, we all know we need to get comfortable with this to make the most of today's social media landscape! But where do you start as a complete beginner? How do you create consistently, and how often do you need to upload to YouTube to build an audience? For your online courses, what is the best way to plan and leverage videos? We cover all this and more in today's episode with my friend, collaborator, and frequent guest, Caleb Wojcik. As we're expanding the Expert in Residence program inside SPI Pro, we're enlisting Caleb as our go-to resource for all things video. Don't miss out because we discuss everything from a quantity-over-quality mindset for beginners to batch recording and easy editing! Show notes and more at SmartPassiveIncome.com/session771.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 770: So You Just Hired Someone? What's Next?

#770 Making your first hire is a massive step in your entrepreneurial journey! If you're onboarding your first employee or contractor or need a refresher...

#770 Making your first hire is a massive step in your entrepreneurial journey! If you're onboarding your first employee or contractor or need a refresher on being an effective team leader, listen in because this episode is for you! Of course, I've often had Jess Lindgren, my executive assistant of over ten years, on the show. Go to episode 753 to uncover the lessons we've learned working together for so long! But what do you need to do on day one with your first hire? And what are the specific things you definitely need to check off in the first week of working with someone new? Today, I cover everything from onboarding and company culture to protecting yourself against scammers and employees going AWOL. And shout out to our SPI Pro member, Derek Miller of Genius Lab Gear, for inspiring me to cover this topic! Tune in, and enjoy! Show notes and more at SmartPassiveIncome.com/session770.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 769: New Job, New You with Barrett Brooks

#769 Very few people work the same job their whole lives anymore. Even so, many of us still perceive having to change careers as having...

#769 Very few people work the same job their whole lives anymore. Even so, many of us still perceive having to change careers as having failed. But what if a new role is actually an opportunity? This is the topic of today's conversation with my returning guest, Barrett Brooks. In the decade since our last chat, he has had to reinvent himself several times to uncover the best use of his knowledge and talents. Listen in on this inspiring session because we highlight the ups and downs of entrepreneurship and provide a fresh perspective on career experimentation! I can't wait to share this with you because Barrett's wisdom on becoming a better person, leader, and employee is incredibly valuable—so much so that we've hired him as a consultant at SPI to help us learn about each other and work better as a team! Enjoy! Show notes and more at SmartPassiveIncome.com/session769.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 768: Ditch the D Word—"Discounts"

#768 We need to talk about pricing. Specifically, we need to discuss how discounts are hurting your business! Don't get me wrong—special offers can work...

#768 We need to talk about pricing. Specifically, we need to discuss how discounts are hurting your business! Don't get me wrong—special offers can work wonders for your sales. So why would we want to remove this tool from our marketing arsenal? Listen in on this session for a behind-the-scenes look at what we're doing at SPI and the cohort-based model that's replaced discounts for us! This has been an incredible business move and a massive boost to our student and community member success rates. Of course, offering products at a lower price point still makes sense in some very specific scenarios. Tune in to also get my thoughts on when to use discounts in your product lifecycle. Don't miss out on this one. Enjoy! Show notes and more at SmartPassiveIncome.com/session768.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 767: The Honest YouTube Journey with Aprilynne Alter

#767 The strategies we used to rely on for growth on YouTube aren't working anymore. So, what are up-and-coming creators doing to build an audience?...

#767 The strategies we used to rely on for growth on YouTube aren't working anymore. So, what are up-and-coming creators doing to build an audience? Which tactics get you more views and subscribers right now? I've had a lot of big names in the YouTube space on the show, everyone from Ali Abdaal to MKBHD. But today, I wanted to get a fresh perspective from someone who is just starting to make waves. There's a lot of buzz around my guest, Aprilynne Alter, due to her ability to uncover the secrets behind modern viral videos. In this episode, we really get in the weeds of the video creation process. We discuss everything from the idea and research phase to which metrics you should keep an eye on for maximum growth. Aprilynne puts hundreds of hours into her videos, and her insights on titles, thumbnails, quality versus quantity, and time management will surprise some of you! Show notes and more at https://SmartPassiveIncome.com/session767.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 766: How to Monetize Your Niche Podcast with Lauren Popish

#766 Podcasting is a powerful way to generate revenue, but what are your monetization options if you're not reaching a massive audience yet? The thing...

#766 Podcasting is a powerful way to generate revenue, but what are your monetization options if you're not reaching a massive audience yet? The thing is, big sponsors expect a minimum of ten thousand downloads per episode. So, how can you leverage a small, loyal following instead? Listen in because we're back with another incredible Teaching Friday session. Lauren Popish, our guest host, is the founder of The Wave Podcasting, an educational platform and production agency helping women-led shows grow. Through her work, Lauren has uncovered the best strategies for podcasters at every level. If you're in a small niche or just starting out, tune in and take advantage of her expertise! This episode is a deep dive into affiliate marketing, listener donations, subscriptions, premium content, and selling your products and services through podcasting. For more from Lauren, visit TheWavePodcasting.com/pat to download her free Monetization Blueprint! Show notes and more at SmartPassiveIncome.com/session766.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 765: The Path to Success without Burnout with Cal Newport

#765 How close are you to burnout right now? If you buy into modern hustle culture, overworking yourself at the expense of your health is...

#765 How close are you to burnout right now? If you buy into modern hustle culture, overworking yourself at the expense of your health is inevitable. But is this the best way to produce great work? In this episode, Cal Newport joins me to share an insightful look at the productivity habits of knowledge workers throughout history. This is a fascinating chat about how thinkers and creators managed their time before we adapted an assembly line model to innovation. Listen in and check out Cal's new book, Slow Productivity, for more on this topic! So, what are the three principles of accomplishing more without burnout? Mastering this lost art is a matter of doing fewer things, working at a natural pace, and focusing on quality. Easier said than done. This is why Cal and I dive into each of these steps and uncover the lessons from the past we can apply to our modern work patterns! Show notes and more at https://SmartPassiveIncome.com/session765.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 764: How to Build Habits for Success with Julie DeLucca-Collins

#764 Relying on motivation and willpower alone is not a sustainable way to grow your business. Instead, try building small routines that move you toward...

#764 Relying on motivation and willpower alone is not a sustainable way to grow your business. Instead, try building small routines that move you toward your goals every day. But what is the anatomy of a positive habit? How do you apply behavioral science findings to everyday tasks for greater success? Listen in because this Teaching Friday episode is the first of its kind! Our returning guest host is Julie DeLucca-Collins of Go Confidently Coaching. Today, she is interviewing Linda Fogg-Phillips, CEO and co-founder of the Tiny Habits Academy, for a chat that unlocks the steps of leveraging positive emotions to get more done. Julie and Linda share a look at the ABC method for behavior change and the Maui habit that can shift your mindset every day! This discussion is based on concepts introduced by Dr. BJ Fogg in the New York Times bestseller Tiny Habits. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session764.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 763: Optimizing Your Online Courses and Community with Ashley Gore

#763 Have you ever considered creating an online course? This episode's for you! Already have a course, but your completion rates are low or declining?...

#763 Have you ever considered creating an online course? This episode's for you! Already have a course, but your completion rates are low or declining? This episode's for you. Are you curious about how we've restructured our entire business at SPI around better student outcomes and steady recurring revenue? Well, this episode's for you! We have today's guest, Ashley Gore, to thank for one of the best things we've ever created, the All-Access Pass. She is our Community Experience Manager and an expert in learning facilitation and curriculum development. In this session, Ashley pulls back the curtain to reveal the strategy behind our cutting-edge online education experience. She and I discuss leveraging backward design concepts for higher completion rates, why community-powered courses are so effective, running asynchronous accelerators, and more! We also get a look at Ashley's incredible brand, Learning with Miss LaGrow. Join us to start creating amazing journeys for your students! Show notes and more at SmartPassiveIncome.com/session763.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 762: How to Create More Content with David Ziembicki

#762 Creators like Gary Vaynerchuk post hundreds of times per week across multiple platforms. How is that even possible, and what can we learn from...

#762 Creators like Gary Vaynerchuk post hundreds of times per week across multiple platforms. How is that even possible, and what can we learn from this approach? David Ziembicki of the Expert Business Agency is guest hosting this Teaching Friday episode to shed light on the content engine behind some of the most successful influencers. He shares the blueprint to help you model their system in your business for massive growth. The key is repurposing content you already have, so tune in for the step-by-step process! David delivers an absolute masterclass on how to build an effective social media strategy today! Listen in because you'll be able to assess your current level, mature as a creator, and generate more revenue. You'll also learn to leverage tools like Descript, Canva, and ContentStudio to supercharge your production schedule without hiring a team! For more from David, visit ExpertBusiness.com/spi to access his free content engine guide! Show notes and more at SmartPassiveIncome.com/session762.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 761: The Best Communication Tips for Creators with Charles Duhigg

#761 When we talk and truly connect with someone, our body responds in a powerful way. In fact, we are hardwired to love this feeling...

#761 When we talk and truly connect with someone, our body responds in a powerful way. In fact, we are hardwired to love this feeling of being heard and understood! But how do we unlock and apply the science of communication in content creation and business? Today, I have the honor of interviewing a hero of mine! Charles Duhigg is a Pulitzer Prize winner who has sold over three million copies of his incredible book, The Power of Habit. His newest release, Supercommunicators, is a deep dive into the practical, emotional, and social conversations our lives revolve around. In this episode, Charles helps us uplevel our skills. We'll learn about becoming great one-on-one communicators and connecting better with large audiences. Charles uncovers the quiet negotiations we're always engaged in and shares the exercises we can do to start having fruitful conversations. Don't miss out, and enjoy! Show notes and more at SmartPassiveIncome.com/session761.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 760: Series Marketing is Serious Marketing

#760 "If you like this, smash that subscribe button!" We always hear this nowadays. But people don't subscribe because they enjoy a single piece of...

#760 "If you like this, smash that subscribe button!" We always hear this nowadays. But people don't subscribe because they enjoy a single piece of content. They subscribe because they see value in what's coming next. Most creators get this wrong! In this episode, I want to share a strategy that's working really well for me right now. This is a great way to grow your audience as a podcaster, blogger, YouTuber, or creator of any kind. Once you understand the thought process behind getting new subscribers, I'll need you to do one specific thing. The next time you're coming up with ideas for content, consider creating a series. That's right—think about a sequence of posts on the same theme. There's a right and wrong way to do this, so tune in today for the tips that make all the difference! Show notes and more at SmartPassiveIncome.com/session760.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 759: AI-ify Your Business with Rick Mulready

#759 Artificial intelligence is here! We can push against new technology, but people leveraging it will likely outcompete us. So, how do we use AI...

#759 Artificial intelligence is here! We can push against new technology, but people leveraging it will likely outcompete us. So, how do we use AI to streamline our businesses, work fewer hours, and make more money? There's no one better to answer this question than Rick Mulready. Over the years, he's helped thousands of creators build effective business systems. Rick is now taking this to the next level by teaching entrepreneurs how to master the most powerful new AI tools. For this special episode, I recorded one of my weekly coffee meetups with Rick. The result is an off-the-cuff conversation on the best strategies for automating repetitive tasks to save time and money! Rick and I discuss his APPTT framework for getting started with AI, share some of our favorite tools and examples of using them, and give you the blueprint for creating ChatGPT prompts like a pro. Enjoy! Show notes and more at SmartPassiveIncome.com/session759.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 758: 750,000 Subscribers! (How We Got Here, and Where We’re Going)

#758 What we're fighting for nowadays as creators isn't attention. It's trust! It takes a long time to build your reputation online and just moments...

#758 What we're fighting for nowadays as creators isn't attention. It's trust! It takes a long time to build your reputation online and just moments to destroy it. Still, this is the key to earning your superfans. This is also the number one thing I've focused on to grow Deep Pocket Monster, my Pokémon YouTube channel, to 750K subscribers! So, how do you build and engage an audience of this size? Join me for a chat about the value of sharing with openness and integrity, bringing your followers behind the scenes, and having people hold you accountable when you become successful. I'll also share some YouTube-specific hacks I've leveraged to understand how the algorithm works in my niche, why I'm doubling down on live streams, and how I'm drawing inspiration from other creators. Enjoy! Show notes and more at SmartPassiveIncome.com/session758.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 757: The Creator Network Literally Grows Your Email List

#757 What happens when you stop competing and start collaborating with other creators? This is actually the most effective online growth strategy today. But can...

#757 What happens when you stop competing and start collaborating with other creators? This is actually the most effective online growth strategy today. But can we apply this concept to email and newsletters? In this episode, ConvertKit founder Nathan Barry joins me for a chat about the game-changing Creator Network. Listen in because Nathan and I discuss everything from building an email list from scratch to monetizing your reach by supporting creators you love. These are the best tactics to bypass social media algorithms and supercharge your newsletter growth. I'm excited because I've been an advisor and affiliate for ConvertKit for almost a decade, and this is the most innovative thing I've seen happen in the email space. So, tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session757.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 756: Nervous Much? Me Too.

#756 I still get nervous all the time. Before recording podcasts, speaking in front of crowds, coaching students, and everything else! Are people going to...

#756 I still get nervous all the time. Before recording podcasts, speaking in front of crowds, coaching students, and everything else! Are people going to like me? Will they enjoy what I have to share? The only thing that's changed over the years is my mindset around these questions and what the nerves represent. So, how do you step outside your comfort zone in 2024 and turn uncertainty into excitement? Listen in on today's session because shifting the story you tell yourself is vital for business success! Join me to also discover how I'm leveraging live streams this year with the SPI and Deep Pocket Monster YouTube channels. I'm doubling down on this strategy because getting in front of people and connecting on a human level is about to become an essential skill in the age of AI. Tune in! Show notes and more at SmartPassiveIncome.com/session756.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 755: The Secrets to Launching a Million-Dollar Business with Noah Kagan

#755 If you want to start a business, focus less on the how and more on the now. You see, overcoming the fears that stop...

#755 If you want to start a business, focus less on the how and more on the now. You see, overcoming the fears that stop you from even trying is the key to building life-changing success! That's why I have Noah Kagan of AppSumo back on the show to help you shift your mindset and get more of what you want! His new book, Million Dollar Weekend, is the ultimate blueprint for a massive business launch. Today, Noah and I dive into this framework and explore everything from beating procrastination to creating viral content online! Listen in because we're also giving out a $1000 Chipotle gift card! That's a lot of guacamole, so stick around to the end of the episode to discover how to participate in our challenge. And for those interested in YouTube, Noah gives us an inside look at how he drives millions of viewers to his videos for next-level growth! Show notes and more at SmartPassiveIncome.com/session755.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 754: How to Serve Other Languages and Grow Your Business with Anne Truran

#754 In most niches, non-English languages are often underserved. These US and international audiences are a huge market you can tap into to provide value...

#754 In most niches, non-English languages are often underserved. These US and international audiences are a huge market you can tap into to provide value and create new connections! Here's the best part—You don't even have to speak another language or hire employees to open up your business to these new opportunities! So how do you get started? We're back with another incredible Teaching Friday episode today! Today's guest host, Anne Truran of Together Language, helps schools and other organizations design systems around language diversity. In this episode, she walks us through the tools and strategies we can leverage to serve non-English speakers through everything from written communication to phone and video calls. Listen in because this is a fantastic way to expand your business! For more, SPI listeners can book Anne's infrastructure-building sessions for free at TogetherLanguage.com/spi. This is a limited-time offer, so check it out now! Show notes and more at SmartPassiveIncome.com/session754.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 753: Working with an Executive Assistant for 10 Years—What Did We Learn?

#753 I wouldn't be where I am in business and life without Jess Lindgren, my incredible executive assistant. That's a fact! To help you level...

#753 I wouldn't be where I am in business and life without Jess Lindgren, my incredible executive assistant. That's a fact! To help you level up and foster a similar relationship, Jess and I share an inside look at the workflow we've perfected over the last decade. Listen in because this dynamic is an essential part of everything I do, from SPI to Deep Pocket Monster! So how and where do you find your Jess? Why are we switching back to remote work after collaborating in person for years? If you already have an assistant, how do you improve your relationship and get more done? Tune in to find out! I'm excited because we also dive into how Jess is growing her Ask An Assistant podcast and brand. Don't miss out because she's doing a fantastic job helping people in her profession and developing a niche business. Enjoy! Show notes and more at SmartPassiveIncome.com/session753.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 752: How to Convert Followers into Customers with Jeff Gargas

#752 Many of us would hate to come across as too salesy. In fact, we often overcorrect to the point where it's difficult for people...

#752 Many of us would hate to come across as too salesy. In fact, we often overcorrect to the point where it's difficult for people to buy from us. But here's the thing—if you have a good product, you're doing your audience a disservice by not providing simple opportunities to access it. You're also not doing yourself any favors because making money allows you to stay in business, serve more people, and do more good! So, how do you create a clear and easy pathway from your free content to your paid products? Jeff Gargas of TeachBetter.com is our guest host today. In this Teaching Friday session, he will run you through a powerful exercise to show you how to convert more than ever without relying on sleazy marketing tactics. This is a great way to overcome your fear of selling and help more people! Show notes and more at SmartPassiveIncome.com/session752.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 751: Matt and Pat Talk about the Future of SPI

#751 At SPI, we want to use our success to build something that helps you on your business journey. And honestly, shame on us if...

#751 At SPI, we want to use our success to build something that helps you on your business journey. And honestly, shame on us if we don't! For today's episode, I hit the record button on the kind of conversation SPI CEO Matt Gartland and I have all the time. This is where we think the industry is going in the next few years and what we're doing about it. We've never shared a behind-the-scenes look quite like this! As you know, our focus is on community. Listen in to hear how our 10x move on that front, the EIR program, is about to expand! Also, toward the end of our chat, I twist Matt's arm to have him share our master plan for something never before seen in the small business space. If we pull this off, it'll change everything! Show notes and more at SmartPassiveIncome.com/session751.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 750: Why You Have to Bring People Together

#760 Hot take—the algorithms are breaking our brains! You see, before we each had personalized feeds on every platform, people were more or less tuning...

#760 Hot take—the algorithms are breaking our brains! You see, before we each had personalized feeds on every platform, people were more or less tuning in for the same cultural events. The series finale of M*A*S*H had over one hundred million viewers, and seventy-six million people watched the Seinfeld finale. That's crazy! Is losing this connection with one another contributing to the loneliness epidemic in some way? I brought this up in my Unstuck newsletter because it's an important topic. If you haven't already, make sure to subscribe to get my quick weekly updates! So, what can we do as leaders and creators to bring our people together? As you know, this is the focus at SPI with the online communities we're running. But I want to help you do something similar for your audience. Listen in on today's session for ideas on how and where to start! Show notes and more at SmartPassiveIncome.com/session750.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 749: The Roadmap to Your Million-Dollar Business This Year with Ryan Moran

#749 Building an ecommerce business has always felt separate from what we teach our audience at SPI. But now, big players like Amazon are starting...

#749 Building an ecommerce business has always felt separate from what we teach our audience at SPI. But now, big players like Amazon are starting to favor traffic coming from creators like us! That's right! Finding success with physical products is no longer about shady marketing tactics and gaming algorithms. You now have a massive leg up if you're using the tried-and-true growth strategies of building a following and email list and engaging a community of superfans! My guest today is the incredible Ryan Moran of Capitalism.com. He delivers a masterclass on creating a million-dollar business with ecommerce and physical products by leveraging the skills you already have and only one hundred followers! Ryan shares his playbook and details every step, from figuring out your first product to using his traffic triangle to generate sales. Listen in, and go to Capitalism.com/pat to learn how entrepreneurs like you are expanding into e-commerce! Show notes and more at SmartPassiveIncome.com/session749.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 748: In the Year of AI, This Is What I’m Focusing On

#748 I want to start the new year with a truth bomb—your past is not your future! It's too easy to dwell on what went...

#748 I want to start the new year with a truth bomb—your past is not your future! It's too easy to dwell on what went wrong or the paths you didn't take, but all that does is make change feel impossible. So, how do you make 2024 the year you write your success story? For me, growth has always happened just outside my comfort zone. As an entrepreneur, if you're not feeling any discomfort, it might be a sign that you're not challenging yourself hard enough. But now is the time for the 10x actions and bold moves you've been thinking about! 2024 is also your year to focus and choose how you invest your attention. From AI advancements to the elections here in the US, there's no shortage of distractions to knock us off our path. So, join me today for a goal-setting exercise to help you envision your progress over the next twelve months! Show notes and more at SmartPassiveIncome.com/session748.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 747: How to Build a Six-Figure Brand in a Small Niche with Victoria Moll

#747 I say it all the time—the riches are in the niches! Today's guest, Victoria Moll of Contempo Coding, is the perfect example of someone...

#747 I say it all the time—the riches are in the niches! Today's guest, Victoria Moll of Contempo Coding, is the perfect example of someone taking this to the ultimate level. So listen in to hear how she became the leader in her tiny industry and built a six-figure business around it! Victoria has amassed over 100K highly targeted subscribers on her medical coding education YouTube channel. That's bananas! She credits bringing personality and entertainment to what is often a dry, technical space as the key to her success. I'm not surprised—this is something that's vital for anyone trying to stand out online! In today's episode, we get an inside look at everything from how she found her content creation voice to transitioning YouTube viewers into paying customers. We also dive into Victoria's innovative formula for managing squirrel syndrome. If you need help figuring out which ideas are worth your time, tune in! Show notes and more at SmartPassiveIncome.com/session747.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 746: How to Get Healthy If You’re Busy with Amalia May Valle

#746 From business to family and everything in between, we have a lot on our plates as entrepreneurs. It's no surprise that self-care is often...

#746 From business to family and everything in between, we have a lot on our plates as entrepreneurs. It's no surprise that self-care is often not even on our radar. But what can we do to improve our health and vitality when time is limited? Listen in on this episode to find out! Amalia May Valle is a certified health coach, yoga instructor, mom, actor, and part-time flight attendant. With this much going on, she's an expert at identifying the quick wellness practices that actually work. Tune in because she's guest hosting this Teaching Friday session to share her most effective tips for nutrition, exercise, and stress management! Amalia covers everything from easy recipes to shifting your mindset around exercise and getting results even if you only have ten minutes a day! Don't miss this incredible episode and get Amalia's free resources at YogaByAmalia.com/freeguide! Show notes and more at SmartPassiveIncome.com/session746.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 745: How to Have Your Most Productive Year with Ali Abdaal

#745 We have productivity all wrong! Discipline and grit are vital, sure. But here's the thing—no one procrastinates on watching Netflix. It's no secret that...

#745 We have productivity all wrong! Discipline and grit are vital, sure. But here's the thing—no one procrastinates on watching Netflix. It's no secret that we're more likely to do the things that feel good. So, how do we apply this concept to growing a business? How do we make our work feel great? My special guest, Ali Abdaal, is the world's most-followed productivity expert. In episode 503, we heard all about his journey from med school to content creation and passive income mastery. Ali's still growing, having amassed five million YouTube subscribers, and is here to share everything about his book, Feel Good Productivity. This episode will shift your mindset around dull tasks that drain your willpower. Armed with Ali's tools, you'll have fun at work while performing at the ultimate level. Not only that, Ali and I also discuss his process for creating viral YouTube videos that reach and impact millions! Enjoy! Show notes and more at SmartPassiveIncome.com/session745.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 744: How to Make More Sales with Kenneth Camp

#744 Acting as salespeople for our products and services is uncomfortable for many of us. So, is there a framework we can apply as solopreneurs...

#744 Acting as salespeople for our products and services is uncomfortable for many of us. So, is there a framework we can apply as solopreneurs and small business owners to get more customers without feeling sleazy? If you hate selling, this episode is for you! In this new installment of our Teaching Friday series, Kenneth Camp delivers a masterclass on building a story around your brand with your customer as the hero. Kenneth will give you a step-by-step plan you can use and reuse for everything from sales calls to the marketing messaging on your website. I love this blueprint because it revolves around the power of storytelling in business, which I always talk about on the show. So tune in to learn how to go from identifying a problem you can solve to crafting a perfect call to action. Also, go to KennethACamp.com/spiflightplan to level up your sales process with Kenneth's resources! Show notes and more at SmartPassiveIncome.com/session744.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 743: Buying Back Your Time and Becoming the Best Leader Possible with Dan Martell

#743 Which parts of your work are actually moving you toward your goals? Most entrepreneurs are stepping over dollars to pick up dimes because they...

#743 Which parts of your work are actually moving you toward your goals? Most entrepreneurs are stepping over dollars to pick up dimes because they haven't figured this out. So, how do you get clarity around your vision to unlock more time, profits, and productivity? Listen in to find out. My guest, Dan Martell, has built several multi-million dollar companies. He is also an investor with an insane track record and the author of Buy Back Your Time. Dan will inspire you to step up, map out your direct path to success, and take action! So, what are the three areas you need to develop to build your dream life? What are the misconceptions about growing a business that hold you back? How do you generate more profits and buy back your time? Dan and I cover it all. This session has strategies for everything from leveling up your mindset to hiring and time management. So don't miss out! Show notes and more at SmartPassiveIncome.com/session743.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 742: How to Write a Book Fast with Azul Terronez

#742 Have you ever considered writing a book? Chances are, if you can think of an idea for one, you can also come up with...

#742 Have you ever considered writing a book? Chances are, if you can think of an idea for one, you can also come up with excuses to trick yourself into not doing it. But what if there was an easy way to knock out a quick manuscript? Excellent news—our incredible Teaching Friday series is back! We love inviting members of our SPI Pro community to share their knowledge and provide actionable tips to supercharge your business. Tune in because the guest hosts we have lined up for this batch of episodes will blow your socks off. Azul Terronez, author of The Art of Apprenticeship and co-founder of Authors Who Lead, is no exception! The exercises and strategies Azul shares will help you unlock your inspiration, bust through writer's block, and finish writing a book even if you only have thirty minutes per day. Enjoy! Show notes and more at SmartPassiveIncome.com/session742.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 741: Adding Profitable Physical Products to your Brand with Kerrie Fitzgerald

#741 Many companies have lost sight of one of the key principles for success—treating customers well. We've all experienced this, so how can an audience-first...

#741 Many companies have lost sight of one of the key principles for success—treating customers well. We've all experienced this, so how can an audience-first mindset help us stand out in online business? How can it create new opportunities for us to level up and even expand into profitable physical products? In this episode, Kerrie Fitzgerald shares her organic marketing tactics for tried-and-true growth with zero ad spend. She also makes a compelling case for physical products in today's digital world and details the easy way to start creating and selling them. Kerrie is an e-commerce expert, author of Customer Obsession, and host of The 6-Figure Product Business Podcast. Today, she and I explore everything from nurturing superfans for free promotional help to getting the best deals on while-label products from Alibaba. If you've ever considered selling anything from basic merch to innovative new products, listen in! Show notes and more at SmartPassiveIncome.com/session741.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 740: Forty-One

#740 As I turn forty-one and with the new year approaching, I want to look back at 2023 and share the strategies that have had...

#740 As I turn forty-one and with the new year approaching, I want to look back at 2023 and share the strategies that have had the biggest impact on my businesses. We got a lot of things right these past twelve months, so tune in to learn more! The energy at SPI is unparalleled right now because of the positive feedback we've been getting for the All Access Pass, our community-powered educational experience. This was an incredible year for Deep Pocket Monster as well. I took my foray into the Pokémon space to the next level with Card Party, a three-day live event unlike anything else in this niche. I'm also stepping outside my comfort zone with my first traditionally published book, Lean Learning. Join me for updates on this and everything from the SwitchPod to how I'm getting back in shape! Show notes and more at SmartPassiveIncome.com/session740.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 739: Rapid Growth and Instagram Secrets with Zach Benson

#739 Paying for ads is a fine way to get more followers on Instagram. It's what Meta wants you to do. But what are some...

#739 Paying for ads is a fine way to get more followers on Instagram. It's what Meta wants you to do. But what are some of the more organic ways to boost your growth? In today's episode, I'm chatting with Zach Benson to find out! Zach is the founder of Assistagram, an agency that helps brands build massive audiences on Instagram. He has worked with everybody from Shaquille O'Neal to my friend and frequent guest on the show, John Lee Dumas. This is a fascinating session and a deep dive into marketing tactics that are rarely talked about. Zach shares his tips for collaborating with and even buying Instagram accounts in your niche, using hashtags the right way, the types of posts to focus on, transitioning your followers into customers, and more. The old tricks don't work anymore, so listen to learn about the strategies that do! Show notes and more at SmartPassiveIncome.com/session739.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 738: The Niche Goal

#738 The demographics we use to define our target audiences aren't actually helping us. Think about it—is it really the case that the people you...

#738 The demographics we use to define our target audiences aren't actually helping us. Think about it—is it really the case that the people you want to attract share the same age, gender, or location? Or is it that they all share the same niche goal? Having one specific problem to help your followers with is essential for brand recognition and successful business growth online! Deep Pocket Monster, my Pokemon-focused channel, is a prime example of this. My 700K subscribers are people from all backgrounds, but their goal in this space is the same. Doubling down on it made a massive difference! So, what is the one thing that resonates with your niche audience? This is the key to starting a business and quitting your traditional job, which is our goal for you at SPI with everything from our content to our new EIR program! Show notes and more at SmartPassiveIncome.com/session738.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 737: Win with Your Unfair Advantage with Dan Shapiro, Founder of Glowforge

#737 What is an advantage you have that almost feels like cheating? Is there something you can do that others can't or won't, and how...

#737 What is an advantage you have that almost feels like cheating? Is there something you can do that others can't or won't, and how do you leverage it to uplevel your brand? All of us can find our edge if we know where to look. Today's incredible guest, Dan Shapiro, is here to show us the way! As co-founder of the iconic 3D printer company Glowforge, Dan has empowered tens of thousands of people to start and run physical product businesses. He is the creator of Robot Turtles, a board game designed to teach kids the fundamentals of programming, and the author of Hot Seat, a guidebook for startup CEOs. To bring his ideas to life, Dan has also run some of the largest crowdfunding campaigns ever! Why do some businesses work while others fail? How do you create products that resonate with people and build something special? Listen in to find out! Show notes and more at SmartPassiveIncome.com/session737.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 736: How to Build Your Vision with Jason Feifer

#736 What's the point of building a business if you can't maintain it? If you want to follow your vision and have free time to...

#736 What's the point of building a business if you can't maintain it? If you want to follow your vision and have free time to sustain and enjoy it, you have to understand the vertical thinking successful entrepreneurs instinctively use. Jason Feifer, editor-in-chief of Entrepreneur magazine, is joining me today to help you create projects that stack and work together to supercharge your growth! You're hearing from another one of SPI Pro's Experts in Residence today. We're introducing the EIR program to serve our members with next-level knowledge and support, so tune in to get a sneak preview of what's coming to our incredible community! In his job, Jason has access to world-class entrepreneurs and is here to share the lessons he's learned so far. He and I talk about getting clarity on your mission and bringing it to life in a sustainable way using proven strategies and mindsets! Show notes and more at SmartPassiveIncome.com/session736.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 735: How a Small Niche Makes a Big Profit with Wojciech Wegrzynski

#735 Many of us believe we need to reach millions of people to make a living online. We then fall into the trap of going...

#735 Many of us believe we need to reach millions of people to make a living online. We then fall into the trap of going as broad as possible with our content. But what if a small targeted audience is actually a major asset? In this episode, we hear all about Wojciech Wegrzynski's incredible journey. His podcast, the Fire Science Show, averages just five hundred downloads per episode. But here's the thing—Wojciech's revenue from sponsors is already surpassing his engineering job income! Listen in because this episode brings together some of the most important topics we always discuss here on the show. We cover the power of niching down and podcasting, overcoming fear and procrastination, and building authority in your space. Wojciech combines these elements in a big way and adds his fire safety expertise to the mix to make a massive difference in his industry! Show notes and more at SmartPassiveIncome.com/session735.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 734: Being a 10x Entrepreneur and Parent with Terry Rice—SPI Pro Expert In Residence

#734 What is your personal philosophy? What are the thoughts that guide your actions? Understanding what drives you is the key to staying motivated and...

#734 What is your personal philosophy? What are the thoughts that guide your actions? Understanding what drives you is the key to staying motivated and overcoming procrastination. This is how you 10x your business. Not only that, this is how you supercharge your personal life as well! Tune in today because SPI Pro's new Expert In Residence, Terry Rice, is joining me to help us set up the routines for success at work and at home! You'll hear all about the EIR program, the newest innovation we're introducing to serve our Pro members with next-level knowledge and support. So, how do you live your legacy? What are the business strategies that are also effective in parenting? How do you 10x your personal relationships and prioritize family as an entrepreneur? Join Terry and me for this special Friday session to find out! Show notes and more at SmartPassiveIncome.com/session734.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 733: Modern-Day Personal Branding Magic with Christine Gritmon

#733 "Who am I to stand out? Who am I to show off to other people?" That's the impostor syndrome in many of us talking....

#733 "Who am I to stand out? Who am I to show off to other people?" That's the impostor syndrome in many of us talking. Falling for it and then underselling ourselves feels safe because we don't see the value in our skillset. But how do we discover our potential and build a confident personal brand around it? Christine Gritmon is joining me today to help you do just that. In this episode, she shares her expert knowledge to supercharge your online presence and take your branding game to the next level. We talk about uncovering the unique value you bring to the table, naming your business, choosing the best social platform for growth, building a reputation in your niche, collaboration and community, and more. This session will help you create a genuine brand to define and move you toward your goals. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session733.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 732: Don't Go It Alone

#732 The days of writing blog posts, getting easy traffic from Google, and monetizing your content with ads or products are gone. So, what's the...

#732 The days of writing blog posts, getting easy traffic from Google, and monetizing your content with ads or products are gone. So, what's the best way to build an audience today? "If you want to go fast, go alone. If you want to go far, go together." This African proverb is hugely relevant in our online business landscape because it highlights the incredible power of collaboration. Listen in on this episode to hear all about what I'm doing to partner up with other entrepreneurs and get in front of massive new audiences! This can be the game-changing approach that unlocks the next level for many of us. I let fear and introversion hold me back for too long—don't make the same mistake! This is something I've covered in my Unstuck newsletter as well. If you haven't already, be sure to subscribe for weekly business insights delivered straight to your inbox! Show notes and more at SmartPassiveIncome.com/session732.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 731: How to Make Money with Email Marketing (By Just Being You) with Liz Wilcox

#731 Bringing relatability and character to your work is the number one way to stand out and succeed online today! But how do you apply...

#731 Bringing relatability and character to your work is the number one way to stand out and succeed online today! But how do you apply the "just be yourself" advice in your business for fantastic results? You're about to witness the full power of sharing valuable knowledge with a heavy dose of personality in today's chat with Liz Wilcox. Not only is she The Fresh Princess of Email Marketing, but her '90s pop culture obsession makes learning from her incredibly entertaining. Liz walks us through the steps of her Staircase framework for transitioning followers to customers. She also shares her twenty-minute newsletter blueprint for writing engaging and effective emails fast. We get into the best lead magnets for attracting new subscribers, the common mistakes to avoid, and, of course, a solid bit of NSYNC nostalgia. Join us for this fun and impactful conversation with Liz! Show notes and more at SmartPassiveIncome.com/session731.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 730: First to Act

#730 Everything's already been done! That's one of the common excuses we come up with to stop us from starting a business. We tell ourselves...

#730 Everything's already been done! That's one of the common excuses we come up with to stop us from starting a business. We tell ourselves all the good ideas are exhausted and that there's nothing new we can do. But is that really true? In this episode, I want to help you shift your mindset around what it takes to build a brand online and help you discover promising niche markets. This doesn't only apply to people with expertise and credentials, either! Being an authority in your space is fantastic, but you can still offer plenty of value online by sharing your journey as a beginner. That's how I approached and grew Deep Pocket Monster to over 700k subscribers! So, how do you plant your flag and decide what you want to be known for? Listen in on this session for my tips and a look at one of the emerging niches I'm keeping an eye on! Snow notes and more at SmartPassiveIncome.com/session730.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 729: How to Quit Your Corporate Job for Good with Brian Luebben

#729 Most people never take the leap to pursue the life they've always wanted. Often, it's because they're too afraid to quit their traditional jobs....

#729 Most people never take the leap to pursue the life they've always wanted. Often, it's because they're too afraid to quit their traditional jobs. That's why I've invited Brian Luebben of The Action Academy Podcast on the show to share the blueprint for achieving your version of success. Today, we hear Brian's story and learn about the side hustle that helped him replace his six-figure corporate income while traveling the world full-time. After recording, I had to go back and listen to this conversation again because I didn't want to miss any of the incredible golden nuggets. So make sure you take notes! Brian and I discuss building a financial foundation, creating products that address real needs, the importance of community for learning, the best short-form content strategy, and more. This is a great one, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session729.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 728: What Will Matter?

#728 For better or worse, your choices today are a glimpse into how your life will turn out. I still remember the months I spent...

#728 For better or worse, your choices today are a glimpse into how your life will turn out. I still remember the months I spent wallowing in self-pity after getting laid off in my mid-twenties, the same thoughts running through my head every day. I felt like a failure, and I felt doomed. What would have happened if I had continued down that path? It's hard to say, but I'm sure I wouldn't be here with you now. In this episode, I want to give you the shot of motivation you need to seize the day and start building your legacy! So, how do you live a life of significance? Join me for this session because I want to read you the inspirational quote I keep on my desk. This is the daily source of inspiration that drives me to push for meaning in my life. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session728.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 727: An Epic SPI Success Story with Jackie Nourse

#727 I'm always harping on the importance of starting a podcast to grow your brand. And for good reasons! But what would happen if you...

#727 I'm always harping on the importance of starting a podcast to grow your brand. And for good reasons! But what would happen if you were to take my advice and the first piece of feedback you receive is a one-star review? Would you give up? That's the exact situation Jackie Nourse, aka Traveling Jackie, faced. Undeterred, she followed her passion and turned it into one of my favorite success stories! At JUMP Adventures, Jackie has built an amazing business around her mission of traveling full-time. Listen in to learn how she pulled it off and how she now brings her community along on her trips! This is an excellent conversation about bringing people together online and offline, building your version of the ideal life, and overcoming challenges. Join us because Jackie shares an inside look at the life-changing experiences she creates and why her audience keeps coming back for more! Show notes and more at SmartPassiveIncome.com/session727.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 726: Name It.

#726 Much of the knowledge I acquired when I started blogging is still with me. I have my early inspirations, Darren Rowse, Yaro Starak, and...

#726 Much of the knowledge I acquired when I started blogging is still with me. I have my early inspirations, Darren Rowse, Yaro Starak, and Seth Godin, to thank for that! In fact, one of Seth Godin's concepts that I often return to is the power of naming it. But what is it? It can be anything you teach or create. When you label something, you make it real. The messy middle, the part of the entrepreneurial journey between early excitement for an idea and when you finally reach your goals, comes to mind. Eric Partaker's 3 Alarms strategy, discussed in Wednesday's episode, is another example. So, how do you coin relevant terms in your business? Join this session to hear me brainstorm new ideas and come up with Fake Flynn-ing. Tune in to find out what that's all about and how to start naming things for your audience! Show notes and more at SmartPassiveIncome.com/session726.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 725: The #1 Way to Scale Up Your Business with Eric Partaker

#725 The seven words that hold you back more than any other are "It is faster to do it myself." This kind of short-term thinking...

#725 The seven words that hold you back more than any other are "It is faster to do it myself." This kind of short-term thinking leads to burnout and stunts your business growth. But what is the most efficient way to scale your brand long-term? In this episode, returning guest Eric Partaker shares the blueprint for transitioning from scrappy founder to leadership master. This is priceless knowledge based on Eric's work coaching Fortune 50 CEOs, architecting Skype's success, and running several companies. You're not going to want to miss this chat! Eric helps you lay the foundation for sustainable business growth and explains why entrepreneurship cannot be separated from personal development. We discuss intentionality, the EAR framework for leadership, giving praise, and handling mistakes. For more, get a free copy of Eric's incredible book, The 3 Alarms, and his powerful tools and resources at SmartPassiveIncome.com/businessbundle! Show notes and more at SmartPassiveIncome.com/session725.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 724: The Bigger You Get... The Harder You Question

#724 Finding success as a creator isn't all great. In fact, popularity can actually move you away from the special sauce that made your content...

#724 Finding success as a creator isn't all great. In fact, popularity can actually move you away from the special sauce that made your content stand out in the first place. You see, the moment you have something to lose, you begin to overthink every decision. Fear then starts to short-circuit the creative exploration that is part of the fun of building an online brand! My friend Matt Wolfe is dealing with this right now. He's doing fantastic work on YouTube, where his AI news channel pulls massive numbers. In this episode, I share the advice I gave him to help him stay motivated and keep the creative spark alive. So, listen in on today's session to learn how to find the fun in your work and avoid one of the major pitfalls of success! Show notes and more at SmartPassiveIncome.com/session724.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 723: Behind the Scenes with Entrepreneur and Podcaster Shawn Stevenson

#723 What are the kinds of things you tell yourself? In business, health, and relationships, our thoughts are what drive us to succeed or fail....

#723 What are the kinds of things you tell yourself? In business, health, and relationships, our thoughts are what drive us to succeed or fail. The way we see the world truly affects the chemistry of our bodies. So, what are the habits that build effective cognitive patterns? In this episode, Shawn Stevenson shares the research-based information you need to tackle entrepreneurship the healthy way. He is the best-selling author of Sleep Smarter and Eat Smarter and host of The Model Health Show. His incredible work has changed my life, and I can't wait for you to hear our powerful conversation! We discuss everything from getting great sleep and the importance of family meals to supercharging your mindset for next-level business results. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session723.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 722: Just... Why.

#722 This one question is the creativity hack we've been trained out of as adults. It's the key to uncovering amazing knowledge and stories. Kids...

#722 This one question is the creativity hack we've been trained out of as adults. It's the key to uncovering amazing knowledge and stories. Kids ask it all the time—"Why?" One of my top tips for creators, interviewers, and entrepreneurs is to trust the process of curiosity. This is how I approach everything I do. It's how I get guests on the podcast to open up and share valuable information. It's how I come up with content and discover fresh business opportunities. In this episode, I want to challenge you to tap into your inner child and look at your work through the lens of curiosity. I challenge you to ask why. So listen in for more on how I apply this technique to everything from podcasting to parenting. This is a mindset game-changer because it affects how you see the world and introduces you to an abundance of new possibilities in life and business! Show notes and more at SmartPassiveIncome.com/session722.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 721: How to Build a Brand the Smart Way with Susie from Hey Grill, Hey

#721 Finding an underserved audience and providing valuable free content is one of the quickest ways to build a massive brand online. But how do...

#721 Finding an underserved audience and providing valuable free content is one of the quickest ways to build a massive brand online. But how do you turn your followers into paying customers? This is a challenging transition for many of us when we start charging for our work. My guest, Susie Bulloch of Hey Grill, Hey, has done an amazing job creating irresistible paid products to complement the free information that has defined her business. She runs the highest-trafficked barbecue and grilling recipe website, and today, we find out all about her journey and mission! Susie and I discuss everything from choosing a niche to monetizing your reach through ads, sponsorships, and affiliate marketing. We also talk about creating digital and physical products to serve your audience's unique needs and generate reliable monthly income. There's much to learn from Susie's growth, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session721.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 720: I Swore I Wasn’t Going to Do It, but Then I Did.

#720 I didn't want to, but people I trust made me do something I otherwise would have never done. I won't keep you guessing—this is...

#720 I didn't want to, but people I trust made me do something I otherwise would have never done. I won't keep you guessing—this is all about watching an anime. Specifically, One Piece. The show has over one thousand episodes! That's insane, but I was assured the story would be worth it. These are the kinds of things we're willing to take a chance on when we trust someone. So, what do I get out of this experience? As I've often said on the show, storytelling is vital for business success. In fact, it's the skill that will help you build the type of trust that gets people to spend their time and money with you. But building influence over people also comes with responsibilities. Today's session is all about having trust and stories as the foundation of your relationship with your audience. Tune in to learn more! Show notes and more at SmartPassiveIncome.com/session720.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 719: Automating Some of Life to Make the Other Parts Even Better with Leo Babauta

#719 Today's guest is one of the first bloggers I followed when I started my online business journey. His content has been absolutely instrumental for...

#719 Today's guest is one of the first bloggers I followed when I started my online business journey. His content has been absolutely instrumental for me. Now, he's diving into podcasting and has created one of the few shows I subscribe to! Leo Babauta of Zen Habits is here to tell us why starting a podcast in 2023 is still a great idea. He also shares the mindset that has enabled him to stand out in a new medium right from the beginning. This is an inspiring conversation about minimalism and mindfulness in content creation! Leo and I tackle uncertainty and stress head-on and share tools and strategies to keep you moving toward your goals. Fair warning—Some tactics discussed today involve snakes, but we also provide nonvenomous solutions! If your work is meaningful, you're guaranteed to encounter resistance. So listen in to learn how to overcome the obstacles around your purpose and mission! Show notes and more at SmartPassiveIncome.com/session719.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.