Get All Access for $5/mo

GoDaddy Launches 'Get Paid,' a New Payment Processing Tool for Small Businesses The domain registrar is partnering with PayPal, Stripe and Dwolla to create a package deal for small businesses to manage their finances.

By Laura Entis

Opinions expressed by Entrepreneur contributors are their own.

GoDaddy has always been the go-to spot for businesses to register their domain names. Now, it wants to be the place where businesses manage their payments.

Today, GoDaddy launched 'Get Paid,' a payment processing tool designed to make it easier for small businesses to get paid promptly and track invoices, weekly expenses and sales as well as billable and non-billable time.

The move brings GoDaddy head to head with similar tools such as QuickBooks Payments, which added a slew of new features in March designed to accelerate the payments process.

Related: 25 Payment Tools for Small Businesses, Freelancers and Startups

Partnering with Stripe, Dwolla and PayPal, GoDaddy has streamlined the services offered by each company into one processing tool that supports all forms of payment, such as credit and debit cards, and electronic checks. Transactions can take place on mobile phones, laptops and tablets.

In addition, 'Get Paid' users can electronically track when an invoice sent via email has been opened, read and paid. Unlike with antiquated paper or attachment invoices, which can be easily lost (intentionally or not), "You'll always know who still owes you money," says Steven Aldrich, GoDaddy's senior vice president of business applications. He's heard some "disheartening stories" starring lost, forgotten about or discarded invoices that results in non-existent or delayed payments.

"We've made it really easy for a small business to create an estimate, turn that estimate into an invoice, present the invoice to a customer and get paid right there on the spot," says Aldrich.

Related:The 15 Most Popular Online Payment Solutions

Surprisingly, many small businesses don't have the tools to accept money at the point of sale, and thus must turn down immediate payment. According to a recent survey of 600 small businesses conducted by GoDaddy, over 45 percent of small-business owners still don't accept credit cards or debit cards, which means they're sending invoices. And invoices can get lost – nearly a quarter of respondents polled said they had lost track of whether or not a customer had paid them or not in the last 12 months, or could see it happening in the future.

"If a customer wants to pay you, you never want to have to say no," Aldrich says.

'Get Paid' is currently available with costs ranging from $3.99 to $19.99 per month.

Related: Accepting Credit Cards and PayPal on Your eCommerce Site

Laura Entis is a reporter for Fortune.com's Venture section.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Devices

Holiday Savings: Get a MacBook Air for $250

At this price, get one as a gift and one for yourself.

Business Solutions

The One Microsoft Design Tool Business Owners Shouldn't Miss

For a limited time, you can get a lifetime license for just $20.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Starting a Business

Your Firsthand Experiences Shape the Way You Run Your Business — Here's How Mine Shaped Me

Growing up in a family-owned Chinese restaurant instilled in me the entrepreneurial spirit that now drives my tech venture. From handling customer complaints to managing staff, these early experiences shaped my approach to business and leadership.

Franchise

5 Founders Who Transformed Franchising — And the Powerful Lessons Behind Their Success

Each of these franchise founders faced setbacks that could have ended their dreams. But they pushed through, creating brands that today feel like a part of our daily lives.