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What LinkedIn's Big Bet on Content Means for B2B Marketers
Content marketers can learn a thing or two about from LinkedIn's recently leaked strategy document.
A Successful Content-Marketing Strategy Goes Far Beyond Page Views
With many companies turning to content to help build their brand, some entrepreneurs and CMOs are looking at the wrong metrics. Here is how content-marketing has evolved and what people should be measuring.
The Trick to Getting Millennials to View Your Content
With the Gen Y generation being an influential bunch, brands need to focus on two things to get their attention.
Consider These 5 Things When Adding Visuals to Social-Media Content
Your success at growing and maintaining an engaged, active audience relies on your ability to produce relevant, visual social media content.
5 Tools to Help Make Your Data Visualization Look Stunning
With more companies turning to data visualization to explain difficult or broad topics, a new crop of tools are popping up to make your designs beautiful.
The Secrets to Making an Explainer Video Stand Out
Video content is heating up the Internet. Entrepreneurs can jump on this bandwagon by producing simple explainer videos.
