book publishing: Page 2

Marketing

Putting Your Spirit Into Ghostwritten Work

It's fine to hire a ghostwriter to tell your story, but make sure your voice isn't left out.

Growth Strategies

Rejected By Publishers, He Became A Literary Agent

When the yearning for success is strong, the journey of an entrepreneur is always glorious.

Entrepreneurs

A Startup That Can Create Our Country's Next Rushdie And Narayan

Taking readers through the rabbit hole to a world of budding authors!

Branding

Self-Publishing: Think Before You Ink

Before you decide how to market your masterpiece, weigh the pros and cons of traditional publishers.

Resumes & Interviewing

This Major Publisher No Longer Requires Job Applicants to a Have College Degree

The decision is intended to allow for a more diverse staff and a wider range of tastes.

Growing a Business

We Sold $150,000 in Books in 10 Days. Here's How.

Strategy No. 1 is to start building our email list now. And do it intentionally.

Marketing

Why the Subscription Model for Ebooks Doesn't Work (at Least Not Yet)

Keep the faith, though: Entrepreneurs are out there are working to solve the problems.

Marketing

4 Marketing Lessons From Pop-Culture Writer Shea Serrano

Marketing your first book, a new product or a catchy feature? Build an online following first. Say, you could even spread the word via rappers.