Brand Reputation: Page 2

Branding

94% of Customers Say a Bad Review Made Them Avoid Buying From a Brand. Try These 4 Techniques to Protect Your Brand Reputation.

Maintaining a good reputation is key for any business today. With so many people's lives and shopping happening online, what is said about a company on the internet can greatly influence its success.

Marketing

How to Overtake Your Competition With Creative Brand Precision

Here's how challenger brands can stand out through striking design and how they draw a clear line between them and the incumbents.

Branding

How to Better Manage Your Brand's Reputation in the Digital Age

In the review economy, a proactive approach to addressing complaints can help brands rise above negativity.

Marketing

It's Time to Clean Up Your Act — How to Manage Your Reputation in the Era of AI

Question: Where's the best place to hide a dead body (or a damaging article about your brand)? Answer: On page 2 of Google search — well, until now.

Branding

From Trusted to Cancelled — Here's How to Navigate the Double-Edged Sword of Social Media

Social media is a double-edged sword: skillfully wielded, it has the power either to amplify your voice or open doors to new prospects. Another slip can exact gaping wounds that will bleed your credibility and trust.

Growing a Business

Reputation Management Starts Before Your First Bad Review — Here's How to Develop a Proactive Crisis Plan

Reputation management should not be an afterthought or a reactive measure. Use these tips to prepare for a crisis before it hits.

Marketing

4 Ways Brands Can Educate Their Customers and Win Hearts

Brands should consider adopting these fresh, interactive ways of reaching out to stand out in the digital crowd.

Growing a Business

7 Proven Strategies to Rehabilitate Your Shattered Online Image

Rehabilitating a shattered online image is more than just fixing things — it's about taking back control over your story. You need to face the harsh reality, make a heartfelt apology, dive into online spaces, find lessons in tough times, rewrite your story sincerely, spread positivity online — and embrace change.

Growing a Business

Your Reputation is Your Currency. How Are You Investing in Yourself?

Your reputation is not a passive byproduct; it's a proactive investment. You can safeguard your reputation and boost its 'value' by investing in your brand.

Marketing

5 Key Elements of Selling Your Brand to the Media

Having a solid brand and getting your brand publicized are two distinct things. Here are insights on how to increase your chances of garnering your brand's media coverage.

Branding

What is Google Saying? Why a Positive Brand Reputation Online is So Important

Learn the many reasons why a positive online reputation is essential and what your business can do to take control of your online image.

Marketing

Do You Need a PR or Marketing Professional? Here's the Difference

Public relations and marketing go hand in hand and complement each other to achieve a similar end goal.

Leadership

4 Smart Strategies for Safeguarding Your Business and Brand Reputation in a Crisis

Here are four effective methods to protect your business and brand reputation after facing public criticism.

Growing a Business

7 Ecommerce Customer Experience Strategies for Effective Branding in 2024

This guide explores the latest ecommerce customer experience strategies for effective branding in 2024.