Entrepreneur Bookstore: Page 6
Using SEO to Get Inside Your Customer's Head
Choosing and using the right keywords for your Google ads can drive clicks and sales.
Before You're LinkedIn, Determine Your Goals
Establishing objectives beyond job hunting can help you leverage the popular networking site as a potent business tool.
Achieving Your Business Dreams on the Web
Creating an irresistible Internet presence relies on credibility, contentand casting a wide marketing net.
Building Your LinkedIn Network
How to utilize two distinct approaches to add and maintain connections.
How to Get Your Employees and Customers to Market for You
Two easy-to-implement, on-site marketing tactics that use your best assets: your employees and your customers.
Can Your Business Be Franchised?
There are several questions you should ask yourself before deciding if you should franchise your business.
Common Google AdWords Mistakes and How to Avoid Them
Google AdWords can be a great sales generator, if you know how to use it.
Publish a Book and Prosper as a Small-Business Owner
Writing your own book can establish you as an authority and expert.
How to Create Great Content for Your Website
How to develop engaging, edgy content that draws customers to your website and keeps them coming back for more.
5 Ways to Transform Facebook Page Apps into Free Advertisements
Learn how to use Facebook's redesign to get your customer's attention.
Why You Can Raise Prices Now
Pricing your product at a premium can mean higher profits for you and better value for your customers.
Building a Successful Google Campaign from Scratch
First identify your ideal customer, and then determine what words they're using to search for your products and services.
Why Should Your Customers Trust You?
Understanding what drives a prospect's purchasing decisions -- familiarity, authority, affinity -- is key to building a successful relationship.
For Local Marketing, Nothing Beats the Simplicity of a Business-Card Drawing
This low-budget mainstay can help you learn your customers work and fill your database.
Five Low-Cost Local Marketing Ideas
Often the best ways to spread the word about your business to local customers cost the least. Here are some tactics to try before spending the big bucks.