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Social Media

This Beauty Guru Turned Her Instagram Following Into Customers for an Instantly Beloved Makeup Line

Laura Lee, known for her eye-catching eye makeup tutorials on YouTube and Instagram, recently started her own brand.

Social Media

This Blogger Was Late to the Instagram Game. Now, She's the Boss Lady of a Social Media Strategy Business.

Heidi Nazarudin now has nearly half a million Instagram followers on her account @theambitionista, but as a consultant, she'll tell you that numbers aren't everything.

Social Media

#5 Tips to Gain a Massive Following on Instagram

Know your hashtag and put yourselves in the shoes of your target audience so you can help them trace their way to you.

Social Media

This Health-Conscious Chef Reveals How She Used Instagram to Channel Her Personal Wellness Goals Into a Thriving Brand

Ella Mills wanted to eat healthy to feel better. Now her products are sold in 6,000 stores across the U.K.

Living

This Photographer's Distinctive Food Art Often Gets Stolen. Here's How She Stands Up for Herself and Stays Positive.

Brittany Wright of @wrightkitchen built a business around Instagram, but she's seeking ways to reclaim ownership of her work that's been lifted from the platform.

Social Media

This Designer's Instagram Savvy Led to Partnerships With Microsoft and Target

Joy Cho discusses her tricks for Instagram success and bringing happiness to your followers every day.

Social Media

This Jewelry Maker Who Sells Made-to-Order Pieces Developed Her Brand Through Posting to Instagram

Jess Hannah has more than 212,000 followers after doubling down on her business making 'jewelry for how it should be worn: never taken off.'

Marketing

How an Instagram Side Hustle of Combining Photos Led This Artist to Quit His 'Cushy Corporate Advertising Job'

The man behind the mashup 'combophoto' technique explains how his art and career have evolved since he started posting his hybrid images.

Social Media

Why the TSA -- Yes, the One at the Airport -- Is Actually Amazing at Instagram

The government agency has 800,000 followers and counting.

Social Media

This Instagrammer With More Than 1.5 Million Followers Is Now Traveling the World in a 4-Seater Plane

Instagram icon, YouTube personality and explorer Louis Cole lives for adventure.

Social Media

How to Engage With Your Audience Like an Instagram Icon

You can't expect people to stick around if you only post content and remain silent.

Social Media

This Self-Taught Artist Uses Instagram as Her Gallery -- and Has Attracted Some Big Name Clients

Kelly Beeman's best advice for other artists is to always remember that the work comes first.

Social Media

How 13 Instagram Icons Grew Their Followings to Massive Levels

Everybody starts with zero followers. Here's how these pros got thousands upon thousands of fans.

Social Media

The Content Strategies of 13 Instagram Icons

If you're looking to engage your audience and keep them coming back from more, start with these tips.