Loyalty Programs: Page 2

Growing a Business

This New Credit Card Can Help You Buy A Home. But Creating It Was Nearly Impossible.

Bilt is a loyalty program and credit card designed to help people towards home ownership. But to make it work, this entrepreneur had to fail repeatedly.

Franchise

McDonald's Just Launched Its Loyalty Program. Here's How to Make Yours Succeed.

These three tips will help your franchise roll out its loyalty program.

Growing a Business

Why Trust and Incentives Help Consumers With Better Brand Selection

More than 90 percent of people trust family and friends' brand recommendations. Just 38 percent trust info from advertisers.

Entrepreneurs

Cost and Value of Discounts -- An Entrepreneur's Dilemma

Multiple 3rd party aggregators with their exclusive loyalty programs have a tough task--to make money for themselves, to provide attractive benefits to subscribers, and to ensure the restaurant partners get lucrative business

Marketing

How Brands Can Use Affiliate Marketing to Increase Their Marketing ROI

Marketing is essential but never cheap, so upping your ROI is the name of the game.

Growing a Business

3 Ways to Build the Rewards Program Customers Want

To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.

Business News

Why You Should Launch a Loyalty Program in 2018

A loyalty program can benefit your business in many different ways.

Marketing

Your Customers Owe You Nothing (But You Owe Them Your Loyalty)

Customer loyalty in the current era is a rapidly changing space, with more and more companies building their own tech-driven programs, or leaning on an existing or open platform.

Entrepreneurs

Startup Loyyal Uses Blockchain Tech To Keep Customers, Well, Loyal

Loyyal is leveraging blockchain and smart contract technology to create a solution for loyalty programs.

Marketing

5 Steps to Creating a Loyalty Building Strategy for Your Business

Building loyalty takes lots of time and patience, but these tips could help streamline the process.

Leadership

The 5 Emotions That Drive Customer Loyalty

If you want a customer to be loyal to your brand, you need to establish a sense of familiarity.

Growing a Business

Chipotle's Loyalty Program Is Broken and Here's Why

Customer loyalty programs for brick-and-mortar businesses offer a great quid pro quo: crucial customer information.

Travel

This Hotel Group Will Reward Loyalty Program Members With TSA PreCheck

Carlson Rezidor is the first hotel operator to offer the perk.

Marketing

3 Ways for Content Marketers to Encourage Consumer Loyalty

Data proves influencer marketing is the fastest growing type of marketing today.

Business News

Business Travel Awards 2016: Best Overall Hotel

Starwood is going out with a bang.