Mission Statement: Page 9

Employee Experience & Recruiting

4 Ways to Help Employees Set Better Goals

In an effort to hit the ground running in the new year, employers should create benchmarks that align with the company vision.

Employee Experience & Recruiting

A CEO's New Year's Resolutions to Improve Employee Satisfaction

A boost in morale can help propel a company forward in the new year.

Growing a Business

The Importance of Developing a Family Business Mission Statement

Knowing the greater purpose of why your family has it's own business is a powerful way to motivate and build your brand.

Marketing

4 Techniques for Crafting a Mission Statement Worth Remembering

A meaningful rendition can distinguish a company from its competitors, suggest potential directions for future growth and provide team members with a common goal.

Business Plans

The Entrepreneur's Simple Guide to Business Concepts

Here are quick phrases to help clarify and solidify terms that many people get confused.

Making a Change

A Personal Mission Statement Can Set You on a Course to Success

Define who you are and where you want to go. Then make it official with your statement.

Growing a Business

Be Like Google, Facebook and Apple, and Craft a Company Mantra to Live By

Why and how you should form a short sentence that can serve you as you build and grow your business.

Culture

Craft a Cultural-Identity Message That Employees Will Want to Repeat

A well-instituted identity message flows off the lips of all the employees within an organization, not just the salespeople.

Branding

The Single Greatest Gift From Creating a Brand-Positioning Statement

Small-business owners and entrepreneurs should not be fooled into thinking positioning is only for the big brands.

Thought Leaders

5 Gandhi Quotes to Inspire Taking on Your Mission

Have courage and blaze a trail with advice from the history-making activist on the anniversary of his birth.

Starting a Business

How to Turn Millennial Staffers Into a Competitive Advantage

Hiring Gen Y workers? Tap into their strengths.

Starting a Business

4 Ways Large Companies Can Rediscover Their Inner Startup

If your brand feels a bit stale lately, it may be time to get back in touch with your startup roots. Here is how.

Marketing

3 Ways to Remain Dedicated to Your Mission

With endless possibilities, new opportunities and receiving conflicting advice, it can be hard for some entrepreneurs to stay focused on their initial vision. Here are a few tips on staying true to your mission.

Culture

Culture Really Does Eat Strategy for Breakfast

Just ask Target, General Motors and the Veterans Affairs Department

Making a Change

One of Steve Jobs' Last Public Statements Can Help You Discover Your Passion

The most successful entrepreneurs are freakishly enthusiastic about his or her idea. Ask yourself if you feel the same about your venture.