Nike: Page 5

Fundraising

Nike Just Validated What I Already Knew: Golf Sucks

For everyone seeking an astronomically expensive and frustrating time suck with no health benefit, there is golf.

Growth Strategies

The Art Of Storytelling: Nike Way!

Entrepreneurs and business, the ability to articulate a story is an invaluable asset.

Marketing

6 'Tone-Deaf' Ads That Got Companies in Trouble and Damaged Their Brands

In London, a series of Match.com subway ads rubbed consumers the wrong way, and the ads were pulled. Here are some other companies that made some questionable marketing choices.

Marketing

Maria Sharapova and 6 Athletes Who Lost Their Nike Endorsements

Maria Sharapova is simply the latest star in a long list of high-profile athletes to be dropped by the company.

Business News

Brand Power: Nike Signs Lebron James to Lifetime Deal

The deal is the biggest in Nike's history, reports CNBC.

Business News

Can You Guess the Largest Companies by Revenue in Each State? (Infographic)

Think Microsoft and Apple made the list? Think again.

Business News

The Real Winner of the Women's World Cup: Nike

According to a social media firm, the Swoosh took the day.

Marketing

10 Questions to Ask When Designing Your Company's Logo

Logos are the face of your company, the harbingers of the all-important first impression. Follow these pro tips to hit your first logo out of the park.

Social Media

Nike's Instagram Videos Have Helped Boost Following by Over 200 Percent

Since last April, the iconic sportswear brand has grown from 4 million to 12 million followers -- due in no small part to its social video strategy.

Living

Business Ultra-Casual: Would You Wear This Sweat-'Suit' to the Office?

Dude, terry cloth isn't just for towels and tracksuits anymore.

Business News

Athletic Apparel Is Lapping the Broader Retail Industry

Demand for activewear is booming, benefiting companies such as Nike, Under Armour and Lululemon.

Branding

Taglines Are the First Step to Emotionally-Engaged Customers

Parallel to marketing to positioning, which lets you construct how you want people to feel about your brand.

Thought Leaders

Connecting Entrepreneurs With Domestic Manufacturers

The Manufacturing Solutions Center is a one-stop shop for inventors and designers who need help getting their ideas through production.

Business News

Nike Reportedly Exiting the Wearable Hardware Game

The sportswear company is shifting its focus from hardware to software.