omnichannel: Page 2

Leadership

Here is Why Retailers are Embracing Omnichannel Marketing in a Big Way

This strategic vision is going to drive omnichannel marketing in India in years ahead as sellers try to understand consumers' shopping habits and preferences

News and Trends

'Fynd' Out About Google's Second Investment In India

Curious about how this startup manage to convince Google to invest in it? Fynd out!

Growth Strategies

This Entrepreneur Duo is Rewriting the Future of Grooming

Here are the two-bearded men from Ahmedabad, who are getting you attuned to keeping a beard as the norm of neo-civilization.

Technology

Using Technology to Deliver an Omni-channel Experience to Consumers

Organic growth has been the way of growth for Lenskart so far with current revenue looking at about $7 billion a month.

Growth Strategies

Online to Offline - A Forced Category or a Product of Evolution?

Sadly, this is where the essence of innovation starts depleting in the ecosystem eventually proving it to be a bubble rather than being a self-evolving ecosystem.

Growth Strategies

The 3-step Mantra to Master Omnichannel E-commerce

Your target customer group has changed. It is no longer restricted to a region, age, gender or such constraints.

Marketing

Email Remains the Heart of Cross-Channel Marketing

It's nice when customers visit your website but the customer who gives you their email address is the one you need to focus on.