Oscars: Page 4

Thought Leaders

The $2.5M Diamond Gown and Other Randi Rahm Dresses For Celebrities

A look at the A-list stars who have chosen the custom couture designer for their red-carpet moments -- from Beyonce to Fergie.

Science & Technology

Big Data Predicts Big Screen's Oscar Winners

Data sciences company Farsite is using big data to predict the 85th Academy Awards.

Marketing

The Oscars: How to Get Your Swag Inside the Celebrity Bag

If you've ever dreamed of having your product slipped into the swag bags of celebrities at the Academy Awards, we examine how it works and what it takes to showcase your brand.

Marketing

Branding Lessons from the Oscars

What Anne Hathaway, Alan Arkin and other Hollywood stars can teach us about the business of branding.

Growing a Business

Alamo Drafthouse Strikes Gold by Redefining the Cinema Experience

While corporate-owned multiplexes have faced declining attendance, one indie theater chain is bucking the trend.

Social Media

Social Media Tips from the Oscars

The Oscars may be a must watch event, but is it also a must Tweet event? Business owners, you be the judges.

Marketing

Three Affordable Ways to Get Celebrities to Promote Your Brand

Hiring a celebrity spokesperson doesn't have to break the bank. Here are three, low-cost ways to involve celebrities in your business.

Marketing

How to Get Your Product into a Hollywood Movie

Small-business owners can win big exposure by securing a product-placement deal.