Promotion: Page 10

Business News

How to Use Webinars to Promote Your Book

If done correctly, webinars can be a cost-effective solution to publicize a book.

Branding

If You Build It, They Will Not Come

Great ideas without equally great promotion are as good as nonexistent.

Marketing

3 Creative Marketing Strategies Inspired by the Music Industry's Collapse

The way that musicians have had to adapt provides a valuable look into new and creative ways to reach consumers.

Making a Change

13 Behaviors That Prevent You From Moving Up in Your Career

Want to get to the next level or make more money. Stop yourself from these actions, or lack there of.

Productivity

6 Strategies to Make Your Business Sizzle This Summer

Depending on your industry, the summer can be a valuable time in which to get a lead on the competition while they are taking time off.

Leadership

5 Strategies to Grow Effective Leaders

Just like any investment, leadership development requires time, focus and a consistent effort to make it work.

Resumes & Interviewing

Should You Hire Management or Promote From Within?

As your business grows, you'll be faced with the "make or buy" decision.

Business News

5 Ways to Make Swag Giveaways Count

Avoid giving away junk, be creative and try your best to make the contents of the bags memorable without being offensive.

Leadership

5 Ways to Miss the Promotion Boat

Before you start tearing up your old business cards, steer clear of these all-too-common pitfalls.

Growing a Business

Why Self-Promotion Is a Terrible Idea

Nobody wants to work with a self-interested, self-absorbed, self-serving self-promoter. If you think about it, neither would you.

Business News

Push Your Product, Not the Promotion

Many businesses waste precious effort and resources because they don't plan their brand promotion properly.

Leadership

4 Ways to Make Middle Managers Better Leaders

Don't treat middle managers like forgotten middle children. Here are some ways to improve middle leadership, engagement and satisfaction.

Marketing

Phone Low on Battery? At SXSW, You Can Have a Dog Bring You a Charger.

Mophie, the mobile battery-case company, wants to rescue your battery while raising awareness about animal adoption.

Starting a Business

This Bearded Guy Has Unintentionally Become the Face of Tech Startups

You might not recognize Adam Lisagor by name. But you've probably seen his face before. Once, maybe twice or more. He's the promotional video guy.