Publishing: Page 8

Business News

Amazon Buys Comedy Service Rooftop Media to Expand Digital Content

A deal that underscores the Internet retailer's broader ambition of becoming a media and entertainment powerhouse.

Thought Leaders

Should You Self-Publish or Commercially Publish Your Book?

Many entrepreneurs recognize that publishing a book can help drive business. But the decision about whether to publish on your own or try to get a deal with a mainstream publishing house depends on your business goals.

Operations & Logistics

7 Big Changes in the PR Landscape Every Business Should Know About

Big data, social media and self-publishing has changed the game forever, but what do you really need to know?

Marketing

Pointers for a Publisher Planning to Launch an Online Magazine

Poised to enter the business? Here's what you need to know before you make the leap.

Business News

The Secrets to Landing a Literary Agent

Entrepreneurs are full of lessons and advice, making them ideal candidates to write a book.

Growing a Business

Gannett Splits Broadcast and Publishing Into Two Separate Companies

Following the lead of fellow media giants like E.W. Scripps, News Corp and Time Warner, Gannett is spinning off its publishing division.

Business News

Spain Can Now Tax Google For Linking to News

Spain passed a law last week that taxes any site linking to articles published by members of the country's newspaper association that contain descriptions of their work.

Marketing

5 Distasteful Marketing Ploys to Avoid

We're not talking about illegal practices, like email span, but rather strategies that fall under the gray areas of marketing etiquette.

Growing a Business

Finding Opportunity in a Shrinking Market

Companies thrive in legacy industries when they become thoroughly entrepreneurial.

Growing a Business

Stumped? 4 Innovative Ways to Come Up With Blog Topics.

Often entrepreneurs want to blog to help boost their online presence but are unsure what to write about. To get the wheels turning, here are four thought-provoking questions.

Business News

Stephen Colbert Throws Punches at Amazon

The late-night Comedy Central host has challenged his audience to boycott the ecommerce giant for its manipulative treatment of book sales.

Business News

Report: As Negotiations Falter, Amazon Takes Aim at Publishing Giant Hachette

Browsing for works by Malcolm Gladwell or JD Salinger on Amazon? The online giant would prefer you purchase something else instead.

Social Media

Want Clients to Know You Before a Pitch? Write a Book.

Being an author can help you expand your network of customers by making you an authority on a topic.

Science & Technology

Publishing Trend for 2014: A New Demand for Eye-Catching Cookbooks

Cookbooks' resurgence in popularity reflects a broadening of our food culture, spurred by the rise of food TV.

Business News

Analyst: Top Exec's Departure a Sign Amazon Has 'Choked' in Book Publishing

Amazon made noise when it launched its New York publishing operation but has failed to land the next big thing in publishing.