Selling: Page 5

Growing a Business

Are You Trying to Protect Your Idea -- or Sell It?

Do you really need a patent? It all depends on who you ask.

Marketing

Vice Presidents of Marketing Are Busy People. Here's How to Properly Pitch to Them.

Use these 10 guidelines to prepare for a successful engagement with a marketing decision-maker.

Growing a Business

4 Steps Entrepreneurs Need to Take to Get Comfortable Selling

If you find yourself fearing that next sales call, meeting or pitch, follow these tips

Growing a Business

5 Tips for Giving a Killer Sales Presentation

A lot rides on a sales presentation, but follow these tips, and you will set yourself, and your company, up for success.

Marketing

3 Steps to Bring Your New Electronic Product to Market

Follow these tips to turn your concept of a brilliant new gadget into profit.

Growing a Business

How to Launch a Product That Sells

Determining whether the product is a fit for you personally, and then whether it matches your audience's needs will save any entrepreneur time, money and heartache.

Marketing

How to Convince Investors You Can Sell

Your success, as a company and as an investment, will depend on your ability to get customers to buy i service.

Marketing

Selling To Teachers And Parents? Here's How To Do It Right

Here are four such issues and the probable ways out.

Growing a Business

4 Tactics to Sell Expensive Products

Once you learn to approach each sale from using these strategies, you can increase your close rate and your profits.

Business Process

5 Ways to Sell Smarter, Not Harder

Customers don't want to be pushed to make a purchase. They want to be guided into their own decision-making process.

Starting a Business

The Entrepreneurial Chicken-or-Egg Dilemma

It's hard to sell a product before it exists. It's also hard to perfect an offering without steady cash flow.

Marketing

Features Tell But Benefits Sell

Inspirational language packaged with a great benefits-focused message helps create binding relationships with others.

Social Media

4 Ways to Use Social Media to Sell Your Products

This week our expert Steve Fusco provides entrepreneurs advice on how to use social-media platforms to increase sales.

Growing a Business

5 Reasons Why Many Schools Don't Offer Degrees in Sales

The simple act of selling is more complex than ever before. So why isn't it a major focus for colleges and students?

Growing a Business

Have a Burning Business Question? Ask the Expert: Sales Pro Joe Gustafson.

Our expert this month is looking to take your questions about all things sales, including pitches, presentations, training and coaching.