Social Media Metrics: Page 4

Social Media

3 Strategies to Nail Before You Launch Your Social-Media Campaign

Planning and metrics are key to any successful marketing effort, yet many entrepreneurs rush into the social conversation with little idea of what they hope to accomplish.

Social Media

Why 2017 Will be the Year of Native Content and Engagement

The raw number of followers you have is much less significant than the number of highly engaged followers you have.

Social Media

How to Determine the Best App for Managing Social Media

Before you jump headfirst into the next trendy social media management tools, make sure you ask these questions.

Social Media

5 Apps Disrupting the Social-Networking Scene

These emerging options can help users make meaningful connections offline, express themselves through visual media or simply host real-time chats with groups of friends when you can't get together in person.

Social Media

This Is Why Social Media Analytics Are Essentially Worthless

All that data tells you is how you're doing on one platform over time, not if it's time or effort well spent.

Social Media

Entrepreneur's Take On Twitter's Latest Features

The new policy exempts media attachments such as photos, videos and polls from the character limit, as well as tweets that are quoted in a retweet

Marketing

Why Big Businesses Must Proactively Manage Their Online Reputations

Here's a hint: The reasons are the same for small companies, but the stakes are much higher.

Operations & Logistics

Swimming Through Crisis: The Stats Behind Lochte's Apology

Four-day analysis of news stories and social media posts show Ryan Lochte's tactical response to scandal was, relatively, successful.

Social Media

5 Tactics To Build Your Social Media Following

Know how to build your presence online.

Social Media

5 Tips To Successfully Approach Someone On Social Media

There are some very specific measures you can take to ensure you do not come off looking like a stage-five clinger or just another face in the crowd.

Science & Technology

How an Entrepreneur With an Idea Can Develop Technical Expertise

Here's a 3-step plan that can help you build the technical knack required to take your startup places.

Social Media

Voice Search Is Exploding and Digital Strategy Will Never Be the Same

How this changes your digital and social media strategies and could lead to a competitive advantage.

Business News

Understanding and Maximizing Your Reach on Any Social-Media Network

Here are a few simple things you can do to help your content break through and reach more of your fans across any social network.

Social Media

15 Ways to Get More ROI From Social Media This Month

Get your numbers up by being 'authentic,' using the right social channels and using paid promotions.

Business News

The Secrets to Creating Perfect Social-Media Posts

Here are a few tips that will put you on the right path to better Facebook, Twitter, Pinterest, Instagram and Vine posts.