Surveys
5 Key Questions to Ask Your Audience When Conducting Market Research
Ask your customers these five important questions to conduct effective market research and get a better understanding of your audience.
5 Ways You Should Be Using Technology to Unlock Growth (and Stay Afloat) This Year
For agencies in 2023, there's no shortcut to working hard — but with smart systems and processes in place, you at least have a chance to spend your time on the activities that have the potential to move the needle and, as a result, move you into the next stage of growth.
Indian Firms Set To Increase Cybersecurity Budget: PwC Survey
The survey reported that 65 per cent of the business executives feel cyber criminals will significantly affect their organization in 2023 compared with 2022
What are Pulse Surveys, and How They Can Help Your Company?
If you ask team members the right questions, you'll get back responses that truly help you create happier employees and a brighter business outlook.
6 Ways to Make More Cash to Start a Business
There's no 'get rich quick' fix, but these ideas can put some mad money in your pocket.
How to Grow Your Business By Finding New Customers
If you want to attract new customers, you can't just market to them. You need to start a conversation with them.
Customer Experience Surveys? They Don't Have to be a Pain.
Here are some strategies for getting customers to offer up the information you really need, about their experience.
Gender Pay Gap Reduced But Do Indian Women Earn More? 25% Lesser Says Survey
World Economic Forum last year showed gender gap between men and women is a persistent concern all over the world.
How to Target the Right Audience in 5 Simple Steps
Instead of trying to succeed by marketing to everyone, define your target audience.
4 Cloud Tools to Kickstart Your Marketing Team's Productivity
It's critical for marketing teams to be equipped with the tools required to ensure maximum productivity and transparency.
These Are the Countries Expats Are Flocking to
Sometimes, you just need to get outside your country's borders to find your purpose. Opportunities also abound for emigrating entrepreneurs.
Is Your Organization Playing the 'Gossip Game?'
Utilize pulse surveys to keep your organization on the same page.
The Work Perk That Matters More Than Free Food, Gym Equipment or an Open-Office Plan
Adobe's "Work in Progress" report will make you rethink what really motivates you in the office.
The Problem With Polling, Surveys and Opinion Is That People Fib
Trump's victory should be a wakeup call for anyone who makes a living peddling research, messaging and polling.
To Find Your Ideal Client Begin With a Study of Yourself
Looking at your business and industry with fresh eyes is the best start to looking for new customers.