Tier I

News and Trends

India's Festive Season Sale Wraps Up with 14% Volume Growth, Driven by Emerging Categories and Tier III Towns

A noteworthy trend this year was the performance of Tier III towns, which surpassed Tier II cities with a market share of 36.4 per cent in order volumes, compared to 23.5 per cent for the latter.

Growth Strategies

This Entrepreneur is Trying to Attract Lower Income Groups with Affordable Houses

He always felt that the biggest problem of the society was providing accommodation for the lower income group