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Yahoo May Write Off $1 Billion Acquisition of Tumblr
Yahoo said earlier in the month it took a $230 million impairment charge related to Tumblr and was considering strategic alternatives for its core internet business.
Yahoo's Marissa Mayer Gives Birth to Twin Girls
The embattled CEO announced her daughters' arrival on Tumblr.
4 Ways to Maximize the Visual Web's Potential
More than two billion images are posted online every day, creating new opportunities for companies looking to significantly expand their reach.
5 Ways Brands Are Using Tumblr to Stand Out
Tumblr takes a blog-plus-the-kitchen-sink approach to storytelling, meaning brands have the flexibility to create their own template and engage with fans in ways that best suit their mission.
3 Other Social Media Platforms You Should Consider
If you want to reach new audiences, especially those valued millennials, look into these options.
Is Yahoo Buying Foursquare? Rumors Continue to Swirl.
The recurring rumors, floated again today by Techcrunch, could mark a bid by Yahoo to ramp up its mobile prowess.
Why Denny's Sounds Like a Chill Teenager on Social Media
Find out how this restaurant chain was able to go viral with one of the most unique social-media strategy in the business.
Use These Social-Media Keyboard Shortcuts to Improve Your Productivity (Infographic)
For example, as you are reading through Facebook, you can press "j" to get to the next post.
4 Marketing Lessons From Pop-Culture Writer Shea Serrano
Marketing your first book, a new product or a catchy feature? Build an online following first. Say, you could even spread the word via rappers.
Tumblr Launches New Ad Initiative to Connect Popular Bloggers With Major Brands
The Creatrs Network would give marketers access to the kind of content that is already resonating among Tumblr's 420 million total users.
Entrepreneur's 10 Most Popular Stories About Social Media in 2014
Of all the stories we wrote this year that examined social-media trends and advice, these were the ones you liked best.
In Ecommerce Push, Tumblr Adds 'Buy,' 'Browse' Buttons
The growing social platform has added action buttons to posts from four partners, including Etsy and Kickstarter.
Tumblr's Ad Strategy: We Want the Guys Who Make Super Bowl Ads
Tumblr Founder David Karp envisions a more aspirational approach on par with the great television and print campaigns of yore.
How Yahoo Plans to Make Tumblr Into a Video Giant
Video posts are now growing twice as fast as photo posts on Tumblr. On Thursday, the company revamps its product to be more video-centric.
Yahoo May Buy Brightroll in Billion-Dollar Bid to Bolster Video Ad Sales
The 8-year-old San Francisco startup Brightroll helps leading brands target their video ads for the web's biggest video publishers.