video ads

Technology

Mobile Advertising Will Play an Important Role for Startups

India is a market where people have gone online first with the mobile phones so it is a truly a mobile first market.

Social Media

Get Ready: Video Ads Are Coming to Pinterest

Rumor has it, video is coming to Pinterest! This shows how serious they are about becoming a major marketing platform for B2C businesses.

Growth Strategies

Why your Web Ad isn't working as it Should

Web ads are significantly different than TV ads - here's how

Business News

YouTube Videos are Now 'Shoppable'

Viewers will be directed to products similar to the ones seen in videos.

Resumes & Interviewing

Attract More Talent With Video Job Ads

A new study shows candidates spend on average 55 seconds reading text-only ads, whereas job seekers might watch a video ad for a far longer stretch.