Telemedicine as a Novelty Before, Now It Has Become a Necessity With the guidelines by NITI Aayog and the Ministry of Health and Family Welfare allowing a Registered Medical Practitioner (RMP) to provide telemedicine consultation to patients from across the country, the growth of the sector has accelerated further

By Ayush Mishra

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Pixabay

With the use of digital information and communication technologies, which enable access to healthcare services remotely, telemedicine is revolutionising the healthcare delivery and the overall healthcare system. Like so many other technological advancements, telemedicine is quickly moving from novelty to necessity. Thanks to the pandemic, what began as a convenience service for people with least accessibility to healthcare services and those who cannot take out time for in-clinic appointments has now become an inevitable requisite.

Who would have imagined before COVID-19 that a technological innovation like telemedicine would become a breakthrough in the system in a matter of a few months? With the guidelines by NITI Aayog and the Ministry of Health and Family Welfare allowing a Registered Medical Practitioner (RMP) to provide telemedicine consultation to patients from across the country, the growth of the sector has accelerated further. Private players are now more willing and motivated to enter the industry without second-guessing plausible consequences. The decade ahead would welcome a lot more innovations in the segment and help it grow exponentially.

Changing the Face of Healthcare

Telemedicine is helping bridge the care access divide by reaching people in remote areas which still lack access to primary healthcare. Moreover, it is a blessing for those who have to take off from their work for routine check-ups. A 2019 survey by M3 Global Research released that the adoption of telemedicine services had increased more than three-fold from 2015, rising from 5 percent to 22 percent.

Another report - Global Telemedicine Market Analysis predicted the global telemedicine market to grow at USD 80.61 billion by 2024. Considering how the rapid spread of the pandemic is impacting the traditional methods of healthcare delivery, telemedicine is now being used much more widely and is expected to grow tremendously. Even medical specialists who previously did not offer any telehealth services or were not well equipped to provide it are now turning their heads to innovative technology.

Healthcare facilities are increasingly using platforms that can support secure and real-time virtual visits to improve care coordination and reach more patients. Considering the present scenario, virtual healthcare makes it possible to deliver services remotely, without the risk of virus exposure. Moreover, gearing up telehealth adoption can make a significant contribution to screening and treatment efforts against coronavirus.

The Potential Healthcare Model is Here to Stay

These challenging times have helped everyone realise the importance and efficiency of telehealth. Even after the pandemic is gone, telemedicine will remain predominant in our healthcare system.

The convenience to handle routine check-ups and simple medical issues virtually is a relief for many. Moreover, for those living in rural or remote areas that lack the qualitative healthcare facility, telemedicine is a heroic experience. If implemented and supported judiciously, telemedicine can deliver tremendous support to the country's healthcare system. Beyond radically improving patient care, telemedicine is a transformative experience for medical specialists as well - for their work-life balance, ability to control over scheduling and serve patients from remotest parts of the country.

The potential of telemedicine is much beyond what is visible. It can alleviate stress on over burdened emergency rooms and urgent care clinics and also, free up hospital beds for needy patients by increasing online availability of physicians.

Summing It All Up

Telemedicine has become a fundamental piece of the Indian health care delivery as it helps address issues of poor healthcare facility, health care costs and accessibility. Moving forward, digital health infrastructure will only continue to improve and expand. What we need to do is ensure that service providers use these tools effectively and appropriately. The modern age medical trainees or specialists are well versed in technology, but the same does not hold for medical consultants who have been into practice from decades. Therefore, we need to train them or help them learn these advanced skills.

Ayush Mishra

CEO & Co-Founder, Tattvan E-Clinics

A healthcare market researcher and a medtech market enthusiast with a decade long experience of healthcare research and analytics. Currently, Mishra is a Managing Partner at Growman Research Group (GRG), one of the fastest growing global healthcare market research firm based out of India.

Passionate about creating an impact in the healthcare ecosystem today, he started with Tattvan E Clinics in 2018. Currently operating 5 tele-medicine clinics in UP and Uttrakhand, 9 mobile centers in rural UP and 1 in Kabul.

Tattvan E Clinics was included in "SiliconIndia's TOP 10 TELEMEDICINE COMPANIES IN INDIA 2019" 

Science & Technology

This AI is the Key to Unlocking Explosive Sales Growth in 2025

Tired of the hustle? Discover a free, hidden AI from Google that helped me double sales and triple leads in a month. Learn how this tool can analyze campaigns and uncover insights most marketers miss.

Business News

'We're Not Allowed to Own Bitcoin': Crypto Price Drops After U.S. Federal Reserve Head Makes Surprising Statement

Fed Chair Jerome Powell's comments on Bitcoin and rate cuts have rattled cryptocurrency investors.

Franchise

KFC Is Launching a Chicken Tenders-Focused Concept Called Saucy — Here's When and Where It Opens

The chicken chain is making a strategic pivot towards the growing demand for customizable, sauce-heavy meals.

News and Trends

Building the Future: How AI and Real Estate are Joining Forces for Smarter Investments

In 2024, the Indian real estate market size is estimated to be USD 518.5 billion and is expected to reach USD 856 billion by 2029, at a CAGR of 8.71 per cent. Real estate is the most preferred asset class for investment for over 59 per cent of Indians

News and Trends

Haircare Brand Arata Raises $4M in Series A Funding Led by Unilever Ventures

The personal care brand competes with established players like WOW Skin Science, Pilgrim, and Mamaearth, in a rapidly growing market. This latest funding round highlights investor confidence in the brand's potential to scale and become a leader in India's haircare industry.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.