Adam Bornstein: Page 3

Bio

Adam Bornstein is the founder of Pen Name Consulting, a marketing and branding agency; a New York Times best-selling author; and the creator of the two12 event.

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Latest: Page 3

Liderazgo

Cómo ayudar a su personal a sentirse optimista con respecto a 2021

Para mantener a su personal motivado a medida que atravesamos un año incierto, no prometa demasiado y no se esconda de la verdad.

Growing a Business

This Is the Key to Running a Thriving Business in 2021

We're heading into an unpredictable year. Focus on growing your business, and don't obsess over what's out of your hands.

Estrategias de crecimiento

Esta es la clave para dirigir un negocio próspero en 2021

Nos dirigimos a un año impredecible. Concéntrese en hacer crecer su negocio y no se obsesione con lo que está fuera de sus manos.

Growing a Business

Why Any Business Should Keep Growing Digitally, Even After the Pandemic

COVID-19 swiftly moved our world online. Once you discover the power of engaging your customers digitally, you won't want to go back.

Growing a Business

Are You Productive, or Just Busy?

Not everything your team does will push your business forward. Here's how to refocus that time and energy - and get on a path toward long-term success.

Marketing

How to Find New Customers for an Old Product

Having a successful product or service is a big win. But keeping it top of mind for consumers (and winning new ones) can be a challenge.