Andrea Olson: Page 2

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Bio

Andrea Olson is a strategist, speaker, author and customer-centricity expert and has served as an outside consultant for EY and McKinsey. She is a visiting lecturer at the University of Iowa’s Tippie College of Business, a TEDx presenter and a TEDx speaker coach.

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Latest: Page 2

Leadership

Why Working Managers Don't Work

Working managers often have to roll up their sleeves and pitch in to get the work done. However, this behavior doesn't actually help productivity or organizational growth.

Estrategias de crecimiento

Comprenda estas 3 cosas antes de diseñar una estrategia de crecimiento

Es fundamental saber quién, dónde y por qué antes de poner la pluma estratégica en el papel.

Marketing

Understand These 3 Things Before Crafting a Growth Strategy

It is essential to know the who, where and why before putting the strategic pen to paper.

Estrategias de crecimiento

Por qué el éxito puede conducir a la ceguera por la innovación

El problema no es su equipo ni sus procesos.

Innovation

Why Success Can Lead to Innovation Blindness

The problem isn't your team or your processes.

Marketing

Why Positioning Is More Important Than Ever

Positioning has become a lost art in recent years. Brought to the forefront back in 2001, this approach to differentiation is in desperate need of a comeback.

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