Gail Goodman: Page 2
Bio
Gail Goodman is the author of Engagement Marketing: How Small Business Wins In a Socially Connected World (Wiley, 2012) and CEO of Waltham, Mass.-based Constant Contact Inc., a provider of email marketing, event marketing, social media marketing, local deal and online survey tools and services for small businesses, associations and nonprofits.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest: Page 2
Marketing a Seasonal Business All Year 'Round
Make fall a fruitful time even if your business runs hot and cold.
Do You Know What Clicks With Your Customers?
Those e-mail tracking reports have an important story to tell.
Let Testimonials Do the Talking for You
Nobody tells your success stories better than your satisfied customers.
Combine Social Media and E-Mail Marketing
Follow these steps to extend the conversation and grow your audience.
How to Build a High-Quality E-mail List
If you want customers to sign up for your newsletters, just ask.
Seven Ways to Refresh Your Newsletter
It's time to revitalize your e-mail marketing campaigns--consider it spring cleaning.
