Karen Tiber Leland: Page 4
Bio
Karen Leland is the founder of Sterling Marketing Group, where she helps entrepreneurs and executives build stronger personal, team and business brands. She is also the best-selling author of The Brand Mapping Strategy: Design, Build and Accelerate Your Brand.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest: Page 4
How to Get Started on Pinterest: 8 Boards Worth Creating
If you're not sure where to begin when crafting Pinterest boards for your business, here are eight simple and effective places to start.
Survey Points to Challenges Entrepreneurs Face When Using Social Media
One in four small-business owners plan to spend most of their investment dollars on social media, online advertising and marketing this spring, according to a recent Manta survey. Here are two challenges they face and how to best address them.
4 Ways to Spring Clean Your Brand
Don't let your business go stale. Spring is the perfect time to take a good look at your brand and make sure it's at its finest. Here are three ways to freshen up your brand this season.
Branding Lessons from the Oscars
What Anne Hathaway, Alan Arkin and other Hollywood stars can teach us about the business of branding.
Super-Bowl Commercials Through a Marketer's Eyes
If you watch the game's ads with your marketing glasses on, you can get more than a whoosh of entertainment.
Easy on the Airbrush and Other Tips for Your Pinterest Photo
First impressions count, especially on social media. Here are seven tips for choosing an image to represent you and your business.