Karl Naim

Bio

Karl Naïm is the co-founder and CEO at Purpl, a fintech player in Lebanon and the MENA region looking to democratize cross border payment flows and enable financial inclusion. Prior to his role, and for the past eight years, Naim launched and worked at multiple tech start ups across different industries such as foodtech, healthtech and fintech. Naim also has over 10 years experience in banking and private equity having worked at UBS, Goldman Sachs and Mubadala. Naim holds an MBA from London Business School and an MSc in Economics and Finance from Warwick Business School. 

 

Latest

Finance

Five Predictions For Fintech In 2023

The expected market contraction will be an opportunity for many fintech companies to focus on their product and service offerings.

Growth Strategies

Making Startup-Corporate Partnerships Succeed: The How-To

The time of startups being seen as competition for corporates is coming to an end, with both parties understanding there are synergies to disrupt together for the end benefit of the consumer.

Lifestyle

Passion Versus Work-Life Balance: A Day In The Life Of An Entrepreneur

A few tips on how to make sure you will last in what is going to be a marathon and not a sprint.

Growth Strategies

Why Content Marketing Needs To Be At The Heart Of Your Customer Acquisition Strategy

Content marketing should be at the heart of your marketing strategy, allowing you to build a relationship with your target audience, bring your marketing cost down, and increase your customer lifetime value.

Technology

Seven Reasons Why Investing In A Website (Instead Of An App) Is Better For Your New Business

To be found amongst your competitors or ranking for keywords people use to refer to you, you not only need to have a website, but most importantly one that is SEO and mobile friendly.

Starting a Business

My Corporate Jobs Prepared Me For Entrepreneurship

Here are a few skills that are transferable from the corporate world and which will give you an edge in the entrepreneurial one.

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