Join our Waitlist for Expert Advice!

Chick-fil-A Just Entered A New Area of Business for the First Time Ever The brand's latest retail endeavor is a nod to its cult-like following among customers.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Chick-fil-A

Fast food joint Chick-fil-A has garnered a cult-like following in its 76 years of business — and even came in as the No. 1 restaurant among Gen-Z customers this year.

Now, the beloved chicken chain is entering a new area of business for the first time ever, where fans can proudly show off their love for the brand through an online store selling branded merchandise.

Brand fans can visit the chain's new website and find a plethora of merchandise repping their favorite menu items, like a blanket version of the famed Chick-fil-A sauce packet complete with a chicken nugget-themed pillow.

via Chick-Fil-A

Other standouts include an I Heart Waffle Fries hoodie and a bag of plush cows with the brand's namesake slogan 'Eat More Chikin.'

Items range from $15 to $75, with the company reportedly expecting items to sell out quickly.

The chain has earned a reputation among its followers for having exceptional customer service, with servers notoriously being taught to tell customers "my pleasure" instead of "you're welcome" when thanked.

It's become the fabric of the Chick-fil-A brand identity which can be seen through the merchandise items that boast positive slogans like "today is good" and notecards reading "thanks for being my #1".

Chick-Fil-A isn't the first fast-food chain to dabble in the arena of merchandise, with rivals McDonald's and Chipotle boasting their own online stores, and other brands like Dunkin' and Taco Bell teaming up with third-party sellers (Elf Cosmetics and Tipsy Elves, for example) to make limited-edition collections for seasonal releases.

Chick-Fil-A did not specify whether or not it would be adding more merchandise in the coming months.

Entrepreneur has reached out for additional information about the new endeavor.

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

You Have One Month Left to Buy a House, According to Barbara Corcoran. Here's Why.

"If you are planning on waiting a year and seeing where interest rates go, you are out of your mind," Corcoran said.

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.

Business News

This New Restaurant Is Banking on One Dish — Because It's the Only Entrée on the Menu

The new hotspot is gaining buzz on social media for its innovative yet super simple concept.

Leadership

4 Bold Leadership Moves Every Successful CEO Uses to Navigate Change

Ready to turn fear into fuel and lead with confidence? In this article, I share how leaving my corporate job without a plan led me to build a thriving business. Learn four bold strategies to embrace uncertainty and turn challenges into opportunities for growth today.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.