Mark Zuckerberg Uses an Easy But Powerful Formula to Keep Facebook Relevant — Here's How It Works Zuckerberg says Meta never thought small, even in the early days when it was just Facebook.

By Sherin Shibu Edited by Melissa Malamut

Key Takeaways

  • Meta CEO Mark Zuckerberg was interviewed live in front of 6,000 people for the Acquired podcast at Chase Center earlier this month, and the interview was released on Wednesday.
  • Zuckerberg revealed the common thread within Meta's DNA that he uses to keep the company relevant.

Across its 20-year history, the company now known as Meta has weathered multiple technology waves, from TikTok to ChatGPT. Meta CEO Mark Zuckerberg shared the formula that gives Meta staying power in a live podcast interview at Chase Center in San Francisco, California in front of 6,000 people earlier this month.

Speaking to Ben Gilbert and David Rosenthal, co-hosts of the business strategy podcast Acquired, Zuckerberg addressed the common thread within Meta's DNA that keeps the company relevant. He said it boiled down to a mindset.

Related: Mark Zuckerberg Reveals His '20-Year Mistake'

"I think it's that we're a technology company that is focused on human connection, not a specific type of app," Zuckerberg said. "We never thought about ourselves as a website or a social network or anything like that."

The Meta smart glasses, for example, which have Meta AI built-in, are "the natural continuation of the kind of apps that we build today," Zuckerberg said. He explained that Meta can go from product to product because it has invested heavily in the underlying technology.

"I define our strategy as if we can learn faster than every other company, we're going to win," Zuckerberg said. "We're going to build a better product than everyone else because we're going to get it out first or early… You learn faster."

Related: Mark Zuckerberg Says He Was an 'Awkward' Leader When Creating Facebook: 'Still Not My Best Thing'

Meta's formula for success is to build a good foundation as a technology company, learn from what's happening in the world, and iterate quickly, Zuckerberg explained.

He also shared how Meta competently builds products that resonate with a wide audience.

One component is having enough engineers in the company, especially in leadership positions. While this may seem obvious, Zuckerberg said that when he first came to Silicon Valley, he saw tech companies with non-technical CEOs or a non-technical board.

"If that's your team, then you're not a technology company," Zuckerberg said.

Related: Nvidia CEO Jensen Huang Calls Mark Zuckerberg's Vision for the Future of AI a 'Home Run Idea'

He elaborated that he was careful to strike the right balance on Meta's management team between engineering and other talent. Being careful about talent mattered to Meta's overall culture and the company's decisions, he added.

Meta is one of the Magnificent Seven group of stocks for its massive valuation and influence over the markets. It had sales of $39.1 billion in the quarter ending June 30, above analyst estimates of $38.3 billion.

Sherin Shibu

Entrepreneur Staff

News Reporter

Sherin Shibu is a business news reporter at Entrepreneur.com. She previously worked for PCMag, Business Insider, The Messenger, and ZDNET as a reporter and copyeditor. Her areas of coverage encompass tech, business, strategy, finance, and even space. She is a Columbia University graduate.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

JPMorgan Shuts Down Internal Message Board Comments After Employees React to Return-to-Office Mandate

Employees were given the option to leave comments about the RTO mandate with their first and last names on display — and they did not hold back.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Zillow Predicts These 10 Places Will Have the Hottest Housing Markets in 2025

Zillow predicted that the hottest housing market of 2025 will be Buffalo, New York. Here's why.

Business News

'More Soul-Crushing Than Ever': Popular Hiring Platform Finds Around 20% of Its Postings Were 'Ghost Jobs'

Is that job listing too good to be true? There's a one-in-five chance that it might be.

Business News

'Masculine Energy Is Good': Mark Zuckerberg Tells Joe Rogan He Thinks Companies Need More Aggression

On the most recent episode of "The Joe Rogan Experience," Meta CEO Mark Zuckerberg said corporate culture has become "neutered."

Growing a Business

5 Risk-Taking Lessons From Founders Who Bet Big and Won

Discover the bold moves and strategic risks that catapulted these entrepreneurs to success. Learn how their fearless decisions can inspire your own path to growth.