Rising AI Threat Sounds Like Your Loved One on the Phone — But It's Not Really Them One distraught father grabbed cash and drove to a meetup point before he learned the truth.

By Amanda Breen

Calvin Chan Wai Meng | Getty Images

AI has the potential to make our lives a lot easier, allowing us to multi-task and save time. But its sophistication can also be used against us — by other people.

In an increasingly widespread scam, bad actors are cloning voices of people's loved ones with AI; they call their victims on the phone and use the voice to ask for money under false pretenses, NBC Nightly News reported.

Related: 4 Tips to Spot a Remote Work Job Scam, According to an Expert

One father interviewed by the outlet revealed that he got a call he thought was from his daughter, saying she'd been kidnapped and was being held for ransom. He was so convinced he grabbed cash and drove to a meetup location before his wife called his actual daughter — and discovered it was a scam.

Last year, reported fraud losses increased 30% year over year to nearly $8.8 billion, and there were more than 36,000 reports of people being scammed by those pretending to be friends and family, according to data from the Federal Trade Commission.

Perpetrators of phone scams can pull voice snippets from social media — then use them to wreak havoc.

AI voice-generating software can decipher what makes a person's voice distinct — including age, gender and accent — then sift through an enormous database of voices to locate similar ones and find patterns, Hany Farid, a professor of digital forensics at the University of California at Berkeley, told The Washington Post.

Related: Retired Teacher Loses $200k in Wire Fraud Email Scam

The Federal Trade Commission is urging people to watch out for calls using voice clones; if a call from a loved one seems suspicious, hang up and call the person yourself to verify the claim.
Amanda Breen

Entrepreneur Staff

Senior Features Writer

Amanda Breen is a senior features writer at Entrepreneur.com. She is a graduate of Barnard College and received an MFA in writing at Columbia University, where she was a news fellow for the School of the Arts.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

JPMorgan Shuts Down Internal Message Board Comments After Employees React to Return-to-Office Mandate

Employees were given the option to leave comments about the RTO mandate with their first and last names on display — and they did not hold back.

Innovation

4 Ways Market Leaders Use Innovation to Foster Business Growth

Forward-thinkers constantly strive to diversify and streamline their products and services, turning novelties into commodities desired by many.

Business News

Your Old Apple AirPods Can Soon Act as an Over-the-Counter Hearing Aid, According to the FDA

The new software is compatible with the Apple AirPods Pro and accessible through iOS — for free and now FDA-authorized.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

'More Soul-Crushing Than Ever': Popular Hiring Platform Finds Around 20% of Its Postings Were 'Ghost Jobs'

Is that job listing too good to be true? There's a one-in-five chance that it might be.

Business News

'Masculine Energy Is Good': Mark Zuckerberg Tells Joe Rogan He Thinks Companies Need More Aggression

On the most recent episode of "The Joe Rogan Experience," Meta CEO Mark Zuckerberg said corporate culture has become "neutered."