Evangelos Moustakas
Bio
Evangelos Moustakas is the Professor in Digital Marketing and Executive Director of Lifelong Learning and Continuing Education at Heriot-Watt University Dubai.
Latest
Growth Strategies
Unleashing The Potential Of Social Listening (It's Not Just About Being Responsive!)
While having dedicated teams to respond to customer queries on digital channels is crucial for an effective social media strategy, true social listening goes beyond mere responsiveness, and aims to provide tangible solutions.
More Authors You Might Like
-
Nika White
President & CEO
-
Carl Stoffers
Senior Business Editor
-
Gene Marks
President of The Marks Group
-
Chris Kille
Founder at EO Staff
-
Amanda Breen
Senior Features Writer