The Business Show UK: Joanna Auburn, co-founder, Trace At The Business Show UK, Joanna Auburn, co-founder of the London-based sustainability platform Trace, speaks with Entrepreneur UK about how Trace is transforming the sustainability landscape by making decarbonisation accessible to businesses. She highlights the event's importance as a hub for innovation and networking, and shares valuable advice for aspiring entrepreneurs on navigating the challenges of building and scaling a purpose-driven business.

By Patricia Cullen

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You're reading Entrepreneur United Kingdom, an international franchise of Entrepreneur Media.

Patricia Cullen

Features Writer

Business Process

Don't Bank on Holiday Sales to Save Your Bottom Line — Here's How to Engage the Discount-Driven Customer Year-Round

Consumers are expected to hit holiday spending records this year with more shoppers than ever looking for deals. Instead of focusing on what's directly in front of them, retailers should be looking ahead to the next holiday season and offering deal-hunting solutions year-round.

Business News

A Government Shutdown Could Cost the U.S. Economy $6 Billion a Week, According to EY's Chief Economist

Experts from EY tell Entrepreneur that a government shutdown could leave "a visible mark" on the economy.

Science & Technology

This AI is the Key to Unlocking Explosive Sales Growth in 2025

Tired of the hustle? Discover a free, hidden AI from Google that helped me double sales and triple leads in a month. Learn how this tool can analyze campaigns and uncover insights most marketers miss.

Business Ideas

Is Your Business Healthy? Why Every Entrepreneur Needs To Do These 3 Checkups Every Year

You can't plan for the new year until you complete these checkups.

Leadership

The End of Bureaucracy — How Leadership Must Evolve in the Age of Artificial Intelligence

What if bureaucracy, the very system designed to maintain order, is now the greatest obstacle to progress?

Thought Leaders

You Need a Mentor. Here's Where to Find One for Free

Mentors have a crucial asset new business owners lack -- experience.