Ashrujit Basu
Bio
Ashrujit Basu is an Intellectual Property Lawyer and Entrepreneur, founder of licensing start-up 'ipmall', and a storyteller. He writes about Entrepreneurship & IP.
Latest
Marketing
Is Every Idea an Intellectual Property?
Ideas are worthless unless you turn them into your IP by adding up intellectuality blended with creativity
Growth Strategies
How to Build a Business in 60 Minutes
The goal is creating a new purposeful commercial activity in just 60 minutes.
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