Philips Unveils Gaming Team OneBlade For BGMI E-Sports The collaboration marks a strategic development in Philips's foray into the gaming industry strengthening its commitment to reaching the GenZ audience

By Teena Jose

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Company handout

Philips India announces its partnership with BGMI E-Sports further venturing into the world of gaming with the launch of its BGMI E-Sports team, named 'OneBlade'. This collaboration marks a strategic development in Philips's foray into the gaming industry strengthening its commitment to reaching the GenZ audience.

"We are thrilled to announce the launch of our gaming team, 'OneBlade' for BGMI E-Sports. Building on our successful alliance for the launch of Philips OneBlade QP1424, we aim to cater to the grooming needs of the GenZ gamers with an enhanced product experience enabling them to 'Move Fearlessly'. By supporting the talented players, we are confident in showcasing the Philips OneBlade spirit and capturing the enthusiasm of the gaming community. We look forward to an exciting journey ahead with BGMI E-Sports," commented Deepali Agarwal, Head, Personal Health, Philips Indian Subcontinent, on this collaboration.

The company further stated that Philips OneBlade's foray into the gaming space follows its successful association as the styling partner for the NODWIN Valorant Challengers tournament. Also, R E-Sports will represent Philips team OneBlade brand during their participation in BGMI tournaments featuring the brand's logo and carrying the tagline, 'Move Fearlessly.'

"We are very honored and excited to be associated with Philips OneBlade and together with them, will Move Fearlessly towards our goal of becoming the best," said Abhinav "Hero" Kumar, the In-Game Leader of the team.

Comprising skilled players from the R Esports team, which consistently ranks among the top 16 teams in BGMI across major tournaments, team 'OneBlade' is poised to make a lasting impact in the gaming community. From July 1 to October 1, 2023, the team will compete under the banner of the Philips OneBlade brand, participating in prominent BGMI tournaments, including the BGMI Mater Series Tournament, added the company in a statement.

Teena Jose

News Desk Reporter with Entrepreneur India

Teena is a post graduate in financial journalism. She has an avid interest in content creation, digital media and fashion.
Business News

JPMorgan Shuts Down Internal Message Board Comments After Employees React to Return-to-Office Mandate

Employees were given the option to leave comments about the RTO mandate with their first and last names on display — and they did not hold back.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

News and Trends

Recur Club Announces Credit Offerings for Startups Beyond Series A and SMEs

In FY 24–25, the platform also plans to deploy an additional INR 2000 crores through its Recur Swift program for startups.

News and Trends

NeoSapien Secures INR 80 Lakhs on Shark Tank India 4 for AI Wearable

Founded in 2024 by Dhananjay Yadav and Aryan Yadav, NeoSapien aims to integrate AI into daily life through its wearable technology

News and Trends

PAG Acquires Majority Stake in Pharma Packaging Player Pravesha Industries

This move underscores PAG's continued focus on India's burgeoning packaging industry, following its recent investment in Manjushree Technopack.

Leadership

From Elite Athletes to Tech Titans — Discover the Surprising $100-Million Habit That Leads to Extraordinary Success

Success comes from mastering focus, eliminating distractions and prioritizing what truly matters.