Cyber Monday Sale! 50% Off All Access

#5 Mistakes I did While Starting Up When you're learning and executing side by side - it's imperative that you take the next step once the previous one is sure to be stabilized.

By Saraansh Tandon

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Shutterstock

Starting-up can arguably be one of the most exciting and challenging phases of a person's life. As a (serial) entrepreneur with some startup experience, I have learned extensively from the experiences life has brought me. While not all startups are alike and need to be recognized individually, there are several tips that will benefit every startup irrespective of the nature of business or stage of starting-up they are in:

  • Don't Hire Till You're Ready

Building a company requires more execution than it does planning. But don't have the notion that planning isn't required. If you're not fully clear on what you're going to do, best wait and think. Then start hiring towards a half-baked idea. Yes, one may think, getting that sales head will help me design the strategy for the target audience - but what you really need to ask yourself is - have I figured out what that sales head is going to do 10 hours a day?

  • Wait Too Long and You've Missed the Train

Here comes the opposite side of the coin. If you're taking too long to think and plan out your roadmap, strategy and blah blah blah.. you've already lost the time on one of your competitors. Whether its a product you're building or a service you're offering, be sure that there are many like-minded people working to better what you're about to do. So do not wait too long to execute your plan. Design a 6-month strategy which includes your resource planning, technology goals and market strategy and then, its time to put the meddle on the peddle!

  • Think Ten Steps Ahead, Discuss Five and Execute One

It's always good to be ahead of the curve. Not only does it prepare your brain to think about the future, it also creates a goal in your mind which you can chase. At the same time, it's more important to execute the steps one by one. When you're learning and executing side by side - it's imperative that you take the next step once the previous one is sure to be stabilized. How else would you do rock climbing?

  • Create Stories, Not Solutions

When we are working towards building a product (like I did), the goal is always to create a solution which we can offer to thousands in a single instance. The world, unfortunately, doesn't work that way. The world works on repute, testimonials and most importantly word of mouth. And what is that, which spreads via word of mouth? Stories.

There is nothing better than creating a story of your product. A story would entail how you came up with the idea, what the idea means to you and how it fits into the life of every target customer you could have. This will not only act as a catalyst for your product growth but the story will propel the entrepreneur in you beyond the solution that you've plunged to deliver.

  • Do Not Underestimate the Value of One Happy Customer

Product development is hard. It feels like eons away take your sleep away and kill your social life. Yet, building something you know can help thousands is something worth losing all of that over and over. So we come under the notion, "Now we're going to make a truckload of cash." The reality, once again, doesn't look the same. Initial customers need to be pushed into using the product, free signups, trials and more are something you must always have on your list. It's only going to ache you till you have the first customer and after that, it'll all seem worth it. Things will automatically start falling into place.

Go out there, keep your eyes open and do not underestimate these words - like I did, when someone like me (today) told me (yesterday).

Saraansh Tandon

CEO, FeetPort

FeetPort is an easy to use mobile app for Field Executives which provides timely reports along with an intuitive web app for Supervisors who manage them. It is a field force management platform which enables digitization & automation of any field team/workforce and is developed by a software startup company Competent Groove.

 

Business News

'Something Previously Impossible': New AI Makes 3D Worlds Out of a Single Image

The new technology allows viewers to explore two-dimensional images in 3D.

Business News

Elon Musk Still Isn't Getting His Historically High Pay as CEO of Tesla — Here's Why

A second shareholder vote wasn't enough to convince Delaware judge Kathaleen McCormick.

Growing a Business

Her Restaurant Business Is Worth $100 Million — Here's Her Unconventional Advice for Aspiring Entrepreneurs

Pinky Cole, founder of Slutty Vegan, talks about going from TV producer to restaurant owner, leaning into failure and the value of good PR.

Legal

How Do You Stop Porch Pirates From Stealing Christmas? These Top Tips Will Help Secure Your Deliveries.

Over 100 million packages were stolen last year. Here are top tips to make sure your stuff doesn't get swiped.

Data & Recovery

Ditch Fees With Lifetime Cloud Storage at Cyber Week's Lowest Price

Would you rather pay monthly or once and be covered for life?

Real Estate

Why Real Estate Should Be a Key Part of Your Wealth-Building Strategy in 2025 and Beyond

Real estate remains a strong choice for building wealth in 2025 and beyond, from its ability to generate passive income to offering long-term appreciation and acting as a hedge against inflation.