Start a Tommy's Express Car Wash Franchise in 2024

2024 Franchise 500 Rank: #52 Ranked #90 last year

Initial investment: $4.9M - $9.3M

Units as of 2024: 203 181.9% over 3 years

Tommy's Express Car Wash is a team of car wash professionals working towards creating an opportunity for potential franchisees interested in the car care industry. The company has enhanced its franchise system to ensure that its franchisees can grow their car wash locations in their territories.

Tommy's Express Car Wash was founded in 1969 in Holland, Michigan. Since beginning to franchise in 2016, the company has grown to become one of the fastest-growing car wash chains in the United States. There are now over 65 locations nationwide. The brand has been operating for more than 50 years with its proven and tested business model and processes.

Why You May Want to Start a Tommy's Express Car Wash Franchise

An ideal franchisee is someone who enjoys working outdoors, serving their community, and of course, cleaning cars! Additionally, Tommy's Express Car Wash has been ranked in Entrepreneur's Franchise 500. This ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

By opening a Tommy’s Express Car Wash franchise, you get the opportunity to start a business modeled around superb customer service. Tommy's Express Car Wash franchise locations are characterized by a striking architectural design and the latest car wash equipment. To help promote customer traffic, franchise locations are fitted with a dual belt conveyor system and a license plate recognition-enabled membership program based on a mobile app.

What Might Make a Tommy's Express Car Wash a Good Choice?

To be part of Tommy's Express Car Wash team, you should make sure you're financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising fees and royalty fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements. Tommy's Express Car Wash may require additional investments for a multi-unit development.

Coupled with a good reputation and a considerable market segment, opening a Tommy's Express Car Wash franchise may have a more predictable outcome than investing in a completely new brand that may struggle to thrive in an already competitive industry.

How To Open a Tommy's Express Car Wash Franchise

As you decide if opening a Tommy's Express Car Wash franchise is the right move for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if a Tommy's Express Car Wash franchise would do well in your community. While competition is healthy, too much of it may not allow for the most possible growth.

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the Tommy's Express Car Wash franchising team questions.

If you are seen as a good fit for the brand, you may be invited to tour Tommy's Express Car Wash headquarters in Holland, Michigan. Here, you may have the opportunity to speak with brand executives as you determine your interest in the brand.

Company Overview

About Tommy's Express Car Wash

Industry	Automotive
Related Categories	Miscellaneous Automotive Products & Services, Car-Wash Services
Founded	1969
Parent Company	Tommy's Express LLC
Leadership	Ryan Essenburg, President & CIO
Corporate Address	648 S. Point Ridge Holland, MI 49423
Social	Facebook, Twitter, LinkedIn, Instagram, YouTube, TikTok

Business Overview

Franchising Since	2016 (8 years)
# of employees at HQ	283
Where seeking	This company is offering new franchises throughout the US. This company is offering new franchises in the following international regions: Africa, Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Canada, South America
# of Units	203 (as of 2024)

Information for Franchisees

Here's what you need to know if you're interested in opening a Tommy's Express Car Wash franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$50,000
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$4,916,776 - $9,267,763
Net Worth Requirement Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.	$2,000,000
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$1,500,000
Veteran Incentives Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.	20% off franchise fee
Royalty Fee Definition: A ongoing fee paid to the franchisor on a regular basis. What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.	4%
Ad Royalty Fee Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts. What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.	1%
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	20 years
Is franchise term renewable?	Yes

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training	180 hours
Classroom Training	60 hours
Ongoing Support	Newsletter Meetings & Conventions Toll-Free Line Grand Opening Online Support Security & Safety Procedures Lease Negotiation Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Support	Ad Templates National Media Regional Advertising Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	No
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
# of employees required to run	12
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	Yes