Brands: Page 9
Dear Brit: How Do I Set My Brand Designer Up for Success?
What to do when you brand is still a blank canvas.
This Simple Ecommerce Strategy Will Unify All Your Sales Channels
Building a memorable brand in the hyper-competitive ecommerce landscape has never been more challenging. This article offers actionable advice on how brands can rise above the ecommerce noise and stand out from their competition.
Step 1 to Personal Brand Building is Not What You Think
Most personal branding advisors will incorrectly tell you that the first step of personal brand building is creating content.
5 Common Challenges Entrepreneurs Face When Creating a Brand Name
Naming your brand is a major step for any entrepreneur and comes with a unique set of challenges.
5 Challenges Confronting Every Business and Their Personal Brand
Personal branding is the most important factor in creating a trustworthy relationship with key players in the industry
Why You Need a Personal Brand to Succeed
Try this exercise to evaluate yourself, your product and your customers so you know what unique value you bring to the market.
How You Can Leverage the Power of a Franchise Network
This piece explores why entrepreneurs have several reasons to consider the opportunities of franchise ownership and how you can leverage the power of a franchise network.
5 Overlooked Business Outcomes of PR for Fast-Growing Companies
Every company, no matter the size, can learn from the globe's largest brands that view PR holistically.
What Conscious, Millennial Consumers Really Want, and How to Give It to Them
If you're a sustainable business owner, gaining the trust of this consumer base should be your top priority.
How to Cultivate a Customer-Centric Approach to Brand Building
Get a clear understanding of the differences between the top-down and bottom-up business approaches.
Why Companies Want to Be Known as 'The Brand That Cares'
Marketing isn't nefarious or a dark art, but companies can use it as such to misrepresent themselves.
These Are the Most Hated Brands in Every Country in the World (Infographic)
Spoiler: Tesla and Uber made multiple appearances on the list.
A Tale of Two Friends who found a natural personal care label
This is a story of a personal care brand that was born out of a personal need
Three Lessons From Deconstructing The Elon Musk Branding Juggernaut
When brand ideals and their representatives are not on the same page, the resulting mixed messages and confusing signals create an inherent distrust that no amount of PR can fix. Musk gets this.
Twitter's Ecommerce Redo Won't Be Much Help to Brands or Influencers
Just when you thought Twitter stopped tripping over themselves, they launch another big ball of meh.