Consumer Behavior: Page 3
I Followed the Process. Where's My 6 Figures in 6 Months?
Getting your product on the shelves of a big-box store is a complex process that doesn't guarantee success.
The 'Why Before You Buy' Is Key to Connecting With Customers
Parsing the process your customer uses to find you is essential for maximizing your business's visibility to patrons, old and new.
Know This About Modern Consumer Behavior or Forget Reaching Your Revenue Goals
The first half of year is gone. Here's the data you need to amplify sales with better channel merchandising in the second half.
Has Innovation Reached Its Breaking Point?
Despite the collective suggestion, innovation is not dead. In fact, you can revive it in three easy steps.
Pure Physical Retail May Be Doomed
Smartphones and mobile apps are brick-and-mortar's wrecking ball, but they can also be what saves it.
How financial services can respond to evolving consumer behavior
Understanding the nuances and variations in how consumers choose to use online channels is important in the rush to digitize financial services.
How One Incubator Is Using Behavioral Science to Encourage the Products Customers Really Want
Based out of Duke University, the Startup Lab wants companies to consider customer behavior in the design and the features of their products.
Music to Marketers' Ears: Americans Don't Totally Hate Waiting On Hold
Hold the phone. We're more patient than you think, especially if marketers pull these tricks.