Customer Engagement: Page 10

Growing a Business

How To Negotiate Renewed Contracts During Periods of Inflation

Here are three ways entrepreneurs can renegotiate with confidence in the face of persistent inflation.

Thought Leaders

How These 3 Small Businesses Innovated Their Way to Massive Success (and How You Can, Too)

Here's how a few business owners are embracing new strategies and tools to thrive in the new era of digital commerce, and what you can learn from them.

Thought Leaders

The 3 Skills You Need to Build Better Customer Relationships

Entrepreneurs can forget precisely who all of their challenging work is for. These are a few simple skills you need to master to build strong customer relationships.

Growing a Business

How to Grow Your Profits in a Niche Market

You don't have to give up your goals of big profits because you have a selective following.

Growing a Business

7 Creative Ways to Use Zero-Party Data

By collecting zero-party data, companies can get a better understanding of their customers without violating their privacy. Here are seven creative ways to use it.

Marketing

Inevitable Mistakes Businesses Will Make Without Proper Customer Development

Customer development might seem too expensive and time-consuming, especially if you are starting a business. However, these techniques can help you save money and time and create a better product.

Marketing

How Digital Marketers Can Do More With Less

Why going back to the basics of customer experience can give marketers the efficiency leverage they need.

Growing a Business

If You're Not Thinking About Brand Equity, You Should Be. Here's Why.

Businesses must consistently deliver frictionless experiences that cater to customer needs and preferences.

Marketing

Master the Referral Confidence Curve to Expand Your Network and Make More Money

How hitting a critical customer/client confidence point is critical for its success.

Marketing

How Buyer Personas Can Transform Your Marketing and Get Results

The right persona-building strategy can sharpen your messaging and maximize your brand's impact on buyers.

Growing a Business

How Customer Enablement Drives Product-led Growth

Product-led growth is about enhancing the customer onboarding experience while adhering to a low-touch or no-touch model to encourage a self-serve approach. This article covers how product-led development is utilized to create a positive brand experience leading to better customer success.

News and Trends

CleverTap Raises $105 Million In Series D Funding

The fund will be used to support CleverTap's global expansion and enhance the development of its world-class solutions and technology

Marketing

13 Ways to Grow Omnichannel Customer Engagement

Here are 13 ways to create an omnichannel customer engagement strategy that will keep your customers coming back for more.

Marketing

What is Humanized Marketing and How Does It Affect Your Business?

One way businesses can stand out from the competition is by shifting their marketing mindset from personalized marketing to humanized marketing.

Marketing

Sometimes Change is the Best Ingredient in Small Business Success

Picking just one thing and doing it well can turn around an entire business.