Journalists: Page 4

Growing a Business

How to Run a Victory Lap That Amplifies Your Media Coverage

You can maximize exposure by promoting your media coverage by following these four steps.

Marketing

Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup

To get noticed, match your great product with an eye-grabbing narrative.

Marketing

5 Tips for Getting Media to 'Swipe Right' on Your Press Release

In dating and media relations alike, small gestures can go a long way.

Marketing

8 Etiquette Tips to Stay on the Good Side of the Media

Effective PR relies on mastering the rules for interacting with the publicity gatekeepers. Learn them to help get the word out about your company.

Marketing

Former CNN Anchor Ali Velshi: 2 Keys to Make Your Pitch Stand Out to Journalists

Know more about your customers and attract those who can spread the word about your business.

Marketing

Entrepreneurs Who Speak for Themselves Don't Need to Hire PR

Handing your PR over to someone else can actually make getting press coverage less likely.

Leadership

Entrepreneur Middle East's Achieving Women 2016: Maya Hojeij

A look at Maya Hojeij's professional bio is reflective of the way she has built her media career: brick by brick.

Business Process

Why No One Wants to Hear Your Story (and How to Fix That)

Be yourself. The you that you are is far more attractive than the you people tell you you should be.

Business News

5 Things Not to Do When Pitching Journalists

From spelling and grammar errors to pitches that are bland and uninteresting, there are several things that can go awry in a pitch.

Operations & Logistics

5 Criteria Journalists Use to Judge If Your Company is Newsworthy

That product unveiling you think is so thrilling is just more spam to the reporters you want to pay attention.

Leadership

It's Time for Sean Rad to Leave Tinder. For Good.

Sean Rad is a skilled entrepreneur and visionary, but he has proven too often he isn't right for a larger, high-profile role.

Growth Strategies

Get Media Trained: Five Tips To Own Your Live Interview

Failing to prepare, as the old saying goes, prepares you to fail.

Growing a Business

What the Death of My Teacher and Friend Taught Me About Mentorship

You never really lose a truly good mentor, even when you lose a truly good friend.

Business News

11 Ways to Keep Your Press Releases From Being Ignored

What can you do to increase the likelihood that your release will grab a reporter's attention? In brief, don't give the reporter reasons not to read it.

Technology

One Paywall To Rule Them All: Blendle, A Dutch "iTunes For Journalism" Startup, Receives Funding

A month after its launch in April 2014, Blendle had more than 60,000 registered users, according to co-founder Alexander Klöpping.