Marketing Mistakes: Page 5
The One Mistake That's Killing Your Business
You shouldn't be focused on brand marketing like Apple or Starbucks -- but rather on this instead.
How to Avoid 7 of the Most Humiliating Proofreading Mishaps
While minor grammar mishaps won't get you into too much trouble, other proofreading errors can be both humiliating and costly.
The Steps Businesses Can Take to Avoid a Serious Social-Media Blunder (Infographic)
Here's what companies can learn from DiGiorno Pizza's Twitter mistake and misappropriation of #WhyIStayed.
Microsoft Accidentally Teases Windows 9, Quickly Deletes Post
The unreleased OS was mistakenly mentioned in an online post by Microsoft's Chinese division.
Malaysia Airlines Scraps Ill-Conceived 'Bucket List' Promotion
Following the tragedies of Flight 370 and Flight 17, Malaysia Airlines rolled out -- and then promptly scrapped -- a contest asking consumers to describe their bucket lists.
Confessions of a Facebook Marketing Addict
Facebook does a bang-up job of getting marketers hooked on 'likes' and shares, but is any of it really productive?
If You Ask for 'Likes' on Facebook, You're About to Get Clobbered
The social network says it will crack down on spammy pages that try to game engagement and shares.
How to Fix These 3 Bad Marketing Habits
With new, innovative marketing strategies continuing to pop up, marketers often lose focus on the impact these tactics will have on their bottom line.
Contrary to Popular Belief, These Popular Social-Media Habits Are Bad for Your Brand
This advice might sound blasphemous to some, but it could bring you more business.
What Would Jane Austen Do? A Guide to Social Media Etiquette
The author famous for her characters who make life-changing social blunders can teach social media users a thing or two.
The Generic Email Newsletter Needs to Die
The old marketing methods no longer work. It's time to rethink your strategy.
4 Ways to Tell If Your Personal Brand Is in Danger
Even the greatest influencers have experienced problems with their brand at at one point or another. Here's how you can tell if yours is about to hit a snag.
7 Myths of Email Marketing (Infographic)
Before you plan your next email campaign, don't fall for these common falsehoods.
3 Ways You Might Be Screwing Up Your LinkedIn Profile and How to Avoid Them
Skip these first-impression shattering no-no's and craft a kickass LinkedIn profile instead.
7 Marketing Truths Every Business Leader Should Know
"Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right.