Online Reviews: Page 2

Marketing

Don't Fall Victim to a Digital Hitman — Here Are 6 Ways to Protect Your Online Reputation From Fake Reviews

Safeguarding your online reputation has become paramount, yet all it takes to damage it is just one little fictional allegation. Protecting yourself from fake reviews requires a strategic defense plan, built on active monitoring, reviews verification and counteraction.

Social Media

9 Steps for Building a Reputation Management Plan That Wins Customers and Gives You an Edge

Your company's reputation is its most valuable asset. Learn how to build a strategy to protect it.

Marketing

Is it Time to Strengthen Your Company's Reputation? Here's How to Get Your Online Image (and Reviews) Back on Track

A bad reputation can sink client trust and make it impossible to grow your financial services business. Here's how to get your reputation and your competitive edge back on the right path.

Branding

How to Lower the Risks to Your Brand Reputation (and Build an Image that Wins New Business)

A proactive reputation management strategy helps put the brand conversation in your control.

Growing a Business

How to Write Honest Reviews That Help Local Businesses Thrive

Yelp Community Manager Bailey Dixon provides tips for Yelp users on how to write reviews that help local businesses improve.

Business News

FTC Proposes Rule to Crack Down on Fake Reviews and Deceptive Marketing Tactics

As much as 30-40% of online reviews are fake, according to a new report.

Marketing

How to Score Your Business Reputation Online

Knowing how to score your company's reputation can provide a clearer picture of how consumers see your brand and how you stack up against the competition.

Growing a Business

5 Ways to Grow Your Startup With Online Reviews

Online reviews are perhaps your #1 asset for winning new customers, even as a startup. Here's how to use reviews creatively to win more business.

Marketing

How to Protect Your Reputation by Managing Online Reviews

As reputation management professionals, law firms and legal professionals face unique challenges in the online reputation space. Overcoming those challenges requires a unique online approach.

Business Ideas

Improve Click-Throughs and Show off Reviews for Your Business with This Tool, Now $59.99 for a Lifetime Subscription

This review consolidating service helps you find new customers easily.

Social Media

Behind the Reviewers: What Makes a Reviewer Tick?

In this episode, Emily Washcovick, Yelp's Small Business Expert, takes a look at the whys and hows of reviewing from the reviewer's perspective.

Growing a Business

Here's Why You Shouldn't Worry About Your Business Getting Bad Reviews

You may feel disappointed when bad reviews are posted about your business, but it's not really something you should worry about.

Marketing

4 Free Marketing Hacks Most First-Time Entrepreneurs Fail to Utilize (and It Costs Them Big-Time)

Here are four free marketing hacks most first-time entrepreneurs gravely underestimate and underutilize, plus a fifth bonus hack that can make you millions.

Marketing

5 Ways to Control Your Online Reviews

Without a coherent review management approach, negative reviews can tear your brand down quickly.

Leadership

Behind the Community: Spotlight on Your Local Yelp Team

Listen to understand how community managers and Yelp Elites work together to support small businesses across the country.