Referrals: Page 5
5 Ways to Make It Rain Referrals
Referrals are not only the least expensive customers to acquire, but they are also typically the easiest to close.
Be Self-Aware, Be Selfless, and Then Be Selfish
While you shouldn't apologize for being a product of your selfish instincts, you need to be aware of them when networking for new business.
6 Ways to Demonstrate Kindness in Business and the Rest of Your Life
It pays to be nice because what goes around really does come around.
7 Essential Tools Every Startup Can Afford
It's a rare business that launches with all the money it needs. Happily, you can get by with just what you have.
Why 'Smarketing,' or Integrated Sales-and-Marketing Strategy, Is the Future for Small Business
Sales and marketing have the same goal, to increase revenue. Isn't it time they worked together?
8 Ways to Do Big-Time Marketing Without Spending a Fortune
When it comes to building your brand, how you spend your money is at least as important as how much money you spend.
How Airbnb and Dropbox Achieved Tremendous Growth With Referral Marketing
While you can't create a carbon copy of another business's referral program and expect the same results, you can learn a lot by studying some of their components and strategies.
No Referrals, No Problem: 3 Ways to Win Clients in Highly Competitive Industries
When selling to highly competitive or secretive industries customer referrals can be hard to come by but that doesn't make your company second-rate by any measure.
6 Barriers to Referral Success
Implementing a referral process sounds simple in theory, but it's easier said than done. Here are the challenges -- or better put, the excuses -- that can derail your best referral intentions.
Why Trust Is the Most Important Part of 'Know, Like and Trust'
Earning a client's trust sometimes requires putting their long-term interests ahead of your own short term interests.
5 Ways to Better Leverage Your Referrals to Hire Top Talent
If you're looking to expand your company with a talented employee base, leveraging referrals is the first step to finding and enticing the best candidates.
Potential Referrals Are All Around You. Pay Attention.
Giving referrals is one of the best ways to start getting referrals.
How Finder's Fees Can Be a Catalyst for Business Growth
One of best ways to find new customers and clients is through your own network. Here's what you need to know about charging and paying finder's fees for referrals.
Are Paid Referrals Worth the Cost?
A look at the value of paid referrals and advisers and the difference between ethics and compliance.
3 Ways to Boost Word of Mouth and Referrals for Your Business
Learn how you were able to get someone to notice your good work and bring it up in conversation so that the magic happens.