B2B: Page 4

Growing a Business

3 Reasons to Double Down on B2B Lead Generation (Instead of Winding Down) in Q4

All signs point to a recession in the coming months. Is your pipeline strong enough to withstand the pressure? Learn why now is the perfect time to go all in on lead gen.

News and Trends

Avataar Venture Partners Launches New Fund

The launch of the new fund highlights the huge market opportunity in B2B tech and SaaS sectors which have been resilient through the funding winter

Marketing

Your Customers Are Taking Longer to Buy. Here's What to Do About It.

New research shows that B2B buying cycles are getting longer. Why is this happening, and what can you do about it?

Growing a Business

Why B2B Companies Can't Ignore the 5th P of Marketing — Payments

Here's why the fifth P (payments) has proven to be an essential part of the marketing mix in 2022.

Growing a Business

4 Overlooked B2B SaaS Lead Generation Strategies to Help Scale Your Startup

Got leads? SaaS competition is growing, making it hard to land new customers. Learn how to get over your dry spell and flood your sales pipeline with more prospects.

News and Trends

RevSure.AI Raises $3.5 Million In Seed Funding

The company is building a first-of-its-kind sales pipeline readiness solution, one that connects the marketing and sales funnels, to help B2B SaaS companies improve their pipeline readiness by gaining unprecedented visibility into the sales pipeline from end-to-end

News and Trends

IAN Invests INR 4.5 Crore In Fintech NBFC Indium Finance

The fintech platform plans to utilize the fund for accelerating the acquisition of new customers, building the product platform to provide customized solutions, ad expanding the sales ad technology teams

News and Trends

CleverTap Raises $105 Million In Series D Funding

The fund will be used to support CleverTap's global expansion and enhance the development of its world-class solutions and technology

Technology

Artificial Intelligence Revolutionizing Content Writing

According to the co-founders, Pepper Content is not a startup or an agency but a platform that connects people seamlessly

News and Trends

SaaS Startup Languify Raises $180,000 In Seed Funding

The fund will be utilized to build the company's core team, for product development and growth

News and Trends

WebEngage Raises $20 Million In Series B Funding

The company will utilize the fund raised to maintain its high growth trajectory

News and Trends

B2B Trade Platform Bizongo Raises $25 Million

The platform digitally transforms the vendor ecosystem and integrates it with customer's end-to-end supply chain processes to deliver agility and transparency across the entire value chain

Marketing

4 Reasons Your B2B Startup Needs Content Marketing

Content marketing is important for any business, especially startups. These are the four key reasons why, plus tips for how founders can capitalize.

News and Trends

JobAdder Releases Its ANZ Talent Acquisition Report And Global Industry Report

The reports together highlight the impact of the resignations and the worsening candidate shortages with relatively stable numbers of new jobs, yet a significant decline in applications per job

News and Trends

Wify Raises $2 Million Pre-Series A Fund

The company plans to utilize the fund to further strengthen its technology and invest in the skilling of blue-collar workers associated with the company