Consumer: Page 2
'That's How We've Always Done It' is Killing Your Business — Here are 4 Simple Ways to Cultivate Consistent Success
The business world will only get harder, sharper and more competitive. The last thing we can afford to do is let inertia hold us back.
You Can't Succeed Alone — Why Small Businesses Must Work Together
There is power in numbers. Small businesses are successful when we work together and take advantage of each other's strengths. Diverting focus from our core business to spending time on internal business processes can be costly and a waste of time.
Why Customer Confidence Always Comes First
Using the recent banking crisis as the leading example, we should all step back and remember that customer confidence is the first and foremost thing that matters to us. How we do what we do comes secondary.
Americans Spent $14 Billion on Drunk Shopping. Are You Guilty of Sipping and Clicking?
One in six Americans is guilty of shopping under the influence, according to a new report.
5 Proven Tips to Better Understand Your Audience and Drive Sales
You can't sell to your ideal buyer if you don't know the first thing about them.
Free Webinar | December 7: How to Lead Through Times of Economic Uncertainty
Being a leader during uncertain economic times can be challenging. Learn from Credit Karma's CEO, Kenneth Lin, how he successfully grew a business during the 2008 recession and how you can do the same today. Register now →
As Inflation Soars, Consumers Want More Rewards and Shopping Incentives. Here's How to Give Them What They Want
With inflation becoming a pressing concern for most consumers, the desire for rewards and other shopping incentives has increased. We examine these incentives' impact on consumer shopping behavior and brand affinity.
The Secret to Building Brand Devotion is Not a Loyalty Program. Here's What Customer's Really Want.
The idea of consumer loyalty has been around for centuries. But with a growing consumer appetite for privacy and control, it may be time to rethink the traditional brand relationship.
3 Tips for Using Consumer Data to Create More Personalized Experiences
Today's consumers expect personalized experiences from brands, and data is the key to delivering on that promise and improving the overall consumer experience.
RH Gives Good Reason To Get Defensive
RH (NYSE: RH) was one of the biggest winners from the pandemic boom and now it is one of the biggest losers of the pandemic bust. More importantly, because of...
Amazon To Develop New Consumer Robotics Software Development Centre In India
The Indian centre will help Amazon's international robotics division that launched its first robot Astro, last year
It's Time To Reimagine The Role Advertising Plays In Our World Today
With advertising being immensely misunderstood as strictly manipulative, deceitful, and at best, meaningless entertainment, author Ahmad Abu Zannad hopes to shed a positive light on the potential impact of advertising.
Four Digital Marketing Trends Startups Should Take Note Of In 2022
With every year bringing with it a new set of challenges, here are some redefined business metrics that you should be working toward in 2022.
RapiPay Raises $15 Million, Forays Into Digital Banking
The fresh capital will be used to build a robust digital financial ecosystem for all stakeholders
Surging Inflation Could See Millions of American Households Paying $3,500 in Additional Expenses This Year: Report
PWBM, a nonpartisan research-based initiative, estimates that the historic levels of inflation will require the average U.S. household to spend around $3,500 more in 2021 to achieve the same level of consumption of goods and services as in 2019 or 2020.