Rebranding
Is It Time for a Change? 5 Indicators Your Business is in Desperate Need of a Rebrand
Rebranding aligns a company's identity with evolving products, audiences and market demands.
Thinking of Rebranding? This Step-by-Step Guide Will Help Make the Process Smooth and Successful.
Rebranding can help your business attract new audiences or reignite existing customers' enthusiasm. Use this guide to complete the process successfully.
6 Ways to Subtly Refresh Your Brand and Can Keep Your Business Relevant
Even as your offer changes, your brand has to stay the same – true to the established identity that attracted guests in the first place.
How to Build a Personal Brand Like Simon Sinek, Brené Brown and James Clear
Thought leaders like Simon Sinek and Brené Brown became known for one big idea, which helped them build authority and trust. By honing in on your unique strengths, accomplishments, and experiences and staying consistent, you can establish yourself as a go-to expert in your niche.
Stop Playing Small — How Rebranding Can Help Your Business Scale
If you're a small business looking to scale up, a rebrand might be just what you need to spur your growth.
Why Having A Strong Brand Isn't a Luxury — But a Necessity for Business Success
Thomas Edison did not invent the lightbulb. Many people believe he did due to successful branding and narrative-building.
How to Maintain Brand Consistency During a Crisis (and Why It's Important)
Discover insider strategies for maintaining a consistent brand identity, overcoming challenges and adapting to industry changes to ensure long-term success.
3 Branding Strategies That Will Make Any Brand Stand Out
Here's how to differentiate your brand in three essential steps — understanding your unique selling proposition, leveraging storytelling, and valuing feedback.
The 20-Step Guide to Rebranding Your Company Online
When rebranding your company, consider these 20 essential action items to ensure a smooth transition and maintain and enhance your evolving digital reputation.
5 Actionable Strategies to Improve Your Brand Reputation
For established brands or emerging franchisors wanting to connect with their base, here's actionable advice for improving industrywide reputation.
I Recently Rebranded My Entire Company — Here are 12 Strategies I Learned to Take My Brand to the Next Level
Rebrands represent an incredible opportunity for growing brands to ensure their visual identity and overall brand experience accurately reflect their values and positioning.
6 Cost-Effective Ways to Acquire Brand Ambassadors
Boost your brand's visibility and credibility with budget-friendly strategies for acquiring brand ambassadors.
Elon Musk's X Finally Has a Domain That Matches Its Name
Musk bought the X.com domain from PayPal years before buying then-Twitter.
The Strategic Guide to Successful Rebranding
Is your brand image feeling outdated? Here are some important factors to keep in mind when undertaking a rebrand.
4 Ways to Build a Strong Online Brand (Despite the Chaos of the Internet)
Building trust and influence in a digital world is an ongoing process, and embracing these trends will help you navigate the ever-changing landscape of personal branding.